SEBASTIAN
Penetraitt Deep Strengthening and Repair Masque 5.1 oz
$24.99
Penetraitt Deep Strengthening and Repair Masque 150ml – Ultimate Rescue for Damaged Hair
Bring your damaged, overworked hair back to life with the Penetraitt Deep Strengthening and Repair Masque 150ml by Sebastian Professional. Specially formulated for stressed, chemically treated, or heat-damaged hair, this intensive masque delivers deep nourishment and targeted repair to the core of every strand.
Infused with a powerful blend of strengthening proteins and moisture-balancing ingredients, the Penetraitt Masque helps reinforce hair from within, leaving it stronger, shinier, and noticeably more resilient after just one treatment. Whether you’re dealing with breakage, dryness, or dullness, this is the deep conditioning hero your hair has been waiting for.
Benefits & Features
Deep Structural Repair: Penetrates deep into the hair shaft to reverse internal damage.
Strengthens Weak Strands: Rebuilds protein bonds for less breakage and split ends.
Instant Softness & Shine: Leaves hair silky-smooth, manageable, and luminous.
Fast Results: Works in just 2–3 minutes—perfect for busy lifestyles.
Safe for Color-Treated Hair: Nourishes without stripping color or tone.
Great for Medium to Thick Hair: Especially effective on hair that's dry, coarse, or chemically processed.
What Makes It Stand Out?
The Penetraitt Masque 5.1 oz is more than a deep conditioner—it’s a full-scale hair rescue operation. While many products coat the hair surface for temporary smoothness, Penetraitt goes deeper with Sebastian’s Active Rescue System that targets inner hair structure. This protein-rich formula doesn't just make your hair look healthier—it makes it feel and perform healthier too.
Plus, its quick-acting formula means you don’t have to sit around for half an hour to see results. It works in minutes, making it both powerful and practical.
Give Your Hair a Second Chance
If your hair:
Breaks easily
Looks dull and lifeless
Feels dry, brittle, or rough
Has been bleached, dyed, permed, or heat-styled
Then the Penetraitt Deep Strengthening and Repair Masque is the intensive care treatment it needs. By restoring protein structure and locking in hydration, it helps bring your hair back to its natural strength and shine. It doesn’t just mask the problem—it fixes it at the source.
Specifications
Product Name: Penetraitt Deep Strengthening and Repair Masque
Brand: Sebastian Professional
Size: 5.1 oz
Hair Type: Ideal for damaged, chemically treated, or heat-styled hair
Texture: Rich, creamy formula for easy application
Scent: Clean and lightly floral
How to Use:
After shampooing, apply evenly to towel-dried hair.
Leave in for 2–3 minutes.
Rinse thoroughly and style as usual.
Use 1–2 times per week for best results.
Ready to restore strength, shine, and softness to your hair? Add the Penetraitt Deep Strengthening and Repair Masque 150ml to your routine and watch damaged strands bounce back stronger and healthier.
👉 Add to Cart today and treat your hair to the repair treatment it truly deserves. Because healthy hair isn’t a luxury—it’s a necessity.
REDKEN
PRO-OXIDE 40 Volume 12% Cream Developer
$25.99
$29.00
Redken Pro-Oxide 40 Volume/12% Developer
Redken Pro-Oxide 40 Volume Developer design to use with Redken color and selected lightener brands. This professional product has super smooth consistency which allows easy mixing and application. Redken Pro-Oxide Volume 40 Developer lightens up to 4 levels and provides predictable performance for use with blondes especially high-lift blonde color and products such as Redken Double Fusion Blondes Advanced Colors.
Benefits
Has a smooth consistency for easy mixing
Provides a predictable performance for all types of applications
Lightens up to 4 levels
Recommended for high-lift blonde color and Redken Double Fusion Blondes Advanced
Hypoallergenic and free of fragrance
Contains emollients and conditioning agents to help even out porosity
Stabilizes to ensure steady lightening and coloring
Creamy consistency makes mixing and application easy
Not recommended to be used with bleach
Directions
For use with Redken Color Fusion, Redken For Men color Camo and all Redken Lighteners as directed.
Mix with a Color Fusion in a 1:1 ratio with 10, 20, 30or 40vol. Pro-oxide Cream Developer for up to 4 levels of lift. Can then be applied with a bowl and brush or bottle using a Traditional or Modern Virgin Application.
Apply color generously using fine 1/4" diagonal partings. Cross-check application. Process at room temperature for 35-45 minutes.
For Professional use only.
L'OREAL PROFESSIONNEL
Blondifier Gloss Shampoo
from $27.99
L'Oreal Blondifier Gloss Shampoo
New Package but SAME great formula!
Resurface and illuminate blonde hair.
Gently cleanse the hair fiber while smoothing damaged hair.
Nourish formula with natural acai berry extracts & polyphenols for smoothing, replenishing and enriching hair fibre.
Enhance multi-dimensional luster and radiance of blonde.
Perfect for highlighted or blonde hair.
Key Benefits
Gentle cleanse
Sublimate shine in blonde hair
Deeply moisturizing
Smooth hair
Enriched with berry extract & polyphenols
Directions
Apply to wet hair
Massage and lather
Rinse thoroughly
Followed with Blondifier Conditioner & Mask
L'OREAL - HOMME
Homme Cover 5' #4 Brown
from $13.95
$41.85
L'Oreal Homme Cover 5' #4 Brown
For men with 50% or less grey hair.
Quickly and discreetly blend grey hair just under 5 minutes.
Incell™ technology provides natural and masculine results without leaving a visible line of re-growth.
Ammonia-free restores the hair's pigments and strengthens hair by providing ceramides.
Lasts 4-6 weeks with no unwanted warmth.
Available in multiple shades to match your hair color.
Net weight: 50ml / 1.7oz
Key Benefits
Recommended for men with 50% or less grey hair
Contains blend of coloring agents
Mixed for color results that are neither too warm nor too cool, but remain in the neutral zone
Does not entirely mask white hair, but gives a harmonious blend between a white hair and their natural hair color for a more natural result
Incell™ Technology designed to strengthen and reinforce the hair's natural defenses while sealing the cuticle
Produces natural results that lasts 4-6 weeks with no unwanted warmth or visible line of regrowth
Directions
Mixed 1:1 ratio with 20-volume (6%) Majicrème
Apply onto dry clean hair
Section hair into 4 quadrants and apply Cover 5' starting in the back
Apply in the crown area first proceeding toward the nape.
Apply through the scalp area, mid-lengths and ends.
When application is complete in the back section, proceed to the front 2 quadrants in the same manner
Process not more than 5 minutes
Rinse thoroughly until water is clear
L'OREAL - INOA
iNOA 7.4/7C Copper Blonde
$16.99
L'Oreal INOA 7.4/7C
Elevate your hair coloring experience with L'Oreal INOA, the pioneer of no ammonia color. This new and improved formula offers an unmatched level of sophistication in hair coloring, providing improved texture, increased permissiveness, and unparalleled protection and hydration for both hair and scalp. Say goodbye to harsh chemicals and hello to vibrant, long-lasting color that cares for your hair.
Benefits & Features
Vegan Formula: Enjoy guilt-free coloring with our 100% vegan formula.
Complete Grey Coverage: Say farewell to pesky greys with 100% coverage.
Long-lasting Color: Experience color that lasts and retains its vibrancy.
+48% Shinier Hair: Achieve luscious locks with a stunning shine boost.
Revolutionary Oil-based Formula: Our oil-based, ammonia-free formula respects your hair's integrity while delivering stunning color.
Perfect Coverage: Achieve flawless coverage of up to 100% white hair.
Hydration and Nutrition: Experience intense hydration and nutrition for up to 6 weeks.
Lightening: Lighten your hair up to 3 levels for a personalized look.
Easy Application: With its unctuous texture, iNOA perfectly adheres to hair, ensuring even application.
What makes it stand out
L'Oreal INOA stands out with its revolutionary oil-based, ammonia-free formula that prioritizes the health and vitality of your hair. Unlike traditional hair colorants, INOA envelops the hair fiber in a film of oil, pushing the colorant deeper into the hair for unlimited color possibilities. Additionally, its low dose MEA slightly opens the cuticle, ensuring optimal color penetration and coverage. With its innovative technology and luxurious results, L'Oreal INOA sets the standard for professional hair coloring.
Unlock Your Hair's True Potential
Are you tired of sacrificing the health of your hair for vibrant color? Look no further than L'Oreal INOA. Our advanced formula not only delivers stunning, long-lasting color but also nourishes and hydrates your hair for a salon-quality experience at home. Say goodbye to dry, damaged hair and hello to vibrant, healthy locks with L'Oreal INOA.
Specifications
Size: 60g
Mixing Ratio: 1:1
Development Time: 35 Minutes
Required Developer: INOA ODS² 10-volume, 20-volume or 30-volume Rich Developer
Technology: Oil Delivery System (ODSý) technology and Low Dose MEA
Hair Type & Condition: Suitable for consumers desiring natural shades, beautiful condition, stunning shine, and perfect coverage of white hair.
Transform your hair with L'Oreal INOA today and experience the ultimate in color innovation. Say hello to vibrant, healthy hair with every application. Purchase now and unleash your hair's true potential!
JOICO
K-Pak Clarifying Shampoo
from $19.99
Joico K-PAK Professional Clarifying Shampoo - Deep Cleansing & Buildup Removal
Revitalize your hair with Joico K-PAK Professional Clarifying Shampoo, the ultimate deep-cleanse formula designed to remove impurities, chlorine, and stubborn buildup. Whether you're a swimmer, use a lot of styling products, or just need a fresh start for your hair, this clarifying shampoo restores purity without stripping moisture. Powered by SmartRelease Technology, it strengthens and protects your strands while keeping your hair looking fresh, healthy, and full of life.
Key Features
Deep Cleansing Formula – Effectively removes product buildup, chlorine, and mineral deposits.
SmartRelease Technology – Infused with keratin, arginine, and rosehip oil to strengthen and repair hair.
Gentle Yet Powerful – Cleanses thoroughly without over-drying or damaging hair.
Ideal for Swimmers & Hard Water Users – Eliminates impurities caused by chlorine and minerals.
Prepares Hair for Treatments – Creates a clean base for deep conditioning and color treatments.
Salon-Quality Results – Trusted by professionals to restore hair’s natural vibrancy.
Why You’ll Love It
Joico’s K-PAK Clarifying Shampoo is the perfect reset button for your hair! It’s great for all hair types but especially beneficial for those exposed to hard water, frequent product use, or swimming pools. Unlike other clarifying shampoos, this one removes buildup without drying out your strands, making it an essential part of any healthy haircare routine.
FAQs
Is this shampoo safe for color-treated hair?Yes! While it deeply cleanses, it’s formulated to be gentle on color-treated hair when used as directed.
How often should I use this shampoo?For best results, use once a week or as needed, especially if you frequently use styling products or swim in chlorinated water.
Does it contain sulfates?Yes, as a clarifying shampoo, it includes sulfates to effectively remove buildup and impurities. If you need a sulfate-free option, consider Joico’s other product lines.
SCHWARZKOPF - IGORA ROYAL
Igora Royal 7-21 Medium Blonde Ash Cendre
$12.99
Schwarzkopf Igora Royal 7-21 Medium Blonde Ash Cendre
60g / 2.1oz
Discover the Schwarzkopf Igora Royal 7-21 Medium Blonde Ash Cendre Hair Color – a professional-grade solution that delivers a lasting cendre ash hue. Perfect for transformations or gray coverage, Igora Royal 7-21 offers a reliable and vibrant result.
Characteristics:
Color Shade: 7-21 Medium Blonde Ash Cendre. Igora Royal 7-21 presents a captivating cendre ash shade that brings depth and brilliance to your hair. Enjoy exceptional coverage and a consistent hue from root to tip.
100% White Coverage: The potent formula ensures thorough saturation, even for stubborn gray strands. Experience a rejuvenated and seamless look that defies age.
The IGORA ROYAL High Definition Technology: Schwarzkopf Igora Royal harnesses an exquisite, salon-exclusive formula trusted by professionals worldwide. Enriched with innovative color pigments and nourishing agents, it delivers optimal color outcomes while safeguarding hair health and vitality.
Long-lasting Results: Formulated with advanced color retention technology, this hair color resists fading, providing enduring vibrancy and confidence.
Versatile Application: Igora Royal adapts seamlessly to various techniques, from full-color applications to root touch-ups and creative highlights. Unleash your artistic vision with ease.
Gentle on Hair: Despite its vibrant color payoff, Igora Royal remains gentle on your hair and scalp. Fortified with conditioning agents, it nurtures and shields hair during coloring, minimizing damage and preserving natural moisture.
Eco-friendly: The product's packaging reflects Schwarzkopf’s commitment to sustainability – the tube is crafted from 100% recycled aluminum, the cap from 80% recycled plastic, and the folding box from a minimum of 96% sugarcane paper.
Where can I find Schwarzkopf IGORA Royal Color Chart in-store near me?
Are you curious about exploring a wide range of colors and finding your ideal shade? Our experts are here to assist you. Come and check out the IGORA Royal color chart or swatch book at our store located at 623 Yonge St, Toronto. Let's discover the perfect color for you!
Where can I buy the IGORA Royal Color Chart for my salon?
Are you searching for the IGORA Royal Color Chart for your salon? Do you want to offer your clients a wide range of vibrant color options? You can easily get the IGORA Swatch Book either in-store at Cosmetic World or order it conveniently through our website. Enjoy fast and efficient shipping to make your salon experience even better!
*PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. It is essential to follow the instructions provided with the product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
PAUL MITCHELL
Color Protect Shampoo
from $16.99
$34.99
Paul Mitchell Color Protect Shampoo
Color protecting shampoo that keeps your color longer.
Sunflower infused formula gently protect your hair from fading.
Shield against UV damage for brilliant shine.
Leaves your hair vibrant and healthy looking before your next salon visit.
How to use?
Massage into wet hair
Lather
Rinse thoroughly
Follow with Color Protect Conditioner
GOLDWELL - ELUMEN
Elumen TQ@all Turquoise
$39.99
Goldwell Elumen TQ@all Turquoise
WHAT IS GOLDWELL ELUMEN OXYDANT-FREE HAIR COLOR?
Goldwell Elumen is a high performance, ammonia-free, non-oxidative hair colour. Recommended for those allergic to hair dye and pregnant women, Elumen is as gentle as a demi-permanent.
Elumen works exclusively with pure direct dyes, which are penetrated deep into the hair and anchored by a kind of magnetic attraction. The positively charged hair draws the negatively charged Elumen dye into the hair. This is why Elumen is longer-lasting than most conventional hair colours yet causes no damage to the hair. It works with no peroxide or ammonia, so there is no need for mixing.
It works great for low-lights, multi-shading, toning and colour balancing and improves the hair's structure for a long-lasting, healthy shine.
Net weight: 200ml / 6.7oz
WHAT IS THE BENEFIT OF USING GOLDWELL ELUMEN?
Outstanding vibrancy, shine and durability
Long lasting durability
No damage
Repairs the hair while colouring
No damage - as gentle as the best semi/demi hair colour available
Outstanding vibrancy, shine and durability
Works with no peroxide or ammonia
Alternative for those with allergic reactions with oxidative colour
HOW TO USE GOLDWELL ELUMEN COLOR?
Complete the whole routine to enjoy the unlimited creativity of Elumen Oxidant-free Hair Color.
Step 1
Lighten hair to desired level. Use Elumen® Prepare after highlighting/highlighting service or as a precolour treatment for damaged hair. Let Elumen® Prepare sit in hair for a few minutes.
Step 2
Towel dry the hair, then apply Elumen Color. Process with heat for 20 minutes or without heat for 30 minutes.
Step 3
After processing is complete, rinse with water and then shampoo two times with Elumen® Wash.
Step 4
Towel dry thoroughly. Evenly saturate the hair with Elumen® Lock, comb through and process for five minutes.
Step 5
Wash thoroughly and condition with Elumen® Care or Elumen® Treat.
PRAVANA - CHROMA SILK
Pravana Wild Orchid
$13.99
Pravana Wild Orchid
Size: 90ml / 3oz
Pravana Vivid Hair Color is easy to use- no developer required. Simply apply to prelightened hair and flaunt your results! Available in 15 Vivid shades, including Vivid Silver, Vivid Violet, Vivid Wild Orchid & many more! Pravana Chromasilk Vivids is our number 1 selling hair color.
With 18 highly-pigmented shades and counting, ChromaSilk VIVIDS gives hair artists everything they need to concoct, mix and create endless color palettes. Unleash your artistry.
PRAVANA's AWARD-WINNING CHROMASILK VIVIDS COLLECTION IS THE CREATIVE-COLOR CATEGORY LEADER. ChromaSilk VIVIDS are professionals and celebrity colorists choice for vibrant, creative colors. Winning the Stylist Choice Award for Favorite Creative Color for the 4th year in a row, it is clear that ChromaSilk VIVIDS is best, creative color with the longest-lasting, bright hair colors.
Paraben-FreeZero PhthalatesNo animal testingFree from MEA and DEAEPA and CARB compliant
Easy to use. No? developer required.
WELLA - COLOR TOUCH
Color Touch 4/77 Medium brown/intense brown
$13.49
Wella Color Touch 4/77 Medium brown/intense brown
Enhance your hair color with Wella Professionals Color Touch Pure Naturals demi-permanent hair color, delivering real, natural results. This innovative formula blends seamlessly with your existing hair shade, offering a quick and low-maintenance solution for vibrant color changes.
Benefits & Features
High Shine Brilliance: Achieve stunning high-fashion results with a radiant shine that captivates.
Low Maintenance: Enjoy virtually invisible root re-growth for a seamless transition between color changes.
Vibrant Color: Experience rich and vibrant demi-permanent color that lasts up to 24 shampoos.
Ammonia-Free Formula: Gentle on your hair, this ammonia-free formula is enriched with keratin for added strength and vitality.
What Sets Color Touch Apart
Wella Color Touch stands out from the competition due to its commitment to providing a multi-dimensional hair color solution that offers both versatility and brilliance. Unlike other products, Color Touch delivers high-shine, natural-looking results without the harshness of ammonia, ensuring your hair retains its health and vibrancy.
Solving Hair Dilemmas, One Shade at a Time
For those seeking a hair color solution that offers flexibility, vibrancy, and ease of maintenance, Wella Color Touch is the answer. Whether you're looking to refresh your current shade or experiment with a new tone, this demi-permanent color formula provides long-lasting results without the commitment of permanent color treatments. Say goodbye to dull hair days and hello to a vibrant, natural-looking mane.
Specifications
Usage: Professional use only
Development Times:
Without heat: 20 minutes (or 15 minutes post-perm or straightening service)
With added heat: 15 minutes (or 10 minutes post-perm or straightening service)
Mixing Ratio: 1 part Color Touch Cream + 2 parts Color Touch Emulsion (1.9% or 4%)
Ready to experience the brilliance of Wella Color Touch? Elevate your hair color game today!
L'OREAL - DIARICHESSE
Diarichesse 5.12/5BV Blueberry Chestnut
$13.99
L'Oreal Professionnel Diarichesse 5.12/5BV Blueberry Chestnut
L'Oreal DIA Richesse color line is a trusted choice for stylists worldwide, designed to elevate salon experiences and transform hair with stunning results. Whether you're a seasoned professional or an aspiring stylist, L'Oreal DIA Richesse is your go-to solution for achieving vibrant and long-lasting color brilliance. Discover the magic of our ammonia-free formula and the endless possibilities it offers for every hair type and style.
What does L’Oreal DIA Richesse 5.12/5BV Blueberry Chestnut do?
Covers up to 70% white
Lifts up to 1.5 levels
Deep, rich and reflective tones
Exceptional softeness and shine
Features and Benefits:
Radiant Brilliance: DIA Richesse delivers superior brilliance, providing hair with a natural and radiant shine that turns heads.
Ammonia-Free Comfort: Say goodbye to harsh chemicals! L'Oreal ammonia-free formula ensures a gentle coloring experience, caring for the hair's integrity.
Long-Lasting Color: With L'Oreal Professionnel DIA Richesse, your clients can enjoy vibrant color that stands the test of time, maintaining its brilliance between touch-ups.
Versatile Shade Range: From classic to trendy, DIARichesse color chart offers versatile options suitable for diverse styles and preferences.
Even and Consistent Coverage: Achieve flawless results with DIARichesse advanced formula, ensuring even color distribution from roots to tips.
Healthy Hair Care: L'Oreal DIARichesse not only enhances color but also nourishes and strengthens hair, leaving it feeling silky and revitalized.
Professional-Grade Performance: Trusted by stylists and salon professionals, L'Oreal DIA Richesse guarantees professional-grade color that exceeds expectations.
User-Friendly Application: Effortlessly create stunning transformations with DIA Richesse easy-to-use application process, simplifying the coloring journey for stylists of all levels.
Discover the L'Oreal DIA Richesse Color Chart
Achieve the best results by pairing DIARichesse with the recommended DIActivateur Developers
Embrace the artistry of hair coloring and unlock the potential of every client's unique style with L'Oreal DIA Richesse. Elevate your salon game, elevate your clients' confidence, and create unforgettable hair color transformations that make a statement. Discover the joy of professional excellence with L'Oreal DIA Richesse – your ultimate partner in creating beautiful, vibrant hair color masterpieces.
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
L'OREAL - DIARICHESSE
Diarichesse 9.11/9BB Iceburg Grey
$13.99
L'Oreal Professionnel Diarichesse 9.11/9BB Iceburg Grey
L'Oreal DIA Richesse color line is a trusted choice for stylists worldwide, designed to elevate salon experiences and transform hair with stunning results. Whether you're a seasoned professional or an aspiring stylist, L'Oreal DIA Richesse is your go-to solution for achieving vibrant and long-lasting color brilliance. Discover the magic of our ammonia-free formula and the endless possibilities it offers for every hair type and style.
What does L’Oreal DIA Richesse 9.11/9BB Iceburg Grey do?
Covers up to 70% white
Lifts up to 1.5 levels
Deep, rich and reflective tones
Exceptional softeness and shine
Features and Benefits:
Radiant Brilliance: DIA Richesse delivers superior brilliance, providing hair with a natural and radiant shine that turns heads.
Ammonia-Free Comfort: Say goodbye to harsh chemicals! L'Oreal ammonia-free formula ensures a gentle coloring experience, caring for the hair's integrity.
Long-Lasting Color: With L'Oreal Professionnel DIA Richesse, your clients can enjoy vibrant color that stands the test of time, maintaining its brilliance between touch-ups.
Versatile Shade Range: From classic to trendy, DIARichesse color chart offers versatile options suitable for diverse styles and preferences.
Even and Consistent Coverage: Achieve flawless results with DIARichesse advanced formula, ensuring even color distribution from roots to tips.
Healthy Hair Care: L'Oreal DIARichesse not only enhances color but also nourishes and strengthens hair, leaving it feeling silky and revitalized.
Professional-Grade Performance: Trusted by stylists and salon professionals, L'Oreal DIA Richesse guarantees professional-grade color that exceeds expectations.
User-Friendly Application: Effortlessly create stunning transformations with DIA Richesse easy-to-use application process, simplifying the coloring journey for stylists of all levels.
Discover the L'Oreal DIA Richesse Color Chart
Achieve the best results by pairing DIARichesse with the recommended DIActivateur Developers
Embrace the artistry of hair coloring and unlock the potential of every client's unique style with L'Oreal DIA Richesse. Elevate your salon game, elevate your clients' confidence, and create unforgettable hair color transformations that make a statement. Discover the joy of professional excellence with L'Oreal DIA Richesse – your ultimate partner in creating beautiful, vibrant hair color masterpieces.
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
L'OREAL - DIARICHESSE
Diarichesse 5.13/5BG Cool Chestnut
$13.99
L'Oreal Professionnel Diarichesse 5.13/5BG Cool Chestnut
L'Oreal DIA Richesse color line is a trusted choice for stylists worldwide, designed to elevate salon experiences and transform hair with stunning results. Whether you're a seasoned professional or an aspiring stylist, L'Oreal DIA Richesse is your go-to solution for achieving vibrant and long-lasting color brilliance. Discover the magic of our ammonia-free formula and the endless possibilities it offers for every hair type and style.
What does L’Oreal DIA Richesse 5.13/5BG Cool Chestnut do?
Covers up to 70% white
Lifts up to 1.5 levels
Deep, rich and reflective tones
Exceptional softeness and shine
Features and Benefits
Radiant Brilliance: DIA Richesse delivers superior brilliance, providing hair with a natural and radiant shine that turns heads.
Ammonia-Free Comfort: Say goodbye to harsh chemicals! L'Oreal ammonia-free formula ensures a gentle coloring experience, caring for the hair's integrity.
Long-Lasting Color: With L'Oreal Professionnel DIA Richesse, your clients can enjoy vibrant color that stands the test of time, maintaining its brilliance between touch-ups.
Versatile Shade Range: From classic to trendy, DIARichesse color chart offers versatile options suitable for diverse styles and preferences.
Even and Consistent Coverage: Achieve flawless results with DIARichesse advanced formula, ensuring even color distribution from roots to tips.
Healthy Hair Care: L'Oreal DIARichesse not only enhances color but also nourishes and strengthens hair, leaving it feeling silky and revitalized.
Professional-Grade Performance: Trusted by stylists and salon professionals, L'Oreal DIA Richesse guarantees professional-grade color that exceeds expectations.
User-Friendly Application: Effortlessly create stunning transformations with DIA Richesse easy-to-use application process, simplifying the coloring journey for stylists of all levels.
Discover the L'Oreal DIA Richesse Color Chart
Achieve the best results by pairing DIARichesse with the recommended DIActivateur Developers
Embrace the artistry of hair coloring and unlock the potential of every client's unique style with L'Oreal DIA Richesse. Elevate your salon game, elevate your clients' confidence, and create unforgettable hair color transformations that make a statement. Discover the joy of professional excellence with L'Oreal DIA Richesse – your ultimate partner in creating beautiful, vibrant hair color masterpieces.
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
L'OREAL - INOA
iNOA 4.35/4GRV
$16.99
L'Oreal INOA 4.35/4GRV
Elevate your hair coloring experience with L'Oreal INOA, the pioneer of no ammonia color. This new and improved formula offers an unmatched level of sophistication in hair coloring, providing improved texture, increased permissiveness, and unparalleled protection and hydration for both hair and scalp. Say goodbye to harsh chemicals and hello to vibrant, long-lasting color that cares for your hair.
Benefits & Features
Vegan Formula: Enjoy guilt-free coloring with our 100% vegan formula.
Complete Grey Coverage: Say farewell to pesky greys with 100% coverage.
Long-lasting Color: Experience color that lasts and retains its vibrancy.
+48% Shinier Hair: Achieve luscious locks with a stunning shine boost.
Revolutionary Oil-based Formula: Our oil-based, ammonia-free formula respects your hair's integrity while delivering stunning color.
Perfect Coverage: Achieve flawless coverage of up to 100% white hair.
Hydration and Nutrition: Experience intense hydration and nutrition for up to 6 weeks.
Lightening: Lighten your hair up to 3 levels for a personalized look.
Easy Application: With its unctuous texture, iNOA perfectly adheres to hair, ensuring even application.
What makes it stand out
L'Oreal INOA stands out with its revolutionary oil-based, ammonia-free formula that prioritizes the health and vitality of your hair. Unlike traditional hair colorants, INOA envelops the hair fiber in a film of oil, pushing the colorant deeper into the hair for unlimited color possibilities. Additionally, its low dose MEA slightly opens the cuticle, ensuring optimal color penetration and coverage. With its innovative technology and luxurious results, L'Oreal INOA sets the standard for professional hair coloring.
Unlock Your Hair's True Potential
Are you tired of sacrificing the health of your hair for vibrant color? Look no further than L'Oreal INOA. Our advanced formula not only delivers stunning, long-lasting color but also nourishes and hydrates your hair for a salon-quality experience at home. Say goodbye to dry, damaged hair and hello to vibrant, healthy locks with L'Oreal INOA.
Specifications
Size: 60g
Mixing Ratio: 1:1
Development Time: 35 Minutes
Required Developer: INOA ODS² 10-volume, 20-volume or 30-volume Rich Developer
Technology: Oil Delivery System (ODSý) technology and Low Dose MEA
Hair Type & Condition: Suitable for consumers desiring natural shades, beautiful condition, stunning shine, and perfect coverage of white hair.
Transform your hair with L'Oreal INOA today and experience the ultimate in color innovation. Say hello to vibrant, healthy hair with every application. Purchase now and unleash your hair's true potential!
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