Wella Color Charm Permanent Liquid Hair Color 050 Cooling Violet –  

Liquifuse™ Technology saturates and fuses with the hair to deliver a TRUE-TO-TONE color.

Exceptionally fade resistant. Provides a vibrant palette without boundaries.

Intermixable with other 62 Wella Color Charm shades to express your creativity.

Time tested formulations ensure consistent, predictable results. Gentle floral fragrance for a more pleasurable coloring experience.

Remove “brass” to create pure double-process blonde hair. 

Net weight: 42ml / 1.4oz

Features 

• Reduce unwanted warm tones
• Vibrant, long lasting, fade resistant results 
• Excellent grey coverage 
• Gentle floral fragrance 
• Saturates each strand to deliver great conditioning 
• Quick and easy bottle applications 

Directions 

1.     Add 2-4 capfuls to a full Wella Color Charm liquid mixture for desired color

2.     Develop for 30-45 minutes

3.     Check frequently for desired result