Wella Color Touch Swatch
Unleash your creativity with the Wella Color Touch Color Chart! Dive into a world of captivating shades, from vibrant reds to elegant browns. Express your unique style and let your true colors shine with Wella Color Touch - where beauty knows no bounds!
WELLA - COLOR TOUCH
Color Touch 0/ Special Mix Series Demi-Permanent Hair Color
$14.49
Wella Color Touch 0/ Series Demi-Permanent Hair Color
Your Shine-Boosting Color Partner
Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades.
Benefits & Features
Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine.
High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional.
Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment.
Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility.
Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out.
Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users.
What Makes It Stand Out?
Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress.
The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair.
Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing.
The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours.
Who Is This Product For?
Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes.
Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades.
Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity.
Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan.
Specifications
Brand: Wella Professionals
Product Line: Color Touch Demi-Permanent Colour
Formula Type: Demi-permanent hair colour, ammonia-free.
Mixing Ratio: 1 : 2 (colour : emulsion) for standard application.
Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions.
Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey.
Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern.
Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc.
Packaging: Typically professional-size (2 oz / ~60 ml) tube for salons/advanced users.
WELLA - COLOR TOUCH
Color Touch 2/ Black Series Demi-Permanent Hair Color
$14.49
Wella Color Touch 2/ Series Demi-Permanent Hair Color
Your Shine-Boosting Color Partner
Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades.
Benefits & Features
Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine.
High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional.
Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment.
Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility.
Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out.
Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users.
What Makes It Stand Out?
Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress.
The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair.
Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing.
The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours.
Who Is This Product For?
Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes.
Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades.
Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity.
Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan.
Specifications
Brand: Wella Professionals
Product Line: Color Touch Demi-Permanent Colour
Formula Type: Demi-permanent hair colour, ammonia-free.
Mixing Ratio: 1 : 2 (colour : emulsion) for standard application.
Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions.
Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey.
Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern.
Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc.
Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.
WELLA - COLOR TOUCH
Color Touch 3/ Dark Brown Series Demi-Permanent Hair Color
$14.49
Wella Color Touch 3/ Series Demi-Permanent Hair Color
Your Shine-Boosting Color Partner
Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades.
Benefits & Features
Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine.
High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional.
Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment.
Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility.
Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out.
Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users.
What Makes It Stand Out?
Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress.
The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair.
Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing.
The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours.
Who Is This Product For?
Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes.
Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades.
Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity.
Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan.
Specifications
Brand: Wella Professionals
Product Line: Color Touch Demi-Permanent Colour
Formula Type: Demi-permanent hair colour, ammonia-free.
Mixing Ratio: 1 : 2 (colour : emulsion) for standard application.
Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions.
Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey.
Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern.
Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc.
Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.
WELLA - COLOR TOUCH
Color Touch 4/ Medium Brown Series Demi-Permanent Hair Color
$14.49
Wella Color Touch 4/ Series Demi-Permanent Hair Color
Your Shine-Boosting Color Partner
Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades.
Benefits & Features
Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine.
High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional.
Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment.
Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility.
Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out.
Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users.
What Makes It Stand Out?
Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress.
The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair.
Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing.
The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours.
Who Is This Product For?
Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes.
Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades.
Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity.
Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan.
Specifications
Brand: Wella Professionals
Product Line: Color Touch Demi-Permanent Colour
Formula Type: Demi-permanent hair colour, ammonia-free.
Mixing Ratio: 1 : 2 (colour : emulsion) for standard application.
Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions.
Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey.
Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern.
Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc.
Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.
WELLA - COLOR TOUCH
Color Touch 5/ Light Brown Series Demi-Permanent Hair Color
$14.49
Wella Color Touch 5/ Series Demi-Permanent Hair Color
Your Shine-Boosting Color Partner
Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades.
Benefits & Features
Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine.
High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional.
Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment.
Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility.
Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out.
Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users.
What Makes It Stand Out?
Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress.
The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair.
Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing.
The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours.
Who Is This Product For?
Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes.
Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades.
Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity.
Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan.
Specifications
Brand: Wella Professionals
Product Line: Color Touch Demi-Permanent Colour
Formula Type: Demi-permanent hair colour, ammonia-free.
Mixing Ratio: 1 : 2 (colour : emulsion) for standard application.
Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions.
Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey.
Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern.
Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc.
Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.
WELLA - COLOR TOUCH
Color Touch 6/ Dark Blonde Series Demi-Permanent Hair Color
$14.49
Wella Color Touch 6/ Series Demi-Permanent Hair Color
Your Shine-Boosting Color Partner
Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades.
Benefits & Features
Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine.
High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional.
Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment.
Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility.
Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out.
Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users.
What Makes It Stand Out?
Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress.
The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair.
Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing.
The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours.
Who Is This Product For?
Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes.
Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades.
Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity.
Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan.
Specifications
Brand: Wella Professionals
Product Line: Color Touch Demi-Permanent Colour
Formula Type: Demi-permanent hair colour, ammonia-free.
Mixing Ratio: 1 : 2 (colour : emulsion) for standard application.
Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions.
Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey.
Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern.
Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc.
Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.
WELLA - COLOR TOUCH
Color Touch 7/ Medium Blonde Series Demi-Permanent Hair Color
$14.49
Wella Color Touch 7/ Series Demi-Permanent Hair Color
Your Shine-Boosting Color Partner
Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades.
Benefits & Features
Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine.
High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional.
Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment.
Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility.
Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out.
Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users.
What Makes It Stand Out?
Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress.
The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair.
Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing.
The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours.
Who Is This Product For?
Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes.
Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades.
Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity.
Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan.
Specifications
Brand: Wella Professionals
Product Line: Color Touch Demi-Permanent Colour
Formula Type: Demi-permanent hair colour, ammonia-free.
Mixing Ratio: 1 : 2 (colour : emulsion) for standard application.
Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions.
Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey.
Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern.
Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc.
Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.
WELLA - COLOR TOUCH
Color Touch 8/ Light Blonde Series Demi-Permanent Hair Color
$14.49
Wella Color Touch 8/ Series Demi-Permanent Hair Color
Your Shine-Boosting Color Partner
Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades.
Benefits & Features
Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine.
High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional.
Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment.
Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility.
Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out.
Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users.
What Makes It Stand Out?
Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress.
The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair.
Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing.
The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours.
Who Is This Product For?
Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes.
Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades.
Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity.
Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan.
Specifications
Brand: Wella Professionals
Product Line: Color Touch Demi-Permanent Colour
Formula Type: Demi-permanent hair colour, ammonia-free.
Mixing Ratio: 1 : 2 (colour : emulsion) for standard application.
Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions.
Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey.
Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern.
Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc.
Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.
WELLA - COLOR TOUCH
Color Touch 9/ Very Light Blonde Series Demi-Permanent Hair Color
$14.49
Wella Color Touch 9/ Series Demi-Permanent Hair Color
Your Shine-Boosting Color Partner
Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades.
Benefits & Features
Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine.
High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional.
Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment.
Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility.
Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out.
Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users.
What Makes It Stand Out?
Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress.
The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair.
Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing.
The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours.
Who Is This Product For?
Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes.
Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades.
Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity.
Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan.
Specifications
Brand: Wella Professionals
Product Line: Color Touch Demi-Permanent Colour
Formula Type: Demi-permanent hair colour, ammonia-free.
Mixing Ratio: 1 : 2 (colour : emulsion) for standard application.
Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions.
Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey.
Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern.
Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc.
Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.
WELLA - COLOR TOUCH
Color Touch 10/ Lightest Blonde Series Demi-Permanent Hair Color
$14.49
Wella Color Touch 10/ Series Demi-Permanent Hair Color
Your Shine-Boosting Color Partner
Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades.
Benefits & Features
Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine.
High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional.
Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment.
Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility.
Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out.
Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users.
What Makes It Stand Out?
Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress.
The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair.
Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing.
The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours.
Who Is This Product For?
Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes.
Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades.
Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity.
Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan.
Specifications
Brand: Wella Professionals
Product Line: Color Touch Demi-Permanent Colour
Formula Type: Demi-permanent hair colour, ammonia-free.
Mixing Ratio: 1 : 2 (colour : emulsion) for standard application.
Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions.
Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey.
Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern.
Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc.
Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.
WELLA - COLOR TOUCH
Color Touch Emulsion 1.9%/6 Vol Developer
$14.99
Wella Color Touch Emulsion 1.9%/6 Vol Developer 1L
Wella Colour Touch Emulsion is outlined to be utilized with the Wella Colour Touch and relights ranges of semi-permanent colorants. It's a thick and rich, creamy water based formula which has an impressive mixing ability and gives heavenly performance as it sticks to the hair giving you mind boggling control with its non-trickle recipe which is impeccable for precise colouring techniques. It correspondingly layers hair giving you awesome even coverage whilst providing radiant looking colour. It provides you with safe colouring results and is Ammonia free.
Wella Colour Touch Emulsion is available in 2 different strengths.
1.9% is great for use with most Wella Colour Touch Colours to enhance colour and condition. Perfect for use on recently permed, normal to fine hair.
4% is recommended for use on grey hair and works better to keep colour in longer when using the Vibrant Red Collection. Perfect for use on coarse hair.
Wella Colour Touch Emulsion is to be used in a 1+2 parts ratio e.g. 30ml Colour Touch + 60ml Crème lotion.
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
WELLA - COLOR TOUCH
Color Touch Emulsion 4%/13 Vol 1L
$14.99
Wella Color Touch Emulsion 4%/13 Vol
Wella Colour Touch Emulsion is outlined to be utilized with the Wella Colour Touch and relights ranges of semi-permanent colorants. It's a thick and rich, creamy water based formula which has an impressive mixing ability and gives heavenly performance as it sticks to the hair giving you mind boggling control with its non-trickle recipe which is impeccable for precise colouring techniques. It correspondingly layers hair giving you awesome even coverage whilst providing radiant looking colour. It provides you with safe colouring results and is Ammonia free.
Wella Colour Touch Emulsion is available in 2 different strengths.
1.9% is great for use with most Wella Colour Touch Colours to enhance colour and condition. Perfect for use on recently permed, normal to fine hair.
4% is recommended for use on grey hair and works better to keep colour in longer when using the Vibrant Red Collection. Perfect for use on coarse hair.
Wella Colour Touch Emulsion is to be used in a 1+2 parts ratio e.g. 30ml Colour Touch + 60ml Crème lotion.
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
WELLA - COLOR TOUCH
Intensive Emulsion 4%/13Vol 3.78L/1 Gallon
$95.99
Wella Colour Touch Intensive Emulsion 4%/13Vol 3.78L/1 Gallon
Wella Colour Touch Emulsion is outlined to be utilized with the Wella Colour Touch and relights ranges of semi-permanent colorants. It's a thick and rich, creamy water based formula which has an impressive mixing ability and gives heavenly performance as it sticks to the hair giving you mind boggling control with its non-trickle recipe which is impeccable for precise colouring techniques. It correspondingly layers hair giving you awesome even coverage whilst providing radiant looking colour. It provides you with safe colouring results and is Ammonia free.
Wella Colour Touch Emulsion is available in 2 different strengths.
1.9% is great for use with most Wella Colour Touch Colours to enhance colour and condition. Perfect for use on recently permed, normal to fine hair.
4% is recommended for use on grey hair and works better to keep colour in longer when using the Vibrant Red Collection. Perfect for use on coarse hair.
Wella Colour Touch Emulsion is to be used in a 1+2 parts ratio e.g. 30ml Colour Touch + 60ml Crème lotion.
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
This item may be subject to additional shipping charges due to weight/size.
WELLA - COLOR TOUCH
Color Touch 8/40 Irish Ginger
$4.99
$13.00
Wella Color Touch 8/40 Irish Ginger
Enhance your hair color with Wella Professionals Color Touch Pure Naturals demi-permanent hair color, delivering real, natural results. This innovative formula blends seamlessly with your existing hair shade, offering a quick and low-maintenance solution for vibrant color changes.
Benefits & Features
High Shine Brilliance: Achieve stunning high-fashion results with a radiant shine that captivates.
Low Maintenance: Enjoy virtually invisible root re-growth for a seamless transition between color changes.
Vibrant Color: Experience rich and vibrant demi-permanent color that lasts up to 24 shampoos.
Ammonia-Free Formula: Gentle on your hair, this ammonia-free formula is enriched with keratin for added strength and vitality.
What Sets Color Touch Apart
Wella Color Touch stands out from the competition due to its commitment to providing a multi-dimensional hair color solution that offers both versatility and brilliance. Unlike other products, Color Touch delivers high-shine, natural-looking results without the harshness of ammonia, ensuring your hair retains its health and vibrancy.
Solving Hair Dilemmas, One Shade at a Time
For those seeking a hair color solution that offers flexibility, vibrancy, and ease of maintenance, Wella Color Touch is the answer. Whether you're looking to refresh your current shade or experiment with a new tone, this demi-permanent color formula provides long-lasting results without the commitment of permanent color treatments. Say goodbye to dull hair days and hello to a vibrant, natural-looking mane.
Specifications
Usage: Professional use only
Development Times:
Without heat: 20 minutes (or 15 minutes post-perm or straightening service)
With added heat: 15 minutes (or 10 minutes post-perm or straightening service)
Mixing Ratio: 1 part Color Touch Cream + 2 parts Color Touch Emulsion (1.9% or 4%)
Ready to experience the brilliance of Wella Color Touch? Elevate your hair color game today!
WELLA - COLOR TOUCH
Color Touch 9/5 57g
$14.49
Color Touch 9/5
Enhance your hair color with Wella Professionals Color Touch Pure Naturals demi-permanent hair color, delivering real, natural results. This innovative formula blends seamlessly with your existing hair shade, offering a quick and low-maintenance solution for vibrant color changes.
Benefits & Features
High Shine Brilliance: Achieve stunning high-fashion results with a radiant shine that captivates.
Low Maintenance: Enjoy virtually invisible root re-growth for a seamless transition between color changes.
Vibrant Color: Experience rich and vibrant demi-permanent color that lasts up to 24 shampoos.
Ammonia-Free Formula: Gentle on your hair, this ammonia-free formula is enriched with keratin for added strength and vitality.
What Sets Color Touch Apart
Wella Color Touch stands out from the competition due to its commitment to providing a multi-dimensional hair color solution that offers both versatility and brilliance. Unlike other products, Color Touch delivers high-shine, natural-looking results without the harshness of ammonia, ensuring your hair retains its health and vibrancy.
Solving Hair Dilemmas, One Shade at a Time
For those seeking a hair color solution that offers flexibility, vibrancy, and ease of maintenance, Wella Color Touch is the answer. Whether you're looking to refresh your current shade or experiment with a new tone, this demi-permanent color formula provides long-lasting results without the commitment of permanent color treatments. Say goodbye to dull hair days and hello to a vibrant, natural-looking mane.
Specifications
Usage: Professional use only
Development Times:
Without heat: 20 minutes (or 15 minutes post-perm or straightening service)
With added heat: 15 minutes (or 10 minutes post-perm or straightening service)
Mixing Ratio: 1 part Color Touch Cream + 2 parts Color Touch Emulsion (1.9% or 4%)
Ready to experience the brilliance of Wella Color Touch? Elevate your hair color game today!
WELLA - COLOR TOUCH
Color Touch 10/03 Lightest Blonde/Natural Gold
$14.49
Color Touch 10/03 Lightest Blonde/Natural Gold
Enhance your hair color with Wella Professionals Color Touch Pure Naturals demi-permanent hair color, delivering real, natural results. This innovative formula blends seamlessly with your existing hair shade, offering a quick and low-maintenance solution for vibrant color changes.
Benefits & Features
High Shine Brilliance: Achieve stunning high-fashion results with a radiant shine that captivates.
Low Maintenance: Enjoy virtually invisible root re-growth for a seamless transition between color changes.
Vibrant Color: Experience rich and vibrant demi-permanent color that lasts up to 24 shampoos.
Ammonia-Free Formula: Gentle on your hair, this ammonia-free formula is enriched with keratin for added strength and vitality.
What Sets Color Touch Apart
Wella Color Touch stands out from the competition due to its commitment to providing a multi-dimensional hair color solution that offers both versatility and brilliance. Unlike other products, Color Touch delivers high-shine, natural-looking results without the harshness of ammonia, ensuring your hair retains its health and vibrancy.
Solving Hair Dilemmas, One Shade at a Time
For those seeking a hair color solution that offers flexibility, vibrancy, and ease of maintenance, Wella Color Touch is the answer. Whether you're looking to refresh your current shade or experiment with a new tone, this demi-permanent color formula provides long-lasting results without the commitment of permanent color treatments. Say goodbye to dull hair days and hello to a vibrant, natural-looking mane.
Specifications
Usage: Professional use only
Development Times:
Without heat: 20 minutes (or 15 minutes post-perm or straightening service)
With added heat: 15 minutes (or 10 minutes post-perm or straightening service)
Mixing Ratio: 1 part Color Touch Cream + 2 parts Color Touch Emulsion (1.9% or 4%)
Ready to experience the brilliance of Wella Color Touch? Elevate your hair color game today!
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Introducing Wella Color Touch - Your Path to Real and Natural Hair Color!
The journey of Wella Color Touch began with a visionary approach to revolutionize the world of hair coloring. Wella, a renowned name in the beauty industry, laid its foundation in crafting innovative hair care solutions back in 1880. Over the years, they have amassed a wealth of experience and expertise, becoming a trusted brand among professional hairstylists and clients alike. With the desire to create a hair color product that not only delivered exceptional results but also cared for the health of the hair, Wella Professionals embarked on a mission. Through rigorous research and development, they introduced Color Touch - a demi-permanent hair color line that combined cutting-edge technology with nourishing ingredients.
Wella Color Touch Features and Benefits:
- 70% Grey Coverage (with CT Plus): Bid farewell to those pesky greys as Wella Color Touch offers impressive coverage, leaving you with a youthful and vibrant look.
- Enriched with Natural Keratin: Nourish and strengthen your hair as you color! Color Touch's formula is infused with natural keratin, promoting healthier locks with every application.
- Ammonia-Free Formula: Your hair deserves the best care! Color Touch's ammonia-free formula ensures a gentle coloring process while minimizing damage. (Please note that this excludes Color Touch Plus, Sunlights, and Instamatic.)
- Wella's Most Versatile Non-Permanent Service in Just 15 Minutes (with heat): Enjoy the luxury of transforming your hair in as little as 15 minutes when using heat. From subtle grey blending to striking and captivating toning, the possibilities are endless.
Dive into Color Wonderland: Wella Color Touch Color Chart
The Wella Color Touch Swatch is a palette of dreams, offering an extensive selection of captivating shades. Each hue is carefully formulated to achieve true-to-tone, stunning results, making it easier than ever to find the perfect color for every client. Wella color chart encompasses an array of families, including the exquisite Pure Naturals for natural-looking shades, Rich Naturals for sophisticated depth, Vibrant Reds for fiery and passionate tones, and Deep Browns for luscious and intense coloring. Additionally, you'll find the Special Mix shades for unlimited creative possibilities, giving hairstylists the freedom to craft unique and personalized looks.
How to Use Wella Color Touch:
Achieving your dream hair color is easy with Color Touch:
- Mixing: Always combine Color Touch with Color Touch Emulsion (1.9% or 4%) for optimal results.
- What Wella Color Touch Emulsion to use: Wella Color Touch Emulsion 1.9% is great for refreshing color and condition of recently permed, normal to dry hair. Wella Color Touch Emulsion 4% is perfect for grey and coarse hair.
- Mixing Ratio: Use a 1:2 ratio of Color Touch to Color Touch Emulsion (1.9% / 4%) respectively.
- Development Time: Let your color process for 20 minutes without heat. If you're short on time, reduce the processing time to just 15 minutes by applying heat.
Embrace Your True Colors: Wella Color Touch Knows No Limits
Wella Color Touch is more than just a hair color line; it's a gateway to limitless artistry and authentic self-expression. With its dedication to delivering real, natural hair color results, enriched with keratin for healthier-looking hair, and its ammonia-free formula, Color Touch remains at the forefront of the beauty industry.
- For hairstylists, Color Touch offers unparalleled versatility and ease of use, allowing you to create stunning transformations in just 15 minutes with heat. The range of shades, backed by the reliable Color Touch color chart, empowers you to customize each client's look with confidence and precision.
- For clients, Color Touch promises a delightful experience, where they can embrace their individuality and reveal their true beauty. From youthful, radiant shades to bold and adventurous tones, Wella Color Touch allows clients to define their style and leave a lasting impression.