{"product_id":"color-wow-medium-brown-root-cover-up","title":"Medium Brown - Root Cover up","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/HNzeslTydGU\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eColor Wow Root Cover Up is a unique, modern mineral powder with an oil-based, non-waxy formula that binds to hair so it stays in place. Once it adheres to hair, the water-resistant formula does not come out until you shampoo, so it can withstand getting caught in the rain, perspiration and even swimming. Each shade is packed with pigments and reflective particles to ensure seamless blending with the tones in your hair and dimensional shine.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eFeatures \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eApply to dry hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFast, easy, no mess application\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eNever sticky, stiff or dull\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eWater-resistant formula\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFree of waxes and dyes\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHair looks and feels natural\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCovers grey roots instantly and camouflages dark re-growth on lightened\/highlighted hair.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eCamouflages roots instantly.\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePerfect color every single day.\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Color Wow","offers":[{"title":"Default Title","offer_id":31806045519924,"sku":"29850","price":39.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0269\/8333\/3940\/products\/medium-brown-root-cover-upcosmetic-world-674087.jpg?v=1707505846","url":"https:\/\/cosmeticworld.ca\/zh\/products\/color-wow-medium-brown-root-cover-up","provider":"Cosmetic World","version":"1.0","type":"link"}