Cosmetic World Full Catalog

Pulp Riot Semi Permanent Velvet - Eggplant – Amazing benefits and performance in vibrant, pastel colors. Easier to apply without the need of developers. Conditioner based formula infuse color deeper and longer. Highly pigmented for vibrant results. Fades evenly up to 25 - 42 washes. Quinoa seed formula provides incredible luster. Mixable with other shades for exclusive custom colors. You are the artist, hair is the canvas, Pulp Riot is the paint. Create your masterpiece! Net weight: 118ml / 4oz Key Benefits  Vibrant, pastel tone Easy to apply No developers needed Last up to 25 – 42 washes Incredible natural luster Inter-mixable with other Pulp Riot shades Erasable with Blank Canvas Beautiful fragrance Cruelty-free Vegan Free of silicones, MEA and parabens Directions Apply to clean, dry hair Saturation is key. Working with 1/2 inch, section by sections, makes saturation easy Leave on the hair for 25 to 40 minutes, without heat Rinse thoroughly with cool water. No Shampoo. Conditioner on ends if desired Pro Tips Do NOT use a conditioner or treatment prior to applying Pulp Riot If pre-lightening the hair, make sure to completely shampoo out bleach or toner Do not mix Pulp Riot with a developer    Click here to check out - Pulp Riot Semi Permanent Color Swatch

Avanti Extra Long Ceramic Thermal Brush Avanti Extra Long Ceramic Thermal Brush's extra long barrel dries larger sections of hair for a soft, luxurious, even thermal styling. Avanti Extra Long Ceramic Thermal Brush features natural boar bristle to polish and condition hair with natural boar oil. Avanti Extra Long Ceramic Thermal Brush is gentle to hair and scalp while the anti-static material creates a silky smooth, frizz free style. Avanti Extra Long Ceramic Thermal Brush blends the combination of benefits of nylon and boar to hair and scalp. Avanti Extra Long Ceramic Thermal Brush's nylon bristles seal moisture and smoothness inside hair. Avanti Extra Long Ceramic Thermal Brush's boar bristles works with nylon bristles to grasp hair well for intensified volume and smoothness. Avanti Extra Long Ceramic Thermal Brush is designed with vented aluminum barrel coated with ceramic. Heat circulates more efficiently while negative ions from ceramic coating eliminates frizz and static.  Avanti Extra Long Ceramic Thermal Brush's soft and ergonomic grip design offers ultimate hold and control for easier styling. Key Features Extra-long barrel Perfect for creating soft, luxurious waves Boar bristles polish and condition hair Anti-static Gentle to hair and scalp Ionic nylon bristles seal in moisture for smoothness and shine Penetrate and grasp the hair well, increasing volume and smoothing effect Ceramic coated barrel emits negative ions and helps eliminate static and frizz Vented aluminum barrel retains and circulates heat for more efficient drying and styling Rubber grips on wooden handle offer ultimate control

EG Guard 3D Mask ASTM level 3. Protect respiratory system through 4-layered high efficiency electrostatic filter. Lightweight for non-burdening long time use. 3D Stereoscopic structure increase tightness and comfortable breathing. Skin friendly material & UV protection. Long lasting protection for 24 hours and 7 days. Adult Use only. Certified by FDA & Ministry of Food and Drug Safety of the Republic of Korea. Country of origin: South Korea

L'Oreal INOA 7.13/7BG Elevate your hair coloring experience with L'Oreal INOA, the pioneer of no ammonia color. This new and improved formula offers an unmatched level of sophistication in hair coloring, providing improved texture, increased permissiveness, and unparalleled protection and hydration for both hair and scalp. Say goodbye to harsh chemicals and hello to vibrant, long-lasting color that cares for your hair. Benefits & Features Vegan Formula: Enjoy guilt-free coloring with our 100% vegan formula. Complete Grey Coverage: Say farewell to pesky greys with 100% coverage. Long-lasting Color: Experience color that lasts and retains its vibrancy. +48% Shinier Hair: Achieve luscious locks with a stunning shine boost. Revolutionary Oil-based Formula: Our oil-based, ammonia-free formula respects your hair's integrity while delivering stunning color. Perfect Coverage: Achieve flawless coverage of up to 100% white hair. Hydration and Nutrition: Experience intense hydration and nutrition for up to 6 weeks. Lightening: Lighten your hair up to 3 levels for a personalized look. Easy Application: With its unctuous texture, iNOA perfectly adheres to hair, ensuring even application. What makes it stand out L'Oreal INOA stands out with its revolutionary oil-based, ammonia-free formula that prioritizes the health and vitality of your hair. Unlike traditional hair colorants, INOA envelops the hair fiber in a film of oil, pushing the colorant deeper into the hair for unlimited color possibilities. Additionally, its low dose MEA slightly opens the cuticle, ensuring optimal color penetration and coverage. With its innovative technology and luxurious results, L'Oreal INOA sets the standard for professional hair coloring. Unlock Your Hair's True Potential Are you tired of sacrificing the health of your hair for vibrant color? Look no further than L'Oreal INOA. Our advanced formula not only delivers stunning, long-lasting color but also nourishes and hydrates your hair for a salon-quality experience at home. Say goodbye to dry, damaged hair and hello to vibrant, healthy locks with L'Oreal INOA. Specifications Size: 60g Mixing Ratio: 1:1 Development Time: 35 Minutes Required Developer: INOA ODS² 10-volume, 20-volume or 30-volume Rich Developer Technology: Oil Delivery System (ODSý) technology and Low Dose MEA Hair Type & Condition: Suitable for consumers desiring natural shades, beautiful condition, stunning shine, and perfect coverage of white hair. Transform your hair with L'Oreal INOA today and experience the ultimate in color innovation. Say hello to vibrant, healthy hair with every application. Purchase now and unleash your hair's true potential!

Pravana ChromaSilk Vivids Semi-Permanent Hair Color Bold, Vibrant Color Without the Commitment If you’re looking to transform your hair with vivid, head-turning shades, Pravana Chromasilk Vivids Semi Permanent Hair Color is a cult-favorite among hairstylists and color enthusiasts alike. This high-performance semi-permanent hair color delivers intense pigmentation while remaining gentle on your hair, perfect for those who love to experiment without long-term commitment. Pair it with a color-safe shampoo routine to keep your hues looking fresh and vibrant longer. Pravana Chromasilk Vivids is a semi-permanent hair color designed to deliver bold, fashion-forward shades with exceptional vibrancy. Known for its rich, long-lasting pigments, this formula works best on pre-lightened hair, allowing colors to appear bright and true to tone. The conditioning base helps maintain hair health while depositing color, making it a go-to choice for professionals and at-home users alike. To extend the life of your color, it’s recommended to use a sulfate-free shampoo that protects vivid tones from fading. Benefits & Features Highly pigmented formula for intense, vivid color results Semi-permanent hair color with no developer required Gentle, conditioning base helps maintain softness and shine Wide range of mixable shades for custom color creation Long-lasting results when paired with color-protecting shampoo Ideal for creative coloring techniques like balayage, ombré, and full coverage What Makes It Stand Out? Pravana Chromasilk Vivids stands out in the world of semi-permanent hair color thanks to its salon-grade quality and unmatched vibrancy. Unlike many alternatives, it offers: True-to-tone results that don’t turn muddy Easy application with consistent coverage A reputation trusted by professional stylists worldwide Excellent fade-out process, often transitioning into softer pastel tones It’s not just color, it’s a creative tool. Who Is This Product For? Hairstylists seeking reliable, vibrant color performance Beauty enthusiasts who love experimenting with bold looks Anyone with pre-lightened or blonde hair wanting maximum color payoff Individuals looking for a non-damaging alternative to permanent hair dye Those committed to maintaining color with proper shampoo and hair care routines Specifications Product Type: Semi-Permanent Hair Color Brand: Pravana Technology: Chromasilk Vivids formula Application: Direct dye (no developer required) Hair Type: Best on pre-lightened hair Longevity: Varies based on hair condition and shampoo routine Size: Typically 3 oz (may vary by retailer) Ready for Your Next Hair Transformation? Bring your color vision to life with Pravana Chromasilk Vivids Semi-Permanent Hair Color. Whether you want bold neons, rich jewel tones, or soft pastels, this professional-grade formula delivers stunning results every time.

Olaplex No.4C Bond Maintenance Clarifying Shampoo The Olaplex No.4C Bond Maintenance Clarifying Shampoo is a powerful and effective clarifying shampoo that helps to remove buildup and impurities from the hair while maintaining the health and integrity of the bonds within the hair strands. Designed by Olaplex, a renowned brand in hair care, this clarifying shampoo is specially formulated to provide a deep cleanse without stripping the hair of its natural moisture. It is suitable for all hair types and is particularly beneficial for those who have undergone chemical treatments or styling processes. The Olaplex Nº4C Bond Maintenance Clarifying Shampoo contains a unique blend of ingredients that work together to detoxify and clarify the hair. It helps to remove product residue, excess oil, and pollutants, leaving the hair refreshed, clean, and ready for further treatments or styling. One of the key features of this clarifying shampoo is its bond maintenance technology. Olaplex has incorporated their signature Bond Building Chemistry into the formula, which helps to repair and strengthen the hair bonds, preventing breakage and damage caused by everyday styling and environmental stressors. Features & Benefits Removes buildup and impurities Adds airy volume & softness Restores shine Adds vibrant color clarity Vegan and Cruelty Free Free From Gluten, Nuts, Parabens, Phosphate, Phthalate, and Sulfate Olaplex 4C Clarifying Shampoo has received positive reviews from customers who appreciate its clarifying and detoxifying properties. It effectively removes residue and buildup, leaving the hair feeling fresh, light, and revitalized. If you're looking for a clarifying shampoo that not only cleanses but also nourishes and strengthens your hair, Olaplex N.4C Bond Maintenance Clarifying Shampoo is a fantastic choice. Trust the expertise of Olaplex and experience the benefits of their advanced bond-building technology for healthier, more vibrant hair. 100% Guaranteed Authentic. Buy with confidence. Cosmetic World is an officially authorized retailer of Olaplex. Buying from cosmeticworld.ca will guarantee that your products are authentic. For more information, feel welcome to contact Olaplex or visit our superstore.

L'Oreal Majirel Majirouge Carmilane C6.46/6CR Dark Copper Red Blonde Are you craving absolute vibrant colors that dazzle and nourish your hair? Look no further than L'Oreal Majirel, the epitome of hair coloring perfection. With a wide palette of rich shades, Majirel ensures that grey hair is covered and left silky and luscious. Powered by Ionène G™ and Incell™ advanced technologies, this iconic hair color reaches all three levels of your hair, treating every strand with the care it deserves. Benefits & Features Cosmetic World's Trusted Choice: Recommended since 1980, Majirel has been the top pick for countless hair salons worldwide. Extensive Shade Selection: Explore over 128 true-to-color shades with our latest Majirel Color charts, available both online and in-store. Advanced Technology for Superior Results: Majirel's highly advanced formula restores and protects your hair fiber from the core to the surface, offering unparalleled conditioning and shine. Long-Lasting Color: Mixed to various depths and intensities, Majirel delivers a vibrant, long-lasting color that cares for your hair. Versatile Application: Whether you're going for a full head transformation or subtle highlights, Majirel caters to all your coloring needs. Strengthens and Nourishes: Enriched with Incell™ and Ionène G™, Majirel strengthens and reinforces your hair fiber, leaving it glossy and supple to the touch. A Color Revolution In a sea of hair coloring products, L'Oreal Majirel stands out for its unmatched quality and performance. With decades of trust from professionals and a wide range of shades to choose from, Majirel offers not just color but an experience that elevates your hair game to new heights. Its advanced technology ensures not only stunning results but also hair that feels stronger and healthier with each application. Your Hair's Hero Are you tired of lackluster hair coloring experiences that leave your hair dull and lifeless? Majirel is here to revolutionize your hair coloring routine. Say goodbye to dull colors and hello to vibrant, long-lasting shades that nourish your hair from within. With Majirel, you can finally achieve the vibrant, salon-quality results you've always dreamed of, right in the comfort of your own home. Specifications Application Ratio: Mix 1:1.5 with L’Oreal Majicreme Developer until creamy texture Application Process: Apply onto dry, unshampooed hair from root to ends, process for 35 minutes, then rinse thoroughly until water is clear Developer Options: Use L’Oreal Oxydant Creme (3.75%) 12.5 Vol Developer for darkening, or Majicreme Developer (6%, 9%, or 12%) for lifting Usage: Professional use only; conduct sensitivity and allergic patch test 48 hours prior to each application Directions Mix 1:1.5 with L’Oreal Majicreme Developer until creamy texture Apply onto dry unshampooed hair from root to ends Process for 35 minutes Rinse thoroughly until water is clear Pro Tips To darken: Use L’Oreal Oxydant Creme (3.75%) 12.5 Vol Developer To lift up to 1 level: Use Majicreme (6%) 20 Vol Developer To lift up to 2 levels:  Use Majicreme (9%) 30 Vol Developer To lift up to 3 levels:  Use Majicreme (12%) 40 Vol Developer Click Here To Explore Other L'Oreal Majirel shades! PROFESSIONAL USE ONLY. The sale and use of this product are intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.

Cleansing sponges 12 pieces A must for your serious skin care regimen. Gently buff away dirt, excess oil and dead skin cells for smoother, clean-looking skin. Washable and reusable. Suitable for all facial applications.  12 pieces per pack. 

Redken Extreme Conditioner One of Redken's best-selling products, this hair strengthening conditioner protects shine, repairs your hair and leaves it supple and shiny. A smart and targeted delivery system, the exclusive RCT Protein Complex treats hair from the root to the core to the tip, giving all 3 levels the custom nourishment they need.  Benefits & Features Detangles, smooths and strengthens hair Helps fortify weakened hair areas Leaves hair supple and shiny Directions After shampooing, apply and distribute through hair. Rinse.  Use with EXTREME SHAMPOO for ultimate care.

Freelux  “Freedom” Philosophy Freelux, with its 'Freedom' philosophy, offers both hair colorists and their clients a fully uncompromising choice when it comes to naturally-sourced hair color brands. Drawing its inspiration from the natural world, Freelux prides itself on the use of organic, environmentally friendly ingredients.Freelux is an advanced hair colorant created by Tocco Magico, designed to respect the balance of both the hair and skin. Free from chemicals like ammonia, paraphenylenediamine, resorcinol, petrolatum, and allergens, it presents a gentle yet effective hair coloring solution. Tocco Magico Freelux Formula Its formula has been enhanced with an array of eco-certified, naturally derived, and organic active ingredients selected for their protective, hydrating, and shine-enhancing properties.For instance, the formula includes Camellia oil (also known as tsubaki oil), known for its antioxidant and soothing qualities. This ingredient nourishes the hair, adding protection and imparting a lustrous shine.Hyaluronic acid, another key component, provides essential hydration and fortification, giving volume and structure to the hair. Rosewood essential oil revitalizes the hair, promoting regeneration for healthier-looking strands.Lastly, the formula is further enriched with ceramides, boswellia serrata, and olus oil. These ingredients enhance protection and carry out a restructuring action, ensuring that your hair receives comprehensive care and attention. Features & Benefits Free from Ammonia, PPD, Resorcinol, and Petroleum Features a blend of ceramides, micro pigments, and hyaluronic acid for vibrant, youthful-looking hair. Oil-based, crème color infused with Tsubaki Oil, Olus Oil, Rosa Seed Oil, and Rice Oil for long-lasting shine. Delivers a warm, bright finish. It provides the hair with vitamin E, collagen, proteins, and essential fatty acids to energize, moisturize, soothe, and protect. 57 Shades, 1 Tool / Additive Larger, more economical 3.4 oz. tube Mixing Ratio 1:1.5 Disclaimer While Freelux by Tocco Magico is formulated with utmost care and uses naturally sourced, organic ingredients, we cannot guarantee suitability for individuals with specific allergies or sensitivities. It is crucial to perform a patch test before each application to assess any potential adverse reactions. If you have a known history of allergies or sensitivities to hair colorants or any of the listed ingredients, we strongly recommend consulting with a healthcare professional or conducting a patch test before using Freelux hair color. Learn more about the ingredients, how to use it and how to do a patch test, down below. Or check out the Tocco Magico Freelux Color Chart. Product of Italy

Wella Professionals Ilumina Color is a premium brand that introduces the wonder of light to the Wella Professionals portfolio. You get sheer, permanent color that's luminous in every kind of light with up to 70% more Light Reflection. Illumina Color provides superior hair protection and up to 100% grey/white coverage with a sheer result. The color line was created to complement Wella's current hair color offerings. With a range of multiple shades, Illumina Color may be used with any developer, and introduces MICROLIGHT technology, whereby "micro-particles encapsulate the metals left on hair to protect the cuticle and maintain clarity. See color in a new light with Wella Professionals Illumina Color. Color service revenues increase by 5.6% on average due to Illumina Color. Based on survey with 67 hairdressers using Illumina Color in the USA, fielded in July 2013.   Features and Benefits Introduces the wonder of light to the Wella Professionals portfolio. Sheer, permanent color that's luminous in every kind of light with up to 70% more Light Reflection Provides superior hair protection and up to 100% grey/white coverage with a sheer result Color line was created to complement Wella's current hair color offerings Introduces MICROLIGHT technology, whereby "micro-particles encapsulate the metals left on hair to protect the cuticle and maintain clarity PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.

KMS HairPlay Messing Creme – Effortless Texture and Volume with a Matte Finish KMS HairPlay Messing Creme – Instant Texture for Perfectly Undone Styles Get the “perfectly imperfect” look with KMS HairPlay Messing Creme, your go-to styling essential for achieving effortless texture, grip, and volume. This lightweight styling cream adds instant fullness and definition with a natural matte finish—no stiffness, no stickiness. Whether you want that tousled “bedhead” style or voluminous, lived-in texture, this KMS texture cream makes it easy to create your signature look in seconds. Ideal for all hair types, HairPlay Messing Creme gives you a flexible hold that’s touchable, buildable, and always stylish. Benefits & Features Instant volume boost: Creates fuller, thicker-looking hair instantly. Effortless texture: Adds grip and separation for that natural, messy style. Matte finish: Leaves hair looking natural and touchable, never greasy or shiny. Flexible hold: Allows easy restyling throughout the day. Lightweight formula: Won’t weigh hair down or cause buildup. Heat-free styling: Perfect for days you want great hair without hot tools. What Makes It Stand Out? Unlike traditional styling creams or waxes, KMS HairPlay Messing Creme uses innovative shaping polymers that deliver a unique “second-day hair” texture—instantly. It’s the perfect mix of hold and movement, giving you salon-level results in the comfort of your home. Plus, it’s infused with KMS’s TRIfinity Technology, ensuring your style stays fresh and flexible while maintaining hair health. This is the stylist’s secret weapon for quick transformations and effortless, editorial-style looks. Who Is the Product For? Anyone who loves textured, tousled, or messy hairstyles. People with fine or limp hair looking to add natural body and lift. Stylists seeking a versatile cream for creative, buildable texture. Anyone who prefers a matte, natural finish over glossy or stiff styles. Specifications Brand: KMS Line: HairPlay Finish: Matte Hold: Light to medium, flexible Hair Type: All hair types, especially fine to medium Size: 150 ml / 5 oz Usage: Work a small amount through towel-dried hair, then blow-dry or air-dry. For extra texture, apply to dry hair and style with fingers. Turn up the texture and volume with KMS HairPlay Messing Creme—your shortcut to perfectly undone, effortlessly cool hair. 👉 Shop now at Cosmetic World and create your best textured look today!

Redken Shades ALK Liquid-Cream Alkaline Demi-Permanent Hair Color Meet Redken Shades ALK Liquid-Cream Alkaline Demi-Permanent Hair Color—a next-gen liquid-cream demi that gives you the power of a true color service with the care and shine of a gloss. It’s designed to deliver up to 75% gray blending/coverage, up to 1 level of lift, and up to 8 weeks of vibrancy, while leaving hair looking healthier, shinier, and more hydrated after one service. And because we’re targeting real-life results (not just “fresh-out-of-the-bowl” color), Shades ALK is especially satisfying when you maintain it with a color-safe shampoo (bonus points for sulfate-free) to help keep tone true and shine high between services. Benefits & Features Ammonia-free formula for a more comfortable color experience. Up to 75% gray coverage/blending for a natural-looking dimension.  Up to 8 weeks of vibrancy for longer-lasting tone and richness. Up to 1 level of lift for subtle brightening while depositing. Gloss-like shine + softness (clients notice; your shampoo aisle will get less blame). 50 intermixable shades to customize like a pro. Formulated without extras many stylists try to avoid: no fragrance, no silicones, no parabens (and more). What Makes Redken Shades ALK Stand Out? Alkaline demi system + liquid-cream texture: great for controlled saturation and even deposit, especially when you want results that look “colored” (not just “toned”). Hydro-Magnetic Complex (14%): built to support that hydrated, glossy finish—so color looks expensive even after multiple shampoos. One universal developer (10 volume): simplifies your backbar and helps keep services consistent. Who Is Redken Shades ALK Hair Color For? Hairstylists & salon pros who want demi results that perform like a color service: gray blending, refreshes, tonal shifts, and shine upgrades. Color clients who want commitment without “forever”: ideal for tonal changes, brunette richness, neutralizing warmth, or adding dimension. Anyone serious about longevity: pair it with a color-safe shampoo and a lightweight conditioner to help reduce fade and keep the finish glossy. Specifications Type: Liquid-cream alkaline demi-permanent hair color Size: Commonly sold as 60 ml / ~2.1 oz tubes (shade-dependent listings) Gray coverage: Up to 75% Lift: Up to 1 level Longevity: Up to 8 weeks Developer: Use Redken Pro-Oxide Cream Developer (max 10-volume / 3%) Mixing ratio: 1 oz color + 1.5 oz developer (shade/service dependent—follow professional directions) Processing time: 20 minutes at room temperature Directions Professional use recommended. Always do a patch test and wear gloves. Mix: Combine Shades ALK with 10-volume (3%) developer at 1:1.5 (color : developer) in a non-metal bowl. Apply: On dry hair, section and apply evenly (start where you need the most coverage/toning). Process: Leave on for about 20 minutes at room temperature. Rinse & Care: Emulsify with water, rinse well, then wash with a color-safe shampoo and condition. For best longevity, use a color-safe shampoo and avoid very hot water. Ready for richer tone and shinier hair? Add Redken Shades ALK Liquid-Cream Alkaline Demi-Permanent Hair Color to your cart today—then keep that fresh color looking salon-new with a color-safe shampoo in your routine (because fading is rude).

Color Wow Dream Coat For Curly Hair Breakthrough, light-as-water spray air-dries to deliver the silky, glossy, perfectly defined, “crunch-free” curls of your dreams! Finally! A “one and done” styling solution for most waves, classic curls and spirals. Features & Benefits Delivers all the combined benefits of out-dated  gels, serums and heavy creams but feels like nothing is on your hair! Super-light “miracle moisture mist” technology is ALCOHOL FREE Features proprietary Elasta-flex, a trifecta of powerful polymers that address every challenge that stands in the way of curl perfection! Perfectly bundled, hydrated curls with supernaturally glossy shine “YOU HAVE TO SEE IT TO BELIEVE IT” TECHNOLOGY!! Directions After shampooing and conditioning or alternatively, wetting hair thoroughly, gently squeeze out excess moisture.  Comb if desired. Spray liberally, section by section (making sure to spray underneath sections as you !). Air dry, or blow-dry using a diffuser. * NO ALCOHOL* NO INGREDIENTS TO DULL, DARKEN OR DISTORT COLOR* NO INGREDIENTS THAT MAKE HAIR STIFF, BRITTLE, PRONE TO BREAKAGE

Goldwell Dualsenses Rich Repair Restoring Conditioner Goldwell Dualsenses Rich Repair Restoring Conditioner instantly increases compatibility and restores natural elasticity.  Moreover, this regenerative conditioner effectively reduces hair breakage, especially for dry to damaged hair.Blended with microPROtec complex and IntraLipid, it restores severely damaged hair structures from deep inside and reawakens the shine of natural hair. Instantly increases combability and restores natural elasticity which is the repairing conditioner that gives you salon-quality conditioning at home. As formulated with the exclusive IntraLipid Complex, this rich conditioner repairs from inside the hair. Lipids are replaced effectively and deeply for intensive regeneration of the inner hair structure. Directions Following Rich Repair Shampoo, apply the conditioner to damp hair Work through the ends Rinse thoroughly