AG
Re:Coil Curl Activator
from $24.99
AG Hair Care RE:COIL Curl Activator
Some curls need a little encouragement and nothing defines, maintains, and moisturizes curls like AG Re:coil! Rich in our exclusive Curl Creating Complex (C3), Re:coil separates and holds without stiffness or stickiness, even in high humidity.
Curl Factor 3/5
Directions
Scrunch a small amount evenly through clean, wet hair. Air dry or use a diffuser to blow-dry.
AG
Nourish Mask 1oz
$5.99
Natural hair care for the modern minimalist. We believe transparency is the key to clean beauty and that healthy hair is the foundation for any style. Vegan-friendly, silicone-free, formulated with up to 98% plant-based and naturally-derived ingredients and featuring superfood ingredients like apple cider vinegar, coconut oil, mango seed butter, rosehip oil and hydrolyzed quinoa. Plus, essential oil-based fragrances that provide more than just a wonderful smell. Natural is healthy hair from the inside out.
Absorbing up to 500 times its weight in water, snow mushroom extract delivers intense hydration to hair. Nutritious superfoods including smoothing avocado oil, mango butter and chia, pumpkin and carrot seed oils are blended in a rich, creamy shea butter base that restores dryness and brittleness resulting in shinier, more luxurious hair. Silicone-free with over 98% plant-based and naturally-derived ingredients.
WHAT’S IN IT
Tremella fuciformis sporocarp (snow mushroom extract) – renowned in skincare, this exciting ingredient microscopically absorbs into the hair and scalp, delivering intense hydration.
Sodium hyaluronate – also known as hyaluronic acid, adds intense hydration to hair and scalp.
Organic shea butter – super rich and creamy, helps smooth and condition the hair.
Coconut oil – composed of fatty acids and vitamin E, coconut oil has a low molecular weight that easily penetrates the hair cuticle, helping hair retain moisture, add shine and prevent breakage.
Mango seed butter – a good source of essential fatty acids, minerals and vitamins that add moisture, luster and strength to the hair.
Avocado oil – high in beta carotene, fatty acids, proteins and vitamins which seals the cuticle protecting it from moisture loss and damage.
Chia seed oil – source of protein to help strengthen and seal in moisture.
Carrot seed oil – anti-inflammatory to help soothe the scalp
Sweet almond seed extract – contains an abundance of nutrients, including calcium, magnesium, phosphorous and vitamin E which nurture the hair cuticle, softening and adding shine.
Hydrolyzed quinoa – a complete plant-based protein that contains all 8 essential amino acids. Helps hair look and feel smoother and silkier by forming a protective barrier, sealing in moisture, nourishing the hair cuticle and helping repair damage.
Pea Peptide – A complete source of amino acids which help strengthen and condition the hair cuticle.
Pumpkin seed oil – a lightweight oil, rich in vitamins and nutrients that help strengthen the hair.
Rosemary leaf extract – conditioning agent with a natural, soothing fragrance.
Directions
Massage into clean, wet hair. Leave on for 5 minutes and rinse thoroughly. Leave on longer for more intense conditioning.
Ingredients
Aqua (Water/Eau), Cetearyl Alcohol, Caprylic/Capric Triglyceride, Cetyl Alcohol, Ethyl Macadamiate, Butyrospermum Parkii (Shea) Butter, Stearalkonium Chloride, Behentrimonium Chloride, Hydroxypropyl Starch Phosphate, Dipalmoylisopropyl Dimonium Methosulfate, Disunfloweroylethyl Dimonium Chloride, Arachidyl Alcohol, Cetearyl Glucoside, Polyquaternium-70, Arachidyl Glucoside, Behenyl Alcohol, Persea Gratissima (Avocado) Oil, Phenylpropanol, Sunflower Seed Oil Glycerides, Glyceryl Distearate, Glyceryl Monostearate, Cucurbita Pepo (Pumpkin) Seed Oil, Guar Hydroxypropyltrimonium Chloride, Lauryl Lactyl Lactate, Pisum Sativum (Pea) Peptide, Propanediol, Glycerin, Salvia Hispanica Seed Oil, Caprylyl Glycol, Dipropylene Glycol, Cocos Nucifera (Coconut) Oil, Mangifera Indica (Mango) Seed Butter, Mentha Arvensis Leaf Oil, Mentha Viridis (Spearmint) Leaf Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Brassica Campestris (Rapeseed) Seed Oil, Linum Usitatissimum (Linseed) Seed Oil, Panthenol, Daucus Carota Sativa (Carrot) Seed Oil, Hydrolyzed Quinoa, Triethyl Citrate, Emblica Officinalis Fruit Extract, Helianthus Annuus (Sunflower) Seed Extract, Cinnamidopropyltrimonium Chloride, Lavandula Angustifolia (Lavender) Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Cymbopogon Schoenanthus Oil, Salvia Sclarea (Clary) Oil, Arnica Montana Flower Extract, Olea Europaea (Olive) Leaf Extract, Panicum Miliaceum (Millet) Seed Extract, Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract, Citric Acid, Sodium Hyaluronate, Tremella Fuciformis Sporocarp Extract, Parfum (Fragrance).
AG
Details Defining Cream 178ml / 6oz
$22.99
AG Details Defining Cream
AG Details Defining Cream gets your curl under control.
AG Details Defining Cream infuses AG's Curl Creating Complex to calm frizz with shine and gentle control.
AG Details Defining Cream works perfectly on dry or damp hair to create soft waves or an effortless textured second-day look.
AG Details Defining Cream offers slight curl factor (1/5) and hold factor (1/5) with the maximum flexibility.
Net weight: 178ml / 6oz
Key features
Calms Frizz
Defines Curls
Adds Shine
Soft Control
Level 1 curl factor
Level 1 hold
How to use?
Apply to damp hair
Gently blow dry or scrunch
Apply small amount for a second-day styling
Gently work into hair
AG
Colour Savour Color Protecting Shampoo
from $17.99
AG Colour Savour Color Protecting Shampoo
WHAT'S AG COLOUR SAVOUR SHAMPOO?
AG Colour Savour Color Protecting Shampoo is the sulfate-free shampoo with gentle cleansing formula.
AG Colour Savour Color Protecting Shampoo formulates with proteins and herbal extracts soothe and repair color-treated hair.
AG Colour Savour Color Protecting Shampoo offers rich and luxurious lather with mild formulation.
AG Colour Savour Color Protecting Shampoo features the exclusive CARE (Color And Radiance Enhancing) complex shields UV and free radicals for longer lasting color.
HOW DOES AG COLOUR SAVOUR SHAMPOO HELPS?
Proteins and herbal extracts: Soothe and repair color-treated hair
CARE complex: shields UV and free radicals for longer lasting color
Rich and luxurious lather
Mild formulation with gentle cleansing
pH 5.5-6.5
Sulfate free
Vegan
Cruelty free
WHAT'S IN AG COLOUR SAVOUR SHAMPOO?
CARE (Colour And Radiance Enhancing) Complex – blend of antioxidants including sunflower seed extract, marigold, lavender, red clover, pine and carnation that fight-off free radicals and guard against UV exposure keeping your hair colour bright and healthy.
Sunflower seed extract – fights colour-destroying free radicals and protects colour from UV degradation.
Polyphenols – natural compounds found in flowers that keep colour vibrant, even in intense sunlight. Our polyphenolic blend includes aqueous extracts of marigold, lavender, red clover, pine and carnation.
Cinnamidopropyltrimonium chloride – fights the harmful effects of the sun on your hair (i.e., UV-B degradation).
Dimethicone PEG-8 Meadowfomate – enhances the hair shaft.
WHAT'S NOT IN AG COLOUR SAVOUR SHAMPOO?
Sulfates – formulated with gentle, colour-safe surfactants which cleanse with incredible lather.
Salt (sodium chloride) – most shampoos use salt as a thickener, which dries out your hair. AG shampoos are naturally thicker without the addition of salt, leaving your hair healthy, shiny and hydrated.
DEA – a foaming agent used in shampoos, which has been placed on a watch list by the FDA. We have proactively removed this ingredient from all of our shampoos and replaced it with a naturally derived ingredient sourced from rapeseed oil.
Parabens – used as preserving agents and have been shown to be a concern to human health. We use gentle cosmetic grade preservatives with a worldwide safety approval.
PABA (or para-aminobenzoic acid) – one of the first sunblocks widely available for purchase in the 1970’s. PABA has been found to be an irritant to the skin and as a precaution we have chosen to use alternative ingredients
Gluten – all AG Products are 100% gluten-free.
HOW TO USE AG COLOUR SAVOUR SHAMPOO?
Apply to wet hair
Massage and lather
Rinse thoroughly
Followed with Color Savour Conditioner / Mask
AG
Control Anti-Dandruff Shampoo 296ml / 10oz
$32.99
AG Control Anti-Dandruff Shampoo
The CONTROL ANTI-DANDRUFF SHAMPOO by AG Care is a powerful solution for those struggling with dandruff and a dry, itchy scalp. The formula is packed with effective ingredients such as Pyrithione Zinc and a combination of gentle cleansing agents to effectively control dandruff while leaving hair and scalp feeling clean and healthy. The shampoo is also infused with the calming and moisturizing benefits of aloe vera and cucumber extract to soothe and nourish the scalp.
The sulfate-free formula creates a rich, mild lather that thoroughly cleanses hair and scalp without causing any irritation or dryness. Simply massage the shampoo into wet hair, leave it on for 3-5 minutes, and use once or twice per week until dandruff is eliminated.
AG Care is dedicated to delivering high-performance products that are better for both your hair and the environment. This shampoo is gluten-free, cruelty-free, vegan, and free from parabens, so you can feel confident using it on your hair.
With its powerful formula, the CONTROL ANTI-DANDRUFF SHAMPOO by AG Care is the perfect solution for anyone looking to say goodbye to dandruff and hello to a healthy, happy scalp.
Size
296ml /10oz
AG
Ultramoist Conditioner
from $24.99
AG Hair Care Ultramoist Conditioner
Effective moisturizing with essential humectant vital.
Reinforcement of hydration after shampooing.
Natural extracts of Honey and nourishments instantly hydrate damaged hair in luxurious cream.
Revitalize, restore, transform super dry hair.
Key Benefits
Keratin protein and silk amino acids: Restore moisture balance, elasticity, strength and shine.
Salt-free: Keep hair moisturized after cleansing.
Refreshing orange fragrance energize your scalp and hair.
Natural herbal extracts: soothe the scalp and add shine to the hair.
Directions
Following Xtramoist Shampoo
Apply to clean damp hair
Leave in for 1-3 minutes
Comb through
Rinse thoroughly
AG
Extra-firm Curl Retention Mousse Gel 284g / 10oz
$24.99
AG Mousse Gel extra-firm curl retention
This lightweight Mousse Gel is infused with AG’s Curl Creating Complex (C3) providing firm hold curl retention and definition with long-lasting shine. Silk protein adds moisture, strength and elasticity, while panthenol conditions and adds body.
WHAT'S IN IT
Panthenol – thickens the hair shaft.
Silk proteins – add moisture, strength, elasticity and shine.
CURL CREATING COMPLEX (C3)
Bio-fermented tomato fruit extract – shrinks the hair cuticle and encourages curl.
Rice amino acids – hydrate and improve hair strength, promote curl, and help fight frizz.
Stylist Tip
Mousse Gel + Spray Gel = increased hold and heat protectionMousse Gel + Fast Food = decreased hold but increased shine, curl definition, moisture and frizz-free results
Curl Factor: 4/5Hold Factor: 4/5
Directions
Shake well, crack the seal on the cap and hold upright to dispense. Work through clean, damp hair. Then scrunch dry with diffuser, or air dry for firmer hold.
AG
Xtramoist Shampoo
from $23.99
AG Xtramoist Shampoo
Extra moisture for parched, lifeless hair.
Restore softness, manageability, shine with silicone-free formula.
Salt-free while ultra moisturizing blend of honey extract and protein revive damaged hair.
Gentle cleansing leaves hair hydrated, shiny with healthy looking.
Benefits
Keratin protein and silk amino acids: Restore moisture balance, elasticity, strength and shine.
Salt-free: Keep hair moisturized after cleansing.
Refreshing orange fragrance energize your scalp and hair.
Natural herbal extracts: soothe the scalp and add shine to the hair.
Directions
Wet hair thoroughly
Massage and lather
Rinse thoroughly
Followed by Ultramoist Conditioner
AG
Color Savour Conditioner 178ml / 6oz
$17.99
AG Hair Care Color Savour Conditioner
Color protection conditioner, perfect complement to Colour Savour Shampoo.
Protein & Amino acid: Feed, revitalize, moisturize colored hair.
CARE (Color And Radiance Enhancing) complex shields UV and free radicals for longer lasting color.
Feeds, repairs and revitalizes colored hair.
Key Benefits
· Protein & Amino acid: Feed, revitalize, moisturize colored hair.
· CARE complex: shields UV and free radicals for longer lasting color
· Extends the vibrancy of hair color
· Keep your hair color bright and healthy
Directions
1. Following Colour Savour Shampoo
2. Apply to clean wet hair
3. Massage
4. Leave in for 1-3 minutes
5. Comb through
6. Rinse thoroughly
AG
Curl Thrive Hydrating Conditioner
from $19.99
Curl Thrive Hydrating Conditioner by AG Hair Care
Curl confidence is rooted in moisture. Quench parched strands with Curl Thrive conditioner, a luxurious and hydrating formula that fights frizz and helps define curls. Quinoa protein, pea peptides and silk amino acids help moisturize and strengthen the hair cuticle, while hyper-rich shea butter and lightweight sunflower oil help smooth, calming split ends and frizz. AG's exclusive Curl Creating Complex (C3) ensures curls stay aligned and defined.
Directions: Massage into clean, wet hair and leave on for 1-3 minutes. Gently comb through and rinse.
AG
Sterling Silver mask 1oz
$5.99
AG Sterling Silver Mask - 1oz.
Sterling Silver Mask - An intense and nourishing formula that eliminates brassy, yellow tones from blonde and silver hair with its dark violet base. Shea butter and Abyssinian oil add instant shine and softness while helping reduce and prevent breakage. Infused with AG’s exclusive CARE Complex, providing both UV and free radical protection to help extend the life of hair colour.
Benefits
Violet base – neutralizes yellow and brassy tones. Non-staining.
CARE (Colour And Radiance Enhancing) Complex - blend of antioxidants including sunflower seed extract, marigold, lavender, red clover, pine and carnation that fight-off free radicals and guard against UV exposure keeping your hair colour bright and healthy.
Sunflower seed extract – fights colour-destroying free radicals and protects hair from UV degradation.
Polyphenols – natural compounds found in flowers that keep colour vibrant, even in intense sunlight. Our polyphenolic blend includes aqueous extracts of marigold, lavender, red clover, pine and carnation.
Keratin protein – add moisture, strength, elasticity and shine.
Cinnamidopropyltrimonium chloride – fights the harmful effects of the sun on your hair (i.e. UVB degradation).
Silk amino acids – provide additional strength, elasticity and shine.
Abyssinian oil – a lightweight oil that contains omega 3 and 6 essential fatty acids to nourish and repair.
Shea butter – super rich and creamy emolient smoothes, moisturizes and conditions.
Directions
Massage into clean, wet hair. Leave on for 3 to 5 minutes and rinse thoroughly
For persistent discolouration the mask can be left on longer at the discretion of the user.
AG
Curl Trigger Curl Defining Spray 148ml / 5oz
$20.99
AG Curl Trigger Curl Defining Spray
WHAT IS AG CURL TRIGGER DEFINING SPRAY?
AG Curl Trigger Curl Defining Spray instantly creates moisture-rich curls and waves.
AG Curl Trigger Curl Defining Spray formulates with AG's exclusive Curl Creating Complex (C3) and fortified with Sea Vegetable Extract
AG Curl Trigger Curl Defining Spray encourages soft, loose texture.
AG Curl Trigger Curl Defining Spray is alcohol-free, so it won’t dry out your hair and ideal for fine hair
AG Curl Trigger Curl Defining Spray is an excellent curl refresher in tandem with our other curl products.
WHAT IS IN AG CURL TRIGGER DEFINING SPRAY FOR YOU?
Define curls
Refresh curls
Creates moisture-rich curls and waves
Soft loose texture
Alcohol-free
Vegan
Cruelty free
HOW TO USE AG CURL TRIGGER DEFINING SPRAY
Spray into damp hair
Scrunch for loose waves or diffuse dry for more curl definition
Can be used on dry hair as next-day refresher
AG
Set It Straight Argan Straightening Lotion 148ml / 5oz
$19.99
AG Set It Straight Argan Straightening Lotion
AG Set It Straight Argan Straightening Lotion smoothens and straightens your hair effortlessly in no time.
AG Set It Straight Argan Straightening Lotion resist humidity to keep your hair smoothly frizz-free all day.
AG Set It Straight Argan Straightening Lotion effectively build a thermal protective barrier on your hair and guard your hair from damage from styling.
AG Set It Straight Argan Straightening Lotion is made for all hair types, especially for frizzy hair.
AG Set It Straight Argan Straightening Lotion provides 5/5 ultimate smoothing factor.
Key benefits
Vegan
Straightens
Thermal Protection
Humidity-Resistance
How to use?
Apply onto damp hair
Blow dry and apply tension with a brush to smooth
[Custom Product Tab]
Argan oil – sustainably sourced fair-trade organic Moroccan argan oil is rich in antioxidants and vitamin E keeping hair smooth, soft and repaired.
Silk protein – adds moisture, strength, elasticity and shine.
Polyquaternium-10 – reduces static electricity, strengthens hair and provides sheen and suppleness.
Herbal extracts – soothe the scalp while adding shine to hair.
Dimethicone – softens, shines and smoothes hair while providing thermal protection.
Aqua (Water/Eau), PVP/VA Copolymer, Cetrimonium Chloride, PEG/PPG-18/18 Dimethicone, Hydroxyethylcellulose, PEG-8 Amodimethicone, Argania Spinosa Kernel Oil, PEG-40 Hydrogenated Castor Oil, Salvia Officinalis (Sage) Leaf Extract, Urtica Dioica (Nettle) Extract, Chamomilla Recutita (Matricaria) Flower Extract, Humulus Lupulus (Hops) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Melissa Officinalis Leaf Extract, Achillea Millefolium Extract, Prunus Serotina (Wild Cherry) Bark Extract, Cymbopogon Schoenanthus Extract, Calendula Officinalis Flower Extract, Silk Amino Acids, Polyquaternium-10, Panthenol, Tetrasodium EDTA, Polysorbate 20, Ethylhexyl Methoxycinnamate, Citric Acid, Fragrance (Parfum), Phenoxyethanol, Ethylhexylglycerin.
AG
AG Sterling Silver Toning Conditioner
from $17.99
Sterling Silver Toning Conditioner by AG Hair Care
Blonde and silver hair need specific conditioning and our Sterling Silver is up for the challenge! Formulated to eliminate brassy yellow tones from blonde and silver hair with its unique violet base, our toning conditioner provides intense moisture, condition and luster to hair. pH 4.5-5.5.
Directions: Massage into clean, wet hair for 1-3 minutes. Comb through. Rinse. Use once or twice a week for color maintenance, more for persistent discoloration.
AG
AG Sterling Silver Toning Shampoo 296ML
$17.99
Sterling Silver Toning Shampoo by AG Hair Care 296ML
Sterling Silver is specially formulated to eliminate brassy, yellow tones from blonde and silver hair. With its unique violet base, this mild toning shampoo removes dullness and brassiness, leaving blonde and silver hair looking cleaner and brighter.
Directions: Massage into wet hair. Rinse and repeat as desired. Use once or twice a week for color maintenance or more frequently for persistent discoloration.
AG
Spray Gel Thermal Setting Spray 237ml / 8oz
$24.99
AG Spray Gel Thermal Setting Spray
WHAT IS AG SPRAY GEL?
AG Spray Gel Thermal Setting Spray creates long-lasting, flexible hold and shine.
AG Spray Gel Thermal Setting Spray can be used with hot irons, rollers or round brush and blow dryer to create soft or firm curls.
AG Spray Gel Thermal Setting Spray is loaded with silk and keratin protein for strength, Spray Gel also acts as a thermal protector and will not stick to hot irons.
HOW TO USE AG SPRAY GEL?
For natural, firm or flexible support, simply mist into damp or dry hair and shape.
For firmer long-lasting curls, spray each section of dry hair before using hot irons or heated rollers.