AI-CHAN

I've been ordering from Cosmetic World for awhile now, I'm always super impressed with how quickly I receive my order. Prices are great, they frequently have great sales - I have no complaints!

My go-to colour for a medium, cool, very ashy brown. Really does a good job of covering up any brassy tones my previously lightened hair has.

Love this line - I've used both the 7-42 and the 7-1, and I've also combined them. Both good ashy choices, with 7-1 being slightly ashier but it's not a big difference.

Verdict is still out for me; I would try this again but didn't feel the darker shade I mixed it with did a lot lot.

I've used this multiple times in conjunction with 6-12 from the same line, using the 7-1 more on my mids/ends. Always happy with the result, doesn't seem to ever go too dark even on my previously bleached mids/ends.

This has been my go-to developer for quite awhile - mixes well, bottle is huge, and the 10vol is a lot less damaging than higher strengths.

Really like these developers overall - I've used this one several times alongside the lightening powder by the same brand and always had good results.

This was nice, made my hair feel really soft - a little goes a long way, if I used too much it would weigh my hair down. Used on bleached hair so it might be pretty heavy on non-damaged hair.

I'm a big fan of Igora in general, and this colour was as expected. However, I think I'm more of a fan of the liquid semi-permanent range as I feel it's easier to use and to combine, but that's just a personal preference.

I've repurchased Olaplex No.3 several times - I often will take breaks, trying comparable, cheaper alternatives but ultimately I come back to this one. Works well for my damaged hair and IMO is worth the cost as I only use a very small amount at a time.

I've repurchased this powder a few times, I feel like its a super east-to-use + gentle lightening powder. I can just eyeball amounts and it's always turned out as expected!

This is a solid, lighter ashy blonde - I keep going back to this line for predictability, would recommend to anyone.

This is a good ashy light brown/dark blonde, I usually combine with a level 6 (putting this on mids/ends).

I like to add a splash of this to help cancel out orangey/brassy tones when colouring my hair to an ashier brown - one bottled lasts a long time.

I keep coming back to this colour, it's a perfect cool, ashy brown.