Hair color & hair dye in Cosmetic World

Schwarzkopf BlondMe Bond Enforcing Premium Lightener 9+ Powder High performance powder lightener for up to 9 levels of lift. Anti-yellow agent for neutralization of unwanted warmth and yellowness. Integrate bonding technology protect hair fibre during development. Dust-free formula for easy workable consistency. Perfect for freehand, balayage, or any technique. Benefits Integrated bonding technology Up to 9 levels of lift Helps to protect the hair fiber during development for minimized hair breakage Anti-yellow agents to neutralize any warm undertones Flexible mixing ratio Easy workable consistency Suitable for all technique Directions Mix 1:1.5 to 1:2.5 with Schwarzkopf BlondMe Premium Developers Apply to dry un-shampooed hair Process for 20-45 minutes without heat Check frequently for desired result Rinse thoroughly Pro tips Mix in with various Schwarzkopf BlondMe Premium Developers based of application technique. On-Scalp Application: BlondMe Premium Developer 2% (7 Vol.) or 6% (20 Vol.). Off-Scalp Application: BlondMe Premium Developer 9% (30 Vol.). Gentle lightening and optimal time control: BlondMe Premium Developer 2% (7 Vol.).

Redken Shades EQ Gloss 09V Platinum Ice Come check out our colour charts and swatches. Redken Shades EQ isn’t your run-of-the-mill hair gloss. In fact, it’s a haircolor that thinks it’s a conditioner. Here are five ways that Shades EQ sets itself apart.  SHADES EQ IS AN ACIDIC HAIRCOLOR: Shades EQ hair gloss is an acidic demi-permanent haircolor. You may be wondering what makes acidic haircolor unique. Acidic demi-permanent haircolor offers gentle processing on the hair for outstanding condition and shine benefits. All of Redken's Shades EQ gloss shades are acidic and provide an extensive array of shade options. With it's gentle acidic formula, Shades EQ is not only perfect for achieving any customized color you want, it also provides shine-enhancing benefits for healthy, beautiful haircolor.  Net weight: 60ml / 2oz NO AMMONIA:  Shades EQ is formulated without ammonia, so you won’t have to deal with any overpowering smell or any discomfort while the color processes. ADDS SHINE: Have we mentioned just how glossy your hair will be after a Shades EQ hair gloss service? The formula is infused with wheat amino acids that help to condition the hair and leave it looking super shiny. COLOR CORRECTING HAIRCOLOR: It's time to kiss brassy ends and regrown roots goodbye! Any type of discoloration or fading is immediately corrected after a Shades EQ service. Once applied to the hair, the formula gently blends and tones the hair to create a gorgeous finish. TAKES ONLY 20 MINUTES: You read that right. Shades EQ only takes 20 minutes to process once it’s applied. It’s a quick, easy service for those who want gorgeous haircolor in an instant. WHY SHOULD I GET A HAIR GLOSS?  Do you like glossy, shiny hair that looks like it has been #blessed by the hair gods? Does your hair need a little extra care and conditioning after the summer? Not only do these speedy services act as a final touch to any permanent haircolor service, but they can also stand alone as an instant fix for dull, discolored hair. What’s not to love? Think of all the times that you have spent staring in the mirror wishing for a quick hair pick-me-up; a little toning here, a little boost in shine there. For those days (and every other day), a Shades EQ gloss service is the answer for instant hair goals. HOW DOES A HAIR GLOSS WORK?  After your initial consultation, your stylist will head to the color bar to whip up a custom hair gloss just for you. The gloss that your stylist mixes will be formulated to meet the color needs that you both discussed. After the color is mixed, the stylist will apply the gloss to your dry hair, let the color process (aka absorb) for 20 minutes, and then rinse. Be sure to have your phone ready – you’re going to need a picture of your fabulous new look! HOW OFTEN SHOULD I GET A GLOSS?  A Shades EQ hair gloss service is a low commitment hair color service that provides hair with high shine and a subtle wash of color. Since it’s a gloss, you don’t need to worry about visible regrowth, but will need to revisit your stylist to get a fresh application.  PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. Redken Shades EQ Color Chart Looking for more? Check out the newest Redken Shades EQ Bonder Inside here.

Redken Shades EQ Gloss 09P Opal Glow Come check out our color charts and swatches. Redken Shades EQ isn’t your run-of-the-mill hair gloss. In fact, it’s a haircolor that thinks it’s a conditioner. Here are five ways that Shades EQ sets itself apart.  SHADES EQ IS AN ACIDIC HAIRCOLOR: Shades EQ hair gloss is an acidic demi-permanent haircolor. You may be wondering what makes acidic haircolor unique. Acidic demi-permanent haircolor offers gentle processing on the hair for outstanding condition and shine benefits. All of Redken's Shades EQ gloss shades are acidic and provide an extensive array of shade options. With it's gentle acidic formula, Shades EQ is not only perfect for achieving any customized color you want, it also provides shine-enhancing benefits for healthy, beautiful haircolor.  Net weight: 60ml / 2oz NO AMMONIA:  Shades EQ is formulated without ammonia, so you won’t have to deal with any overpowering smell or any discomfort while the color processes. ADDS SHINE: Have we mentioned just how glossy your hair will be after a Shades EQ hair gloss service? The formula is infused with wheat amino acids that help to condition the hair and leave it looking super shiny. COLOR CORRECTING HAIRCOLOR: It's time to kiss brassy ends and regrown roots goodbye! Any type of discoloration or fading is immediately corrected after a Shades EQ service. Once applied to the hair, the formula gently blends and tones the hair to create a gorgeous finish. TAKES ONLY 20 MINUTES: You read that right. Shades EQ only takes 20 minutes to process once it’s applied. It’s a quick, easy service for those who want gorgeous haircolor in an instant. WHY SHOULD I GET A HAIR GLOSS?  Do you like glossy, shiny hair that looks like it has been #blessed by the hair gods? Does your hair need a little extra care and conditioning after the summer? Not only do these speedy services act as a final touch to any permanent haircolor service, but they can also stand alone as an instant fix for dull, discolored hair. What’s not to love? Think of all the times that you have spent staring in the mirror wishing for a quick hair pick-me-up; a little toning here, a little boost in shine there. For those days (and every other day), a Shades EQ gloss service is the answer for instant hair goals. HOW DOES A HAIR GLOSS WORK?  After your initial consultation, your stylist will head to the color bar to whip up a custom hair gloss just for you. The gloss that your stylist mixes will be formulated to meet the color needs that you both discussed. After the color is mixed, the stylist will apply the gloss to your dry hair, let the color process (aka absorb) for 20 minutes, and then rinse. Be sure to have your phone ready – you’re going to need a picture of your fabulous new look! HOW OFTEN SHOULD I GET A GLOSS?  A Shades EQ hair gloss service is a low commitment hair color service that provides hair with high shine and a subtle wash of color. Since it’s a gloss, you don’t need to worry about visible regrowth, but will need to revisit your stylist to get a fresh application.  PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. Redken Shades EQ Color Chart Looking for more? Check out the newest Redken Shades EQ Bonder Inside here.

Redken Shades EQ Gloss Clear 000 Come check out our colour charts and swatches. Redken Shades EQ isn’t your run-of-the-mill hair gloss. In fact, it’s a haircolor that thinks it’s a conditioner. Here are five ways that Shades EQ sets itself apart.  SHADES EQ IS AN ACIDIC HAIRCOLOR: Shades EQ hair gloss is an acidic demi-permanent haircolor. You may be wondering what makes acidic haircolor unique. Acidic demi-permanent haircolor offers gentle processing on the hair for outstanding condition and shine benefits. All of Redken's Shades EQ gloss shades are acidic and provide an extensive array of shade options. With it's gentle acidic formula, Shades EQ is not only perfect for achieving any customized color you want, it also provides shine-enhancing benefits for healthy, beautiful haircolor.  Net weight: 60ml / 2oz NO AMMONIA:  Shades EQ is formulated without ammonia, so you won’t have to deal with any overpowering smell or any discomfort while the color processes. ADDS SHINE: Have we mentioned just how glossy your hair will be after a Shades EQ hair gloss service? The formula is infused with wheat amino acids that help to condition the hair and leave it looking super shiny. COLOR CORRECTING HAIRCOLOR: It's time to kiss brassy ends and regrown roots goodbye! Any type of discoloration or fading is immediately corrected after a Shades EQ service. Once applied to the hair, the formula gently blends and tones the hair to create a gorgeous finish. TAKES ONLY 20 MINUTES: You read that right. Shades EQ only takes 20 minutes to process once it’s applied. It’s a quick, easy service for those who want gorgeous haircolor in an instant. WHY SHOULD I GET A HAIR GLOSS?  Do you like glossy, shiny hair that looks like it has been #blessed by the hair gods? Does your hair need a little extra care and conditioning after the summer? Not only do these speedy services act as a final touch to any permanent haircolor service, but they can also stand alone as an instant fix for dull, discolored hair. What’s not to love? Think of all the times that you have spent staring in the mirror wishing for a quick hair pick-me-up; a little toning here, a little boost in shine there. For those days (and every other day), a Shades EQ gloss service is the answer for instant hair goals. HOW DOES A HAIR GLOSS WORK?  After your initial consultation, your stylist will head to the color bar to whip up a custom hair gloss just for you. The gloss that your stylist mixes will be formulated to meet the color needs that you both discussed. After the color is mixed, the stylist will apply the gloss to your dry hair, let the color process (aka absorb) for 20 minutes, and then rinse. Be sure to have your phone ready – you’re going to need a picture of your fabulous new look! HOW OFTEN SHOULD I GET A GLOSS?  A Shades EQ hair gloss service is a low commitment hair color service that provides hair with high shine and a subtle wash of color. Since it’s a gloss, you don’t need to worry about visible regrowth, but will need to revisit your stylist to get a fresh application.  PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. Redken Shades EQ Color Chart Looking for more? Check out the newest Redken Shades EQ Bonder Inside here.

 Joico Blonde Life On/ Off Scalp Lightening Powder  Ultra high lift formula kicks up your hair up to 9+ level in a record short time. Powerful conditioning formula reduce breakage, look healthier & feel nourished. No more hassles of additives. Keep your blonde bright and on-tone for up to 8 weeks. Use with or without foil. Safe, handy, fast lightener you have been looking for. Benefits Up to 9+ levels of fast-acting lift Proven to keep blondes bright and on-tone for up to 8 weeks Healthy-looking results without additives Blondes that look healthier & feel nourished Strengthens hair, reducing breakage by over 54%*** in just one treatment Arginine: Instantly replenishes, strengthening lightened strands to help reduce breakage. Natural lipid & Flora Extract: Nourishes and protects each strand, working from the inside out to replace essential moisture and help preserve hairs softness and elasticity. Tamanu Oil: Packed with essential fatty acids and Omega-6 and -9, this rare oil from Southeast Asia helps protect hair and bump up shine. Directions On-scalp: Mix (1:2) 1 scoop of Blonde Life Lightening Powder with 2 oz of 10 (3%) Off-scalp: Mix (1:1 or 1:2) 1 scoop of Blonde Life Lightening Powder with 1 or 2 oz of 10 (3%), 20 (6%), 30 (9%) or 40 (12%) Developer Process on dry hair up to 60 minutes without heat Check frequently for desired result Rinse thoroughly and Shampoo & Condition with Blonde Life Brightening Shampoo & Conditioner Size: 42.5g/1.5 oz satchet

Redken Shades EQ Gloss 06N Moroccan Sand Come check out our colour charts and swatches. Redken Shades EQ isn’t your run-of-the-mill hair gloss. In fact, it’s a haircolor that thinks it’s a conditioner. Here are five ways that Shades EQ sets itself apart.  SHADES EQ IS AN ACIDIC HAIRCOLOR: Shades EQ hair gloss is an acidic demi-permanent haircolor. You may be wondering what makes acidic haircolor unique. Acidic demi-permanent haircolor offers gentle processing on the hair for outstanding condition and shine benefits. All of Redken's Shades EQ gloss shades are acidic and provide an extensive array of shade options. With it's gentle acidic formula, Shades EQ is not only perfect for achieving any customized color you want, it also provides shine-enhancing benefits for healthy, beautiful haircolor.  Net weight: 60ml / 2oz NO AMMONIA:  Shades EQ is formulated without ammonia, so you won’t have to deal with any overpowering smell or any discomfort while the color processes. ADDS SHINE: Have we mentioned just how glossy your hair will be after a Shades EQ hair gloss service? The formula is infused with wheat amino acids that help to condition the hair and leave it looking super shiny. COLOR CORRECTING HAIRCOLOR: It's time to kiss brassy ends and regrown roots goodbye! Any type of discoloration or fading is immediately corrected after a Shades EQ service. Once applied to the hair, the formula gently blends and tones the hair to create a gorgeous finish. TAKES ONLY 20 MINUTES: You read that right. Shades EQ only takes 20 minutes to process once it’s applied. It’s a quick, easy service for those who want gorgeous haircolor in an instant. WHY SHOULD I GET A HAIR GLOSS?  Do you like glossy, shiny hair that looks like it has been #blessed by the hair gods? Does your hair need a little extra care and conditioning after the summer? Not only do these speedy services act as a final touch to any permanent haircolor service, but they can also stand alone as an instant fix for dull, discolored hair. What’s not to love? Think of all the times that you have spent staring in the mirror wishing for a quick hair pick-me-up; a little toning here, a little boost in shine there. For those days (and every other day), a Shades EQ gloss service is the answer for instant hair goals. HOW DOES A HAIR GLOSS WORK?  After your initial consultation, your stylist will head to the color bar to whip up a custom hair gloss just for you. The gloss that your stylist mixes will be formulated to meet the color needs that you both discussed. After the color is mixed, the stylist will apply the gloss to your dry hair, let the color process (aka absorb) for 20 minutes, and then rinse. Be sure to have your phone ready – you’re going to need a picture of your fabulous new look! HOW OFTEN SHOULD I GET A GLOSS?  A Shades EQ hair gloss service is a low commitment hair color service that provides hair with high shine and a subtle wash of color. Since it’s a gloss, you don’t need to worry about visible regrowth, but will need to revisit your stylist to get a fresh application.  PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. Redken Shades EQ Color Chart Looking for more? Check out the newest Redken Shades EQ Bonder Inside here.

Redken Shades EQ Gloss 07N Mirage Come check out our colour charts and swatches. Redken Shades EQ isn’t your run-of-the-mill hair gloss. In fact, it’s a haircolor that thinks it’s a conditioner. Here are five ways that Shades EQ sets itself apart.  SHADES EQ IS AN ACIDIC HAIRCOLOR: Shades EQ hair gloss is an acidic demi-permanent haircolor. You may be wondering what makes acidic haircolor unique. Acidic demi-permanent haircolor offers gentle processing on the hair for outstanding condition and shine benefits. All of Redken's Shades EQ gloss shades are acidic and provide an extensive array of shade options. With it's gentle acidic formula, Shades EQ is not only perfect for achieving any customized color you want, it also provides shine-enhancing benefits for healthy, beautiful haircolor.  Net weight: 60ml / 2oz NO AMMONIA:  Shades EQ is formulated without ammonia, so you won’t have to deal with any overpowering smell or any discomfort while the color processes. ADDS SHINE: Have we mentioned just how glossy your hair will be after a Shades EQ hair gloss service? The formula is infused with wheat amino acids that help to condition the hair and leave it looking super shiny. COLOR CORRECTING HAIRCOLOR: It's time to kiss brassy ends and regrown roots goodbye! Any type of discoloration or fading is immediately corrected after a Shades EQ service. Once applied to the hair, the formula gently blends and tones the hair to create a gorgeous finish. TAKES ONLY 20 MINUTES: You read that right. Shades EQ only takes 20 minutes to process once it’s applied. It’s a quick, easy service for those who want gorgeous haircolor in an instant. WHY SHOULD I GET A HAIR GLOSS?  Do you like glossy, shiny hair that looks like it has been #blessed by the hair gods? Does your hair need a little extra care and conditioning after the summer? Not only do these speedy services act as a final touch to any permanent haircolor service, but they can also stand alone as an instant fix for dull, discolored hair. What’s not to love? Think of all the times that you have spent staring in the mirror wishing for a quick hair pick-me-up; a little toning here, a little boost in shine there. For those days (and every other day), a Shades EQ gloss service is the answer for instant hair goals. HOW DOES A HAIR GLOSS WORK?  After your initial consultation, your stylist will head to the color bar to whip up a custom hair gloss just for you. The gloss that your stylist mixes will be formulated to meet the color needs that you both discussed. After the color is mixed, the stylist will apply the gloss to your dry hair, let the color process (aka absorb) for 20 minutes, and then rinse. Be sure to have your phone ready – you’re going to need a picture of your fabulous new look! HOW OFTEN SHOULD I GET A GLOSS?  A Shades EQ hair gloss service is a low commitment hair color service that provides hair with high shine and a subtle wash of color. Since it’s a gloss, you don’t need to worry about visible regrowth, but will need to revisit your stylist to get a fresh application.  PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. Redken Shades EQ Color Chart Looking for more? Check out the newest Redken Shades EQ Bonder Inside here.

Schwarzkopf Igora Royal 5-0 Light Brown Natural Cosmetic World has recommended Schwarzkopf Igora Royal since 1980. Widely recognized as one of the most utilized professional hair colour brands. Reliable, vibrant, true color with uncompromising grey coverage and unbeatable retention. Visit our superstore to consult with the latest physical, true to colour Schwarzkopf Igora Royal Colour charts and choose from over 90 shades. Shop online for our great prices and FREE delivery*.   Features New High Definition Technology The Igora Royal High Definition Technology features high-definition pigment matrices for clearest tone direction, enhanced true-to-swatch results, amplified intensity and maximum coverage. Stunning, Precise and Intense Color Results 40 NEW beautiful shades Absolute true-to-swatch results Up to 50% longer color retention* Up to 25% brighter color vibrancy** Fashion colors with up to 70% white hair coverage and with the highest vibrancy on coppers, reds and violets Perfect color equalization, even on porous hair The clearest lifting shades and advanced care, for maximum contrast & shine Net weight: 60g / 2.1oz   *vs previous Igora Royal color cream. **Advanced care achieved with 12%/40 Vol. Igora Royal Oil Developer. For best results use with Schwarzkopf Igora Royal Developer.   Voted #1 permanent color in Canada for the 3rd year in a row - 2012, 2013 & 2014! Salon Magazine   Directions Usage of shades with up to 100% white hair coverage: Use Igora Royal 3%, 6%, 9% or 12% Developer Mixing ratio 1:1 Apply on dry hair Allow to develop for 30 - 45 minutes Rinse well Shampoo and neutralize with BC Bonacure Color Save products.   Usage of shades with up to 50% white hair coverage: Use 3%, 6%, 9% or 12% developer. Mixing ratio 1:1. Apply on dry hair. Allow to develop for 30 - 45 minutes. Rinse well. Shampoo and neutralize with BC Bonacure Color Save products. If a shade with 50% coverage has been chosen as the target shade, for hair that is 2 or more levels lighter, a corresponding base tone (-0, -4) needs to be added using a mixing ratio 2:1 (40g 4-99 + 20g 4-0).   Pro tips Start your Igora Royal journey with Expert Amber Hug.   Choosing the right developer: Use 3% Color & Care Developer when coloring darker. Use 6% Color & Care Developer for tone-on-tone, 1 tone lighter or coverage. Use 9% Color & Care Developer for coloring 1-2 tones lighter. Use 12% Color & Care Developer for coloring 2-3 tones lighter.   For worn out color on previously tinted hair: Proceed a dual application; the colorist method for previously colored hair. Additional heat is optional and reduces the developing time by one-third.   PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. [Custom Product Tab] Aqua (Water), Cetearyl Alcohol, Ceteareth-20 Ammonium Hydroxide Toluene-2,5-Diamine Sulfate, Glycol Distearate Octyldodecanol, Glyceryl Stearate, Sodium Laureth Sulfate, Glycerin, Resorcinol Potassium Hydroxide, Sodium Cetearyl Sulfate, 2,4-Diaminophenoxyethanol HCL 4-Chlororesorcinol, Oleic Acid, Sodium Sulfite, Parfum(Fragrance), Toluene-2,5-Diamine, Silica, Tetrasodium EDTA, Carbomer, Potassium Stearate, m-Aminophenol, Polyquaternium-39, Ascorbic Acid, Sodium Sulfate, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Benzyl Salicylate, Moringa Pterygosperma Seed Extract, Citric Acid, Titanium Dioxide. [/Custom Product Tab]

Schwarzkopf Igora Royal 4-0 Medium Brown Natural Cosmetic World has recommended Schwarzkopf Igora Royal since 1980. Widely recognized as one of the most utilized professional hair colour brands. Reliable, vibrant, true color with uncompromising grey coverage and unbeatable retention. Visit our superstore to consult with the latest physical, true to colour Schwarzkopf Igora Royal Colour charts and choose from over 90 shades. Shop online for our great prices and FREE delivery*. Net weight: 60g / 2.1oz Features New High Definition Technology The Igora Royal High Definition Technology features high-definition pigment matrices for clearest tone direction, enhanced true-to-swatch results, amplified intensity and maximum coverage. Stunning, Precise and Intense Color Results 40 NEW beautiful shades Absolute true-to-swatch results Up to 50% longer color retention* Up to 25% brighter color vibrancy** Fashion colors with up to 70% white hair coverage and with the highest vibrancy on coppers, reds and violets Perfect color equalization, even on porous hair The clearest lifting shades and advanced care, for maximum contrast & shine Net weight: 60g / 2.1oz   *vs previous Igora Royal color cream. **Advanced care achieved with 12%/40 Vol. Igora Royal Oil Developer. For best results use with Schwarzkopf Igora Royal Developer.   Voted #1 permanent color in Canada for the 3rd year in a row - 2012, 2013 & 2014! Salon Magazine   Directions Usage of shades with up to 100% white hair coverage: Use Igora Royal 3%, 6%, 9% or 12% Developer Mixing ratio 1:1 Apply on dry hair Allow to develop for 30 - 45 minutes Rinse well Shampoo and neutralize with BC Bonacure Color Save products.   Usage of shades with up to 50% white hair coverage: Use 3%, 6%, 9% or 12% developer. Mixing ratio 1:1. Apply on dry hair. Allow to develop for 30 - 45 minutes. Rinse well. Shampoo and neutralize with BC Bonacure Color Save products. If a shade with 50% coverage has been chosen as the target shade, for hair that is 2 or more levels lighter, a corresponding base tone (-0, -4) needs to be added using a mixing ratio 2:1 (40g 4-99 + 20g 4-0).   Pro tips Start your Igora Royal journey with Expert Amber Hug.   Choosing the right developer: Use 3% Color & Care Developer when coloring darker. Use 6% Color & Care Developer for tone-on-tone, 1 tone lighter or coverage. Use 9% Color & Care Developer for coloring 1-2 tones lighter. Use 12% Color & Care Developer for coloring 2-3 tones lighter.   For worn out color on previously tinted hair: Proceed a dual application; the colorist method for previously colored hair. Additional heat is optional and reduces the developing time by one-third.   PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. [Custom Product Tab] Aqua (Water), Cetearyl Alcohol, Ceteareth-20 Ammonium Hydroxide Toluene-2,5-Diamine Sulfate, Glycol Distearate Octyldodecanol, Glyceryl Stearate, Sodium Laureth Sulfate, Glycerin, Resorcinol Potassium Hydroxide, Sodium Cetearyl Sulfate, 2,4-Diaminophenoxyethanol HCL 4-Chlororesorcinol, Oleic Acid, Sodium Sulfite, Parfum(Fragrance), Toluene-2,5-Diamine, Silica, Tetrasodium EDTA, Carbomer, Potassium Stearate, m-Aminophenol, Polyquaternium-39, Ascorbic Acid, Sodium Sulfate, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Benzyl Salicylate, Moringa Pterygosperma Seed Extract, Citric Acid, Titanium Dioxide. [/Custom Product Tab]

Schwarzkopf Igora Royal 7-0 Medium Blonde Natural Cosmetic World has recommended Schwarzkopf Igora Royal since 1980. Widely recognized as one of the most utilized professional hair colour brands. Reliable, vibrant, true color with uncompromising grey coverage and unbeatable retention. Visit our superstore to consult with the latest physical, true to colour Schwarzkopf Igora Royal Colour charts and choose from over 90 shades. Shop online for our great prices and FREE delivery*. Net weight: 60g / 2.1oz Features New High Definition Technology The Igora Royal High Definition Technology features high-definition pigment matrices for clearest tone direction, enhanced true-to-swatch results, amplified intensity and maximum coverage. Stunning, Precise and Intense Color Results 40 NEW beautiful shades Absolute true-to-swatch results Up to 50% longer color retention* Up to 25% brighter color vibrancy** Fashion colors with up to 70% white hair coverage and with the highest vibrancy on coppers, reds and violets Perfect color equalization, even on porous hair The clearest lifting shades and advanced care, for maximum contrast & shine Net weight: 60g / 2.1oz   *vs previous Igora Royal color cream. **Advanced care achieved with 12%/40 Vol. Igora Royal Oil Developer. For best results use with Schwarzkopf Igora Royal Developer.   Voted #1 permanent color in Canada for the 3rd year in a row - 2012, 2013 & 2014! Salon Magazine   Directions Usage of shades with up to 100% white hair coverage: Use Igora Royal 3%, 6%, 9% or 12% Developer Mixing ratio 1:1 Apply on dry hair Allow to develop for 30 - 45 minutes Rinse well Shampoo and neutralize with BC Bonacure Color Save products.   Usage of shades with up to 50% white hair coverage: Use 3%, 6%, 9% or 12% developer. Mixing ratio 1:1. Apply on dry hair. Allow to develop for 30 - 45 minutes. Rinse well. Shampoo and neutralize with BC Bonacure Color Save products. If a shade with 50% coverage has been chosen as the target shade, for hair that is 2 or more levels lighter, a corresponding base tone (-0, -4) needs to be added using a mixing ratio 2:1 (40g 4-99 + 20g 4-0).   Pro tips Start your Igora Royal journey with Expert Amber Hug.   Choosing the right developer: Use 3% Color & Care Developer when coloring darker. Use 6% Color & Care Developer for tone-on-tone, 1 tone lighter or coverage. Use 9% Color & Care Developer for coloring 1-2 tones lighter. Use 12% Color & Care Developer for coloring 2-3 tones lighter.   For worn out color on previously tinted hair: Proceed a dual application; the colorist method for previously colored hair. Additional heat is optional and reduces the developing time by one-third.   PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. [Custom Product Tab] Aqua (Water), Cetearyl Alcohol, Ceteareth-20 Ammonium Hydroxide Toluene-2,5-Diamine Sulfate, Glycol Distearate Octyldodecanol, Glyceryl Stearate, Sodium Laureth Sulfate, Glycerin, Resorcinol Potassium Hydroxide, Sodium Cetearyl Sulfate, 2,4-Diaminophenoxyethanol HCL 4-Chlororesorcinol, Oleic Acid, Sodium Sulfite, Parfum(Fragrance), Toluene-2,5-Diamine, Silica, Tetrasodium EDTA, Carbomer, Potassium Stearate, m-Aminophenol, Polyquaternium-39, Ascorbic Acid, Sodium Sulfate, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Benzyl Salicylate, Moringa Pterygosperma Seed Extract, Citric Acid, Titanium Dioxide. [/Custom Product Tab]

Schwarzkopf Igora Royal 6-0 Dark Blonde Natural Cosmetic World has recommended Schwarzkopf Igora Royal since 1980. Widely recognized as one of the most utilized professional hair colour brands. Reliable, vibrant, true color with uncompromising grey coverage and unbeatable retention. Visit our superstore to consult with the latest physical, true to colour Schwarzkopf Igora Royal Colour charts and choose from over 90 shades. Shop online for our great prices and FREE delivery*. Net weight: 60g / 2.1oz Features New High Definition Technology The Igora Royal High Definition Technology features high-definition pigment matrices for clearest tone direction, enhanced true-to-swatch results, amplified intensity and maximum coverage. Stunning, Precise and Intense Color Results 40 NEW beautiful shades Absolute true-to-swatch results Up to 50% longer color retention* Up to 25% brighter color vibrancy** Fashion colors with up to 70% white hair coverage and with the highest vibrancy on coppers, reds and violets Perfect color equalization, even on porous hair The clearest lifting shades and advanced care, for maximum contrast & shine   *vs previous Igora Royal color cream. **Advanced care achieved with 12%/40 Vol. Igora Royal Oil Developer. For best results use with Schwarzkopf Igora Royal Developer.   Voted #1 permanent color in Canada for the 3rd year in a row - 2012, 2013 & 2014! Salon Magazine   Directions Usage of shades with up to 100% white hair coverage: Use Igora Royal 3%, 6%, 9% or 12% Developer Mixing ratio 1:1 Apply on dry hair Allow to develop for 30 - 45 minutes Rinse well Shampoo and neutralize with BC Bonacure Color Save products.   Usage of shades with up to 50% white hair coverage: Use 3%, 6%, 9% or 12% developer. Mixing ratio 1:1. Apply on dry hair. Allow to develop for 30 - 45 minutes. Rinse well. Shampoo and neutralize with BC Bonacure Color Save products. If a shade with 50% coverage has been chosen as the target shade, for hair that is 2 or more levels lighter, a corresponding base tone (-0, -4) needs to be added using a mixing ratio 2:1 (40g 4-99 + 20g 4-0).   Pro tips Start your Igora Royal journey with Expert Amber Hug.   Choosing the right developer: Use 3% Color & Care Developer when coloring darker. Use 6% Color & Care Developer for tone-on-tone, 1 tone lighter or coverage. Use 9% Color & Care Developer for coloring 1-2 tones lighter. Use 12% Color & Care Developer for coloring 2-3 tones lighter.   For worn out color on previously tinted hair: Proceed a dual application; the colorist method for previously colored hair. Additional heat is optional and reduces the developing time by one-third.   PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. [Custom Product Tab] Aqua (Water), Cetearyl Alcohol, Ceteareth-20 Ammonium Hydroxide Toluene-2,5-Diamine Sulfate, Glycol Distearate Octyldodecanol, Glyceryl Stearate, Sodium Laureth Sulfate, Glycerin, Resorcinol Potassium Hydroxide, Sodium Cetearyl Sulfate, 2,4-Diaminophenoxyethanol HCL 4-Chlororesorcinol, Oleic Acid, Sodium Sulfite, Parfum(Fragrance), Toluene-2,5-Diamine, Silica, Tetrasodium EDTA, Carbomer, Potassium Stearate, m-Aminophenol, Polyquaternium-39, Ascorbic Acid, Sodium Sulfate, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Benzyl Salicylate, Moringa Pterygosperma Seed Extract, Citric Acid, Titanium Dioxide. [/Custom Product Tab]

Schwarzkopf Igora Royal 6-00 Dark Blonde Natural Extra Cosmetic World has recommended Schwarzkopf Igora Royal since 1980. Widely recognized as one of the most utilized professional hair colour brands. Reliable, vibrant, true color with uncompromising grey coverage and unbeatable retention. Visit our superstore to consult with the latest physical, true to colour Schwarzkopf Igora Royal Colour charts and choose from over 90 shades. Shop online for our great prices and FREE delivery*. Net weight: 60g / 2.1oz Features New High Definition Technology The Igora Royal High Definition Technology features high-definition pigment matrices for clearest tone direction, enhanced true-to-swatch results, amplified intensity and maximum coverage. Stunning, Precise and Intense Color Results 40 NEW beautiful shades Absolute true-to-swatch results Up to 50% longer color retention* Up to 25% brighter color vibrancy** Fashion colors with up to 70% white hair coverage and with the highest vibrancy on coppers, reds and violets Perfect color equalization, even on porous hair The clearest lifting shades and advanced care, for maximum contrast & shine Net weight: 60g / 2.1oz   *vs previous Igora Royal color cream. **Advanced care achieved with 12%/40 Vol. Igora Royal Oil Developer. For best results use with Schwarzkopf Igora Royal Developer.   Voted #1 permanent color in Canada for the 3rd year in a row - 2012, 2013 & 2014! Salon Magazine   Directions Usage of shades with up to 100% white hair coverage: Use Igora Royal 3%, 6%, 9% or 12% Developer Mixing ratio 1:1 Apply on dry hair Allow to develop for 30 - 45 minutes Rinse well Shampoo and neutralize with BC Bonacure Color Save products.   Usage of shades with up to 50% white hair coverage: Use 3%, 6%, 9% or 12% developer. Mixing ratio 1:1. Apply on dry hair. Allow to develop for 30 - 45 minutes. Rinse well. Shampoo and neutralize with BC Bonacure Color Save products. If a shade with 50% coverage has been chosen as the target shade, for hair that is 2 or more levels lighter, a corresponding base tone (-0, -4) needs to be added using a mixing ratio 2:1 (40g 4-99 + 20g 4-0).   Pro tips Start your Igora Royal journey with Expert Amber Hug.   Choosing the right developer: Use 3% Color & Care Developer when coloring darker. Use 6% Color & Care Developer for tone-on-tone, 1 tone lighter or coverage. Use 9% Color & Care Developer for coloring 1-2 tones lighter. Use 12% Color & Care Developer for coloring 2-3 tones lighter.   For worn out color on previously tinted hair: Proceed a dual application; the colorist method for previously colored hair. Additional heat is optional and reduces the developing time by one-third.   PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. [Custom Product Tab] Aqua (Water), Cetearyl Alcohol, Ceteareth-20 Ammonium Hydroxide Toluene-2,5-Diamine Sulfate, Glycol Distearate Octyldodecanol, Glyceryl Stearate, Sodium Laureth Sulfate, Glycerin, Resorcinol Potassium Hydroxide, Sodium Cetearyl Sulfate, 2,4-Diaminophenoxyethanol HCL 4-Chlororesorcinol, Oleic Acid, Sodium Sulfite, Parfum(Fragrance), Toluene-2,5-Diamine, Silica, Tetrasodium EDTA, Carbomer, Potassium Stearate, m-Aminophenol, Polyquaternium-39, Ascorbic Acid, Sodium Sulfate, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Benzyl Salicylate, Moringa Pterygosperma Seed Extract, Citric Acid, Titanium Dioxide. [/Custom Product Tab]

L'Oreal Majirel 5/5N Brown/Chatain Absolute vibrant colours with a wide palette of rich colours. Grey hair is 100% covered and left silky. Ionène G™ and Incell™ advanced technologies reach all 3 levels of the hair to treat the entirety of the hair fibre. Cosmetic World has recommended L’Oreal Professionnel Majirel since 1980. Utilized by many of the top hair salons around the world.   Visit our superstore to consult with the latest physical, true to color, L’Oreal Professionnel Majirel Color charts and choose from over 128 shades. Shop online for our great prices and FREE delivery*.  The highly advanced Majirel technology restores and protects the natural hair fibre from the core to the surface, providing superior conditioning and all–over shine. Mixed to various depths and intensities, Majirel provides long lasting colour that cares. For full head or partial colouring, from blondes to natural colours and vibrant, fashionable shades. Enriched with Incell™ and Ionène G™, the formula helps strengthen and reinforce the hair fibre. Hair feels stronger and is left looking glossy and feeling soft and supple to the touch.    IONÈNE G This exclusive conditioning polymer restores, protects, and continuously conditions the hair.   INCELL COMPLEX This multi-dimensional ceramide strengthens natural cohesion of the hair for continued long-lasting conditioning results Key Features - Enriched with Incell™ and Ionène G™ advanced technologies - Penetrate all 3 levels of the hair to treat the entirety of the hair fiber - Rich, natural-looking, uniform results - Core to surface conditioning - Long-lasting colour with superior resistance to fading - Smooth and creamy texture for easy mix and application Directions Mix 1:1.5 with L’Oreal Majicreme Developer until creamy texture Apply onto dry unshampooed hair from root to ends Process for 35 minutes Rinse thoroughly until water is clear Pro tips To darken: Use L’Oreal Oxydant Creme (3.75%) 12.5 Vol Developer To lift up to 1 level: Use Majicreme (6%) 20 Vol Developer To lift up to 2 levels:  Use Majicreme (9%) 30 Vol Developer To lift up to 3 levels:  Use Majicreme (12%) 40 Vol Developer   PROFESSIONAL USE ONLY. The sale and use of this product are intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.

Schwarzkopf Igora Royal 3-0 Dark Brown Natural Cosmetic World has recommended Schwarzkopf Igora Royal since 1980. Widely recognized as one of the most utilized professional hair colour brands. Reliable, vibrant, true color with uncompromising grey coverage and unbeatable retention. Visit our superstore to consult with the latest physical, true to colour Schwarzkopf Igora Royal Colour charts and choose from over 90 shades. Shop online for our great prices and FREE delivery*. Net weight: 60g / 2.02oz Features New High Definition Technology The Igora Royal High Definition Technology features high-definition pigment matrices for clearest tone direction, enhanced true-to-swatch results, amplified intensity and maximum coverage. Stunning, Precise and Intense Color Results 40 NEW beautiful shades Absolute true-to-swatch results Up to 50% longer color retention* Up to 25% brighter color vibrancy** Fashion colors with up to 70% white hair coverage and with the highest vibrancy on coppers, reds and violets Perfect color equalization, even on porous hair The clearest lifting shades and advanced care, for maximum contrast & shine Net weight: 60g / 2.1oz   *vs previous Igora Royal color cream. **Advanced care achieved with 12%/40 Vol. Igora Royal Oil Developer. For best results use with Schwarzkopf Igora Royal Developer.   Voted #1 permanent color in Canada for the 3rd year in a row - 2012, 2013 & 2014! Salon Magazine   Directions Usage of shades with up to 100% white hair coverage: Use Igora Royal 3%, 6%, 9% or 12% Developer Mixing ratio 1:1 Apply on dry hair Allow to develop for 30 - 45 minutes Rinse well Shampoo and neutralize with BC Bonacure Color Save products.   Usage of shades with up to 50% white hair coverage: Use 3%, 6%, 9% or 12% developer. Mixing ratio 1:1. Apply on dry hair. Allow to develop for 30 - 45 minutes. Rinse well. Shampoo and neutralize with BC Bonacure Color Save products. If a shade with 50% coverage has been chosen as the target shade, for hair that is 2 or more levels lighter, a corresponding base tone (-0, -4) needs to be added using a mixing ratio 2:1 (40g 4-99 + 20g 4-0).   Pro tips Start your Igora Royal journey with Expert Amber Hug.   Choosing the right developer: Use 3% Color & Care Developer when coloring darker. Use 6% Color & Care Developer for tone-on-tone, 1 tone lighter or coverage. Use 9% Color & Care Developer for coloring 1-2 tones lighter. Use 12% Color & Care Developer for coloring 2-3 tones lighter.   For worn out color on previously tinted hair: Proceed a dual application; the colorist method for previously colored hair. Additional heat is optional and reduces the developing time by one-third.   PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. [Custom Product Tab] Aqua (Water), Cetearyl Alcohol, Ceteareth-20 Ammonium Hydroxide Toluene-2,5-Diamine Sulfate, Glycol Distearate Octyldodecanol, Glyceryl Stearate, Sodium Laureth Sulfate, Glycerin, Resorcinol Potassium Hydroxide, Sodium Cetearyl Sulfate, 2,4-Diaminophenoxyethanol HCL 4-Chlororesorcinol, Oleic Acid, Sodium Sulfite, Parfum(Fragrance), Toluene-2,5-Diamine, Silica, Tetrasodium EDTA, Carbomer, Potassium Stearate, m-Aminophenol, Polyquaternium-39, Ascorbic Acid, Sodium Sulfate, Linoleamidopropyl PG-Dimonium Chloride Phosphate, Benzyl Salicylate, Moringa Pterygosperma Seed Extract, Citric Acid, Titanium Dioxide. [/Custom Product Tab]

Redken Shades EQ Gloss 09N Cafe Au Lait Come check out our colour charts and swatches. Redken Shades EQ isn’t your run-of-the-mill hair gloss. In fact, it’s a haircolor that thinks it’s a conditioner. Here are five ways that Shades EQ sets itself apart.  SHADES EQ IS AN ACIDIC HAIRCOLOR: Shades EQ hair gloss is an acidic demi-permanent haircolor. You may be wondering what makes acidic haircolor unique. Acidic demi-permanent haircolor offers gentle processing on the hair for outstanding condition and shine benefits. All of Redken's Shades EQ gloss shades are acidic and provide an extensive array of shade options. With it's gentle acidic formula, Shades EQ is not only perfect for achieving any customized color you want, it also provides shine-enhancing benefits for healthy, beautiful haircolor.  Net weight: 60ml / 2oz NO AMMONIA:  Shades EQ is formulated without ammonia, so you won’t have to deal with any overpowering smell or any discomfort while the color processes. ADDS SHINE: Have we mentioned just how glossy your hair will be after a Shades EQ hair gloss service? The formula is infused with wheat amino acids that help to condition the hair and leave it looking super shiny. COLOR CORRECTING HAIRCOLOR: It's time to kiss brassy ends and regrown roots goodbye! Any type of discoloration or fading is immediately corrected after a Shades EQ service. Once applied to the hair, the formula gently blends and tones the hair to create a gorgeous finish. TAKES ONLY 20 MINUTES: You read that right. Shades EQ only takes 20 minutes to process once it’s applied. It’s a quick, easy service for those who want gorgeous haircolor in an instant. WHY SHOULD I GET A HAIR GLOSS?  Do you like glossy, shiny hair that looks like it has been #blessed by the hair gods? Does your hair need a little extra care and conditioning after the summer? Not only do these speedy services act as a final touch to any permanent haircolor service, but they can also stand alone as an instant fix for dull, discolored hair. What’s not to love? Think of all the times that you have spent staring in the mirror wishing for a quick hair pick-me-up; a little toning here, a little boost in shine there. For those days (and every other day), a Shades EQ gloss service is the answer for instant hair goals. HOW DOES A HAIR GLOSS WORK?  After your initial consultation, your stylist will head to the color bar to whip up a custom hair gloss just for you. The gloss that your stylist mixes will be formulated to meet the color needs that you both discussed. After the color is mixed, the stylist will apply the gloss to your dry hair, let the color process (aka absorb) for 20 minutes, and then rinse. Be sure to have your phone ready – you’re going to need a picture of your fabulous new look! HOW OFTEN SHOULD I GET A GLOSS?  A Shades EQ hair gloss service is a low commitment hair color service that provides hair with high shine and a subtle wash of color. Since it’s a gloss, you don’t need to worry about visible regrowth, but will need to revisit your stylist to get a fresh application.  PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows. Redken Shades EQ Color Chart Looking for more? Check out the newest Redken Shades EQ Bonder Inside here.

L'Oreal INOA 6/6N New and improved iNOA No Ammonia Permanent Hair Colour. Improved texture. More permissive. Protects & Hydrates the Hair & Scalp. The pioneer of no ammonia colour. 100% Vegan formula 100% grey coverage long-lasting color +48% shinier hair Beyond just colour. Indulge in a luxurious colour experience. Revolutionary oil-based, ammonia-free permanent hair color. Maximized effectiveness of the permanent haircolor process with ultimate respect for the condition of the hair fiber, resulting in stunning shine and perfect coverage of up to 100% white hair. Size: 60 g Technology Oil Delivery System (ODSý) technology: envelops the hair fiber in a film of oil, repelling the water-based colorant, pushing it deeper into the hair fiber for unlimited color Low Dose MEA: a low dose of MEO (monoethanolamine) slightly opens the cuticle Hair Type & Condition: For consumers desiring natural shades, beautiful condition, stunning shine and perfect coverage of white hair. Features & Benefits Reinforced coverage of up to 100% white hair 6 weeks of intense hydration and nutrition 50% more shine Lightening: Up to 3 levels 100% ammonia-free, long-lasting, durable permanent color Directions PREPARATION Mixing Ratio 1:1 : 60g Color cream x 60g iNOA Oil developer Use a whisk to mix well. The mixture should never be mixed with water. Only use with iNOA developers. For the lengths and ends, prepare a new mixture without fundamental or golden fundamental when the white hair coverage rule is applied on the roots. In the case of 30 vol. Using "oil developer", prepare a new mixture with 10 volumes for lengths and ends. REGROWTH APPLICATION With its unctuous texture, iNOA perfectly adheres to hair. Be sure to saturate every hair strand with the mix before applying it to the regrowth area. The hair should be left on the scalp during the 35 minute development period. The application should begin at the back of the head. Finish with the hairline. After the regrowth application has been completed, the development process begins. TAKE THROUGH WITH DIA LIGHT To preserve hair integrity, apply every time you can, to benefit from the unique acidic pH technology color: Take through 10 minutes before the end of iNOA development time, using 9 volume diactivator. Very altered color: Take through 20 minutes before the end of iNOA development time, using 9 volume diactivator. TAKE THROUGH WITH iNOA When you do not have Dia light in your salon, neither the right Dia light shade. TAKE THROUGH TIME. Depending on the alteration of the color, the take through time can vary. Slightly altered color: Emulsify with care for 5 minutes before the end of the development time. Moderately altered color: Take through only 20 minutes before the end of the development time. Very altered color/color change: Immediate take through. EMULSION AND RINSING Always start by gently emulsifying the color for maximal shine. Add water and keep on emulsifying. Rinse until water runs clear. Shampoo twice with Metal Detox Shampoo. PRO TIPS White hair coverage is not as simple and standard as it seems. Some hair are really resistant and require a deeper coverage to get some help. On the contrary, some medium or light natural base have an advantage to preserve a certain transparency to benefit from an aesthetic regrowth. For coarse and/or resistant hair, you can apply the white hair coverage mix starting when only 50% of white hair. For a deeper and/or more opaque coverage you can use the deep fundamentals (,0) with the cool shades. TIPS - INOA should be used exclusively with INOA ODS² 10-volume, 20-volume or 30-volume Rich Developer - The mixing ratio is 1:1 - Development time: 35 minutes