Color Wow
Color Wow Root Cover Up is a unique, modern mineral powder with an oil-based, non-waxy formula that binds to hair so it stays in place. Once it adheres to hair, the water-resistant formula does not come out until you shampoo, so it can withstand getting caught in the rain, perspiration and even swimming. Each shade is packed with pigments and reflective particles to ensure seamless blending with the tones in your hair and dimensional shine.
Features & Benefits
- Apply to dry hair
- Fast, easy, no mess application
- Never sticky, stiff or dull
- Water-resistant formula
- Free of waxes and dyes
- Hair looks and feels natural
- Covers grey roots instantly and camouflages dark re-growth on lightened/highlighted hair.
- Camouflages roots instantly.
- Perfect color every single day.
Let customers speak for us
from 3727 reviewsAmazing product.
Definitely makes my hair feel a bit softer and less frizzy. Really good price for the amount of oil you get compared to other similar options.
Good product and excellent service from cosmeticworld.ca
Most brands need a lot to get the benefits. You don’t need much for this stuff to work. Love it! And it also smells fantastic!
Amazi g product. Highly recommended.
My favourite hair spray
Perfect product for baby highlights around the face where hair is thinner and more fragile.
After years of blowouts, I recently decided to embrace my natural waves, and this shampoo has been a game changer. It smells amazing, cleans thoroughly without weighing my hair down, and leaves my waves soft and defined. I loved it so much I purchased the entire line. Highly recommend for anyone embracing their natural texture!
Definitely much easier and cleaner than the most popular product that is normally and widely used
Excellent product and excellent service
I am very satisfied with the L'Oréal Professionnel INOA hair color and developer. Both products are of excellent quality and delivered great results. The hair color turned out beautiful, even, and long-lasting.
I was also very pleased with the service and delivery. The order arrived on time, was carefully packaged, and the entire process was smooth and professional.
I highly recommend these products and am very happy with my purchase.
My new fav right amount of cool
Level 10 bleach and thus is perfect
One of my hairstylist recommended me this mask and I’ve been using this mask for almost 8 years this is the best mask so far for dry hair and if you colour your hair a lot
This toning foam is the best! Tones cleanly and brilliantly, while giving both volume and softness. 5/5 recommend!
What customers think about the store
Store offers professional hair/beauty products with competitive pricing and fast delivery. Customers praise excellent selection, rewards program, reliable service, and product quality. Quick shipping (often 24-48 hours) and secure packaging highly valued. Some... Store offers professional hair/beauty products with competitive pricing and fast delivery. Customers praise excellent selection, rewards program, reliable service, and product quality. Quick shipping (often 24-48 hours) and secure packaging highly valued. Some concerns about occasional shipping delays, expired products, and packaging damage.
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In Canada for orders over CA $59*In-Store / Online
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Free Shipping for orders over US $149*Established since 1973.
One stop shopping for all your professional beauty products.