SHISEIDO Crystallizing Straight H1 Straightener for Resistant to Natural Hair $74.99
Shiseido Crystallizing Straight H1 Straightener for Resistant to Natural Hair Hair can be completely straightened from frizzy, curly, or wavy using this innovative new technology. Use the H1+2 system to maintain Resistant or Natural hair's health. Contains H1 Straightener & 2 Neutralizing Emulsion. Using a hot hair iron with this solution will smooth, straighten, and add shine to your hair. Maintain silky, soft, and supple hair. For two months, no more frizzy, uncontrolled hair. Less time spent in the salon. Take advantage of salon-grade straightening and treatments at home.    Key Features Hair straightening while preserving its health For two months, your hair will be silky, smooth, and shiny Hair that is natural, fine, and color sensitive A complete system with H1 Straightener and 2 Neutralizing Emulsion Suitable for both men and women How to use First application: 4 sections should be formed after shampooing and drying the hair With a tint brush, apply H1 Straightening Cream section by section from the nape of the neck upwards Leave 1-2 cm of space between the scalp and the end of the needle Distribute evenly across all hair by saturating and combing During the development time, let it sit for 10-20 minutes at room temperature (to prevent tension on the hair). After rinsing and drying thoroughly, Each section should be heated for 2 seconds at temperatures below 180°C/360°F From roots to ends, saturate flat-ironed hair with H2 Neutraliser For 2-3 minutes, leave it in Comb through during development Rinse out thoroughly Retouch: Only apply on re-growth Distribute evenly while avoiding scalp Comb through during development For very resistant hair, develop for 15 minutes; For sensitised hair, develop for 10 minutes Develop under room temperature Rinse and dry thoroughly Heat each section for 2 seconds with temperature below 180°C/360°F Saturate flat-ironed hair with N2 Neutraliser from root to ends Leave in for 2-3 minutes Comb through during development Rinse out thoroughly Pro Tips Develop not more than 20 minutes, including the application time. Avoid scalp which may cause irritation and hair loss. Consult our consultants in store for the best tips and instructions.   PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
SHISEIDO Crystallizing Straight N1 Straightener for Natural to Sensitized Hair $74.99
Shiseido Crystallizing Straight N1 Straightener for Natural to Sensitized Hair Hair can be completely straightened from frizzy, curly, or wavy using this innovative new technology. Use the N1+2 system to maintain Natural or Sensitized hair's health. Contains N1 Straightener & 2 Neutralizing Emulsion. Using a hot hair iron with this solution will smooth, straighten, and add shine to your hair. Maintain silky, soft, and supple hair. For two months, no more frizzy, uncontrolled hair. Less time spent in the salon. Take advantage of salon-grade straightening and treatments at home.    Key Features Hair straightening while preserving its health For two months, your hair will be silky, smooth, and shiny Hair that is natural, fine, and color sensitive A complete system with H1 Straightener and 2 Neutralizing Emulsion Suitable for both men and women How to use First application: 4 sections should be formed after shampooing and drying the hair With a tint brush, apply H1 Straightening Cream section by section from the nape of the neck upwards Leave 1-2 cm of space between the scalp and the end of the needle Distribute evenly across all hair by saturating and combing During the development time, let it sit for 10-20 minutes at room temperature (to prevent tension on the hair). After rinsing and drying thoroughly, Each section should be heated for 2 seconds at temperatures below 180°C/360°F From roots to ends, saturate flat-ironed hair with H2 Neutraliser For 2-3 minutes, leave it in Comb through during development Rinse out thoroughly Retouch Only apply on re-growth Distribute evenly while avoiding scalp Comb through during development For very resistant hair, develop for 15 minutes; For sensitised hair, develop for 10 minutes Develop under room temperature Rinse and dry thoroughly Heat each section for 2 seconds with temperature below 180°C/360°F Saturate flat-ironed hair with N2 Neutraliser from root to ends Leave in for 2-3 minutes Comb through during development Rinse out thoroughly Pro Tips Develop not more than 20 minutes, including the application time. Avoid scalp which may cause irritation and hair loss. Consult our consultants in store for the best tips and instructions.   PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
LIQUID KERATIN PROFESSIONAL 60 day straighter, smoother & longer treatment 120ml $74.99
Having revolutionized the home keratin treatment category, Liquid Keratin is excited to be launch a new and improved home treatment - New and improved 60 Day Straighter Smoother Stronger and Longer Treatment provides better and longer lasting results while being formaldehyde and aldehyde free.The new and improved Liquid Keratin at home treatment will be the first retail treatment with the ability to last 60 days and beyond. The exclusive new formaldehyde and aldehyde free smoothing system loosens curl, smoothes and softens hair, and eliminates frizz while repairing damage caused by other chemical processes. Liquid Keratin’s 60 Day Straighter Smoother Stronger and Longer Treatment leaves hair looking and feeling healthier than ever before. Treatment is washed out immediately, so no more waiting 48 - 72 hours! Typical results last 2 – 3 months. Liquid Keratin is a progressive treatment with results improving with continued use.One 4.2oz bottle of Liquid Keratin Treatment can be used for 1-2 applications averagely. One application can last up to 60 days. The results are very close to the professional treatments being used in salons. Features First safe, at home alternative to expensive salon treatments Formaldehyde and Aldehyde free Thio Free, Sodium Hydroxide Free, Guanidine Free, Scent Free, Urea Free Straightens and smoothes hair Penetrates hair to enhance strength and elasticity and revitalizes dry, damaged, frizzy, and hard to manage hair Enhances shine Nourishes and conditions hair to restore vibrancy and manageability Reduces volume and enhance luster for vibrant healthy hair Treatment is washed out immediately Results last 2 - 3 months
L'OREAL - X-TENSO X-tenso Moisturist Neutralising Cream 1L $22.99
L'Óreal Professionnel X-tenso Moisturist Neutralising Cream X-Tenso Moisturist Neutralising Cream contains a new patented emulsion technology to create a light and creamy texture that rinses off very easily and leaves the hair smoother, silky and more conditioned. Delivers a dual concentration of cationic polymers which quickly injects cosmetic ingredients that smooth the fiber while targeting fragile areas. The hair is then smoothed mechanically allowing the keratin chains to move into their new shape and the disulphide links to set. X-Tenso® Moisturist™ Neutralising Cream contains a new patented emulsion technology to create a light and creamy texture that rinses off very easily and leaves the hair smoother, silky and more conditioned.    Features & Benefits Delivers a dual concentration of cationic polymers which quickly injects cosmetic ingredients that smooth the fiber while targeting fragile areas.
ISO ISO Option 2 Permanent Wave For Color-treated Hair $9.99
ISO Option 2 Permanent Wave ISO's exclusive, patented, thio-free formula utilizes Isohaline, a naturally derived waving agent. Isohaline penetrates more deeply and evenly into the hair than conventional waving agents without aggressively lifting the cuticle. Since the internal structure and integrity of the hair is not disrupted, there is no need for conditioning additives that can hinder the perming process. The result is resilient curls and healthy hair. Option 2 is a thio-free wave that is ideal for building lift and definition through separation and loose, free-moving texture. FEATURES- For Color-treated hair- Results with increased body, slight  wave, minimum curl- Added pre wrap- Thio-free- No heat required- No conditioning additives required
ISO ISO Option 1 Permanent Wave For Normal and Previously waved hair $9.99
ISO Option 1 Permanent Wave ISO's exclusive, patented, thio-free formula utilizes Isohaline, a naturally derived waving agent. Isohaline penetrates more deeply and evenly into the hair than conventional waving agents without aggressively lifting the cuticle. Since the internal structure and integrity of the hair is not disrupted, there is no need for conditioning additives that can hinder the perming process. The result is resilient curls and healthy hair. Option 1 is a thio-free wave that is ideal for building lift and definition through separation and loose, free-moving texture. Option 1 is designed for:- Normal and previously permed hair- Fine to medium texture- Normal to moderately porous previously permed hair- Easy to wave hair, shorter lengths FEATURES- For normal and previously permed hair- Results with increased body, slight  wave, minimum curl- Added pre wrap- Thio-free- No heat required- No conditioning additives required
ZOTOS Acclaim Medium to Firm Acid Perm $9.99
Zotos Acclaim Medium to Firm Acid Perm -  Extra body acid perm for normal, fine or tinted (up to 20 volume) hair with improved formula and timing.  Acclaim acid perms allow you to create the texture, volume and styles you desire. The Acclaim formula, combined with natural processing, provides optimum true-to-rod size curls with consistent, predictable results. Test curl required on tinted hair. No dryer hear required. Exclusive Zotosol conditioners help replenish and strengthen the hair for healthy-looking shine, smooth feel, and greater styling control.  
MK PROFESSIONAL Majestic Hair Botox (Step 2) Treatment 500ml / 16.9oz $349.99
MK Professional Majestic Hair Botox (Step 2) Treatment Hair Botox Step 2 is the most advance hair repair formula. Anti-aging while straightening damaged and broken hair fibres with active ingredients. Moisturize, nourish, repair, revive instantly with natural lipids & Amino Acids. The hair botox treatment creates incredible softness and shine while eliminating frizz. Formaldehyde-free which never damage or weaken your hair like other keratin treatments. Healthier, stronger, fuller hair after every use. Pleasant scent gives you an enjoyable treat. Key Benefits Eliminate Frizz Restore the damaged Cortex and fill all gaps Hair Become Fuller and Thicker Smooth hair and create natural shine Stimulate new hair Growth Brings your hair back to life Perfect for all types of hair How to use Hair Botox Step 2? Following shampooing with MK Clarifying Shampoo Blow-dry hair with hair dryer with moderate heat about 80% dry Part hair into 4 sections Apply Hair Botox Step 2 with an application brush section by section 1/4 inch from root. (Do not over saturate) Comb the treatment throughout the hair entirely. (The more the hair is brushed, the better the result) Leave the treatment for 50 minutes for wavy/frizzy hair and up to 75 minutes for very curly hair Rinse Excess product only from hair with water. DO NOT Completely wash the hair. CAUTION: This step is different from all other keratin treatments. You first rinse the excess treatment from hair then you use the Flatiron.  Blow-dry hair completely 100% using your blow dryer and a round hair brush (The more the hair is brushed, the better the result). Use the MK Flatiron at 450°F/230°C, 10-12 times on very small sections to properly seal the treatment into the hair cuticles. (Iron very small portions of hair for best results.) Adjust the heat by the hair condition. Wash hair within 24 hours with Hair Botox Step 3 Shampoo and Hair Botox Step 4 Conditioner. Apply MK Hair Serum or Argan Oil and style as desired. Maintain treatment in hair using MK Replenishing Shampoo and Conditioner. PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
L'OREAL - X-TENSO X-tenso Resistant Natural Hair Smoothing Cream 250ml / 8.45oz $59.99
L'Oreal X-tenso Moisturist Smoothing Cream Natural Resistant Hair – Hair relaxer for rebellious, frizzy or curly hair. Softening waxes & active moisturizing ingredients revitalize hair inside out. Leaves hair smooth, supple and shiny up to 60 days. Hydrates and nourishes the hair for durable smoothing. Reduces the volume of the hair for easier manage and styling.   Key Benefits ·         For curly, wavy and frizzy hair ·         Results up to 60 days ·         Hydrates and nourishes the hair ·         Reduces the volume of the hair ·         Provides suppleness and shine ·         Straighter smooth ‘natural looking’ finish   Directions 1.     Shampoo and towel dry hair before application 2.     Divide hair into 4 sections 3.     Place into a non-metallic bowl 4.     Apply based on hair type 5.     Leave on in room temperature for 15 minutes 6.     Smooth hair during process time 7.     Do not exceed process time   Virgin hair application 1.     Begin from the nape of the neck 2.     Apply with tint brush section by section 3.     Stop 0.5 cm from scalp 4.     Avoid pulling the hair while application   Retouch 1.     Only apply onto re-growth 2.     Stop 0.5 cm from scalp 3.     Avoid pulling the hair while application
ZOTOS Acclaim Soft Acid Perm $9.99
Zotos Acclaim Soft Acid Perm For normal, tinted or highlighted hair. Create the texture, volume and styles you've always desired. Offers true-to-rod size curls with consistent predictable results. Exclusive Zotosol conditioner replenishes and strengthen your hair for a healthy looking, shiny, smooth curls. Provide optimal styling control and results. Key Benefits Texture, volume and style you desire Low-pH, natural processing acid perm Provides well-defined, workable curls Luxurious manageability and shine Locks in soft, natural body Pleasantly fragranced How to use? Shampoo and towel dry your hair before use Section hair and wrap with minimal tension Mix Activator and Waving Lotion Saturate each rod thoroughly and evenly Process with a plastic cap without heat or dryer Rinse thoroughly and towel dry Neutralize each curling roll with Neutralizer while saving 1/2 oz for later use Leave in for 5 minutes Gently remove rods and work in remaining Neutralizer for 1 minute Rinse thoroughly and wait for 48 hours before shampooing or conditioning   For professional use only. We carry no warranty, expressed or implied, if used by others. 
MACPAUL PROFESSIONAL Professional Keratin Hair Straightening Treatment from $79.99
Macpaul Professional Keratin Hair Straightening Treatment Macpaul Professional Keratin Hair Straightening Treatment - The thermal activated volume reducer which gradually straightens the hair for much longer. Macpaul Professional Keratin Hair Straightening Treatment prevents hair from fading and yellowing with a repairing action and hair cuticle sealing.Macpaul Professional Keratin Hair Straightening Treatment contains exclusive technology that combines a blend of amino acids with shine and hydration agents. Macpaul Professional Keratin Hair Straightening Treatment blends molecules and the heat of the flat iron are responsible for fixing the active ingredients into the hair. Macpaul Professional Keratin Hair Straightening Treatment realigns the cuticles, making the hair smooth reflecting light and shine. BENEFITS One-step product that offers up to three different in-salon services. Prevents yellowing and fading of the hair. 100% Formaldehyde-free. Easy to apply. Unbeatable shine. Results last for one to six months, depending on the service. High profitability. How to use? This step-by-step will guide the hairstylist to offer three different in-salon services. If hair is dirty and greasy, shampoo and dry the hair completely before starting the treatment Perform strand test before applying the product to check the hair resistance Apply the treatment on individual sections, leaving 1.4" (6mm) distance from the scalp Comb through to ensure even distribution Leave the product in for 60 minutes for thin and sensitive hair / 90 minutes for very curly, thick and resistant hair Rinse 70% of the product from the hair with water only For thick hair, rinse only 50% of the product for better result Blow-dry in small sections Flat iron around 15 times sections by sections Temperature should be set to 446°F / 230°C Strand test Choose a small section Perform all steps  Check for the results and any undesirable effect. STRAIGHT Process that realign the bonds in your hair shaft more permanently. Extended application time and heat is applied to restructure the bonds. Results last from 3 to 6 months. It reduces up to 4 levels of curl reduction. ​SMOOTHING Most people want a natural finish without their hair looking pin straight. A temporary treatment that locks your hair in a straight position. Results last from 1 to 3 months. It reduces up to 3 levels of curl reduction. FRIZZ REDUCTION Reducing up to 2 levels of curls, a smart solution for damaged, stringy hair and reducing frizz. Results last for a month. PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
L'OREAL - X-TENSO X-tenso Sensitised Hair Smoothing Cream 250ml / 8.45oz $59.99
L'Oreal X-tenso Moisturist Smoothing Cream Sensitised Hair – Hair relaxer for rebellious, frizzy or curly hair. Softening waxes & active moisturizing ingredients revitalize hair inside out. Leaves hair smooth, supple and shiny up to 60 days. Hydrates and nourishes the hair for durable smoothing. Reduces the volume of the hair for easier manage and styling.   Key Benefits ·         For curly, wavy and frizzy hair ·         Results up to 60 days ·         Hydrates and nourishes the hair ·         Reduces the volume of the hair ·         Provides suppleness and shine ·         Straighter smooth ‘natural looking’ finish   Directions 1.     Shampoo and towel dry hair before application 2.     Divide hair into 4 sections 3.     Place into a non-metallic bowl 4.     Apply based on hair type 5.     Leave on in room temperature for 15 minutes 6.     Smooth hair during process time 7.     Do not exceed process time   Virgin hair application 1.     Begin from the nape of the neck 2.     Apply with tint brush section by section 3.     Stop 0.5 cm from scalp 4.     Avoid pulling the hair while application   Retouch 1.     Only apply onto re-growth 2.     Stop 0.5 cm from scalp 3.     Avoid pulling the hair while application
L'OREAL - X-TENSO X-tenso Natural Hair Smoothing Cream 250ml / 8.45oz $59.99
L'Oreal X-tenso Moisturist Smoothing Cream Natural Hair – Hair relaxer for rebellious, frizzy or curly hair. Softening waxes & active moisturizing ingredients revitalize hair inside out. Leaves hair smooth, supple and shiny up to 60 days. Hydrates and nourishes the hair for durable smoothing. Reduces the volume of the hair for easier manage and styling.   Key Benefits ·         For curly, wavy and frizzy hair ·         Results up to 60 days ·         Hydrates and nourishes the hair ·         Reduces the volume of the hair ·         Provides suppleness and shine ·         Straighter smooth ‘natural looking’ finish   Directions 1.     Shampoo and towel dry hair before application 2.     Divide hair into 4 sections 3.     Place into a non-metallic bowl 4.     Apply based on hair type 5.     Leave on in room temperature for 15 minutes 6.     Smooth hair during process time 7.     Do not exceed process time   Virgin hair application 1.     Begin from the nape of the neck 2.     Apply with tint brush section by section 3.     Stop 0.5 cm from scalp 4.     Avoid pulling the hair while application   Retouch 1.     Only apply onto re-growth 2.     Stop 0.5 cm from scalp 3.     Avoid pulling the hair while application
SARAH K Carnival Brazilian Protein Volume Reducer 1000ml / 33.81oz $499.99
Sarah K Carnival Volume Reducer BRAZILIAN PROTEIN WITH NATURAL AMINOACIDS & COLLEGEN SARAH K CARNIVAL BRAZILIAN PROTEIN Nanokeratin is the best straightening & smoothing treatment for dark and natural hair. It will give hair smoothing and straightening effect, because it acts inside the capillary fiber, therefore realigning, reducing the volume & frizz. They also provide intense shine in just one step! The treatment line Carnival contains the essential natural ingredients like argan oil to keep hair straight longer, ensuring continuous hydration and nourishment. WHY THIS IS THE BRAZILIAN KERATIN TREATMENT FOR YOU? Organic active ingredients No harsh chemicals No formaldehyde No silicones & sulphates No ammonia Cruelty free PROFESSIONAL USE ONLY The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
SARAH K Rio Brazilian Protein Blonde Volume Reducer 1000ml / 33.81oz $499.99
Sarah K Rio Blonde Volume Reducer BRAZILIAN PROTEIN WITH TANINO & AMINOACIDS SARAH K RIO BRAZILIAN PROTEIN Nanokeratin is the best straightening & smoothing treatment for blonde & highlighted hair. It will give hair smoothing and straightening effect, because it acts inside the capillary fiber, therefore realigning, reducing the volume & frizz. They also provide intense shine in just one step! The Sarah K Rio Smoothing Treatment is a pigmented treatment indicated for blonde or discoloured hair. This treatment provides to the hair a smooth and lasting effect, because it acts inside the capillary fiber, therefore realigning, reducing the volume and neutralising yellow tones. It neutralizes brassy yellow and orange tones on bleached hair. WHY THIS IS THE BRAZILIAN KERATIN TREATMENT FOR YOU? Organic active ingredients No harsh chemicals No formaldehyde No silicones & sulphates No ammonia Cruelty free PROFESSIONAL USE ONLY The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
-51% sale
TAKIGAWA Create Ion Bio Ionic Remake-HS - Japanese Straight Perm System $49.99 $100.00
Takigawa Create Ion Bio Ionic Remake - Japanese straight perm The original Japanese straight perm system straight from Japan. The Takigawa Bio Ionic remake started the international attention and demand for the Japanese Straight perm systems now used all over the world. What is a Japanese straight perm? This revolutionary new technique originated in Japan and permanently straightens curly, wavy, frizzy, and hard-to-manage hair. Chemicals and heat are used to soften the bonds of the hair so they can be reformed straight. Directions  Step 1 Appy 80 grams per application. Leave on hair at room temperature for 7-20 minutes, then rinse thoroughly with water. Remove excess moisture from the hair. Treat each section of hair for 2 seconds with a high temperature hair styling iron. Temperature setting is recommended at 180° C or less.  Step 2 After completing Step 1, apply 80 grams per application. Leave on for 3-5 minutes. Rinse.   Made in Japan  

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