So far I've loved this product. I usually do a pretty small amount of pomade for a more "natural" look. But I work 10 hour shifts at a relatively physical job so the hairstyle doesn't usually last the whole day. A storing hold hairspray would do the trick but I didn't like how crunchy and stiff it felt. This is the perfect solution. I still style with pomade but I finish with a bit of this grooming spray and the style holds all day. It keeps my hair slightly stiff but I can still move it around and it doesn't look like I have product in my hair. It also has a nice vanilla scent. The scent may be strong to some people but I see it as a bonus.