Toning / Color Depositing Shampoo

Redken Color Extend Blondage Shampoo Redken Color Extend Blondage Shampoo is the ultimate solution for maintaining vibrant, cool blonde hair. This colour-depositing and protecting purple shampoo is specially formulated to combat brassiness and enhance the radiance of blonde locks. Infused with citric acid, it repairs each strand from the core, while pure violet pigments work to neutralize unwanted yellow tones. Achieve salon-quality, bright blonde hair right at home with Redken Color Extend Blondage Shampoo. Benefits & Features Color Protection: Keeps blonde hair looking fresh and vibrant by depositing color and protecting against dullness. Gentle Cleansing: Thoroughly cleanses the hair while adding a touch of softness. Strength and Repair: Citric acid helps repair and strengthen hair from the inside out. Brassiness Elimination: Pure violet pigments neutralize unwanted yellow tones for a cooler, brighter blonde. Core Repair: Citric acid works deep within the hair to repair and strengthen each strand. What Makes It Stand Out Redken Color Extend Blondage Shampoo stands out with its dual-action formula that not only deposits color but also protects and strengthens hair. Many shampoos merely cleanse, but Redken's formula goes the extra mile by using citric acid for core repair and pure violet pigments to eliminate brassiness. This ensures your blonde hair remains strong, shiny, and free from unwanted yellow tones. No to Brass, Yes to Strong and Bright Are you struggling with brassiness or dullness in your blonde hair? Redken Color Extend Blondage Shampoo is your answer. This shampoo tackles these common problems head-on, leaving your hair looking and feeling healthier. By repairing and strengthening from the core and eliminating brassiness, it ensures your blonde hair stays cool and bright, boosting your confidence and saving you trips to the salon. Specifications Product Type: Colour-depositing purple shampoo Main Ingredients: Citric Acid, Pure Violet (purple) Pigments Ideal For: Blonde hair maintenance Usage: Use as part of a complete system with Redken Color Extend Blondage Conditioner Application: Apply to wet hair, lather, and rinse well. Repeat if necessary. For maximum benefits, leave the second lather on for 3-5 minutes before rinsing. Ready to say goodbye to brassiness and hello to strong, bright blonde hair? Try Redken Color Extend Blondage Shampoo today and experience the difference. Order now and give your blonde hair the care it deserves!

Redken Color Extend Brownlights Shampoo 1L Keep your brunette hair rich and vibrant with Redken Color Extend Brownlights Shampoo—the ultimate blue toning shampoo designed to combat brassiness and unwanted warm tones. Whether you have natural brunette locks or color-treated hair, this sulfate-free formula gently cleanses while depositing blue pigments to neutralize orange and brassy undertones. Ideal for both short and long hair, this professional-grade shampoo maintains salon-quality color while keeping hair soft, shiny, and healthy. Perfect for daily use or as part of your weekly hair care routine, Redken Brownlights Shampoo is a must-have for anyone wanting a cool-toned brunette finish. Benefits & Features Why choose Redken Color Extend Brownlights Shampoo for your brunette hair? Here’s what makes it a standout choice: Blue Toning Technology – Infused with blue pigments, this shampoo neutralizes brassiness in natural and highlighted brunettes. Sulfate-Free Formula – Gentle on color-treated hair, preserving vibrancy without stripping moisture. Ideal for Daily or Weekly Use – Use regularly to maintain a cool, balanced brunette tone. Professional Salon Formula – Developed by Redken, trusted by stylists worldwide. Softens & Strengthens – Leaves hair feeling nourished, manageable, and shiny. What Makes It Stand Out? With so many blue toning shampoos on the market, Redken Color Extend Brownlights outshines the rest because of: Patented Progressive Toning System – Unlike some toning shampoos that over-deposit color, Redken’s formula gradually tones with each wash, ensuring natural-looking results. Trusted by Professionals – Used in salons across the country for consistent, professional-grade results. Gentle Yet Effective – Some toning shampoos leave hair dry or dull—this sulfate-free formula maintains hydration and shine. Say Goodbye to Brassiness If you’ve ever noticed your brunette hair turning too warm, orange, or brassy, you’re not alone! Hard water, sun exposure, and regular washing can strip away cool tones, leaving hair looking faded or uneven. Redken Brownlights Shampoo combats this issue by: Neutralizing brassiness in natural and color-treated brown hair. Keeping brunette tones cool and fresh between salon visits. Maintaining hydration and softness, unlike harsh toners that can dry out hair. Specifications Brand: Redken Product Name: Color Extend Brownlights Shampoo Size: 1 Liter (33.8 fl. oz.) Hair Type: Natural brunettes, color-treated hair, highlighted brunettes Formula: Sulfate-free, blue toning shampoo Use: Helps maintain cool brunette tones and prevent brassiness Keep your brunette hair cool, fresh, and salon-perfect with Redken Color Extend Brownlights Shampoo. Whether you're maintaining natural brunette tones or color-treated hair, this blue toning shampoo delivers noticeable results from the first wash.

MODAMODA Pro-Change Black Darkening & Fortifying Shampoo 10.5 Oz Are you ready to transform your hair and embrace a more vibrant, youthful look? Look no further than Pro-Change Black Shampoo, your key to luscious, dark, and voluminous hair. Benefits & Features Say goodbye to gray hair with this revolutionary hair coloring shampoo. Infused with the power of Polyphenol, offering nature's browning effect for naturally rich, dark locks. Enriched with a powerful blend of ingredients including Black Sesame and Black Mulberry, reducing hair loss and reclaiming thickness and fullness. Boosts hair's volume, reducing frizz and dryness for easier styling. Free from parabens and sulfates, ensuring gentle and hydrating cleansing. Contains no artificial colors or fragrances, providing a truly natural solution for softer, stronger, and younger-looking hair. Stand Out in the Crowd MODAMODA Pro-Change Black Shampoo stands out for its unique blend of natural ingredients, delivering exceptional results in restoring hair color, reducing hair loss, and boosting volume. Unlike many competitors, it is free from harmful parabens and sulfates, offering a gentle yet effective solution for healthier hair. A Solution Fit for Every Dilemma For those dealing with gray hair, hair loss, or lackluster hair, MODAMODA Pro-Change Black Shampoo offers a comprehensive solution. By utilizing natural ingredients and avoiding harsh chemicals, it revitalizes hair, providing a vibrant, youthful appearance and boosting confidence. Specifications Size: 10.5 oz Ingredients: Infused with Polyphenol, Black Sesame, Black Mulberry, and other natural ingredients. Free from: Parabens, sulfates, artificial colors, and fragrances. Ready to transform your hair? Try MODAMODA Pro-Change Black Shampoo today!

Fanola No Yellow Shampoo 11.83oz It's made with a violet pigment that turns down the grey or lightened hairs to be less noticeable. There's nothing wrong with going grey, but this No Yellow Shampoo helps you keep your color consistent and vibrant. It's an easy way to help time pass with a little more grace. No Yellow is used for bleached, blonde, streaked, and grey hair. Benefits & Features Ideal, for grey, super lightened, or decolored hair Violet pigment tones down unwanted yellow hues on grey, light blonde, or streaked hair Directions Apply on damp or dry hair for 1-3 minutes and rinse. Use gloves to prevent staining of the hands.  Apply once a week or when yellow becomes visible.

Redken Shades EQ Brown Color Enhancing Shampoo – Professional Color Care for Rich, Vibrant Brunette Hair Product Description – Redken Shades EQ Brown Color Enhancing Shampoo The Redken Shades EQ Brown Color Enhancing Shampoo is the professional choice for refreshing, reviving, and extending your rich brunette tones between salon visits. Specially formulated for brown hair, this salon-grade shampoo helps maintain depth, shine, and color vibrancy, while cleansing gently without stripping essential moisture. Whether your brunette is natural or color-treated, Redken Shades EQ Brown Color Enhancing Shampoo delivers a boost of multi-dimensional tones and silky softness every time you wash. Designed by Redken color experts, this formula works in harmony with your hair’s natural pigment, ensuring consistent results that look fresh and polished. Benefits & Features of Redken Shades EQ Brown Color Enhancing Shampoo Color Refresh Technology – Restores and enhances brown tones, keeping your color looking salon-fresh. Moisturizing Formula – Infused with conditioning agents to leave hair soft, smooth, and frizz-free. Gentle Cleansing – Effectively removes buildup without fading color or drying out hair. Salon-Trusted – Part of the professional Redken Shades EQ range used by stylists worldwide. Versatile Use – Suitable for both natural brunettes and color-treated hair. What Makes Redken Shades EQ Brown Color Enhancing Shampoo Stand Out from the Competition? Unlike ordinary color shampoos that can dull over time or leave residue, Redken Shades EQ Brown Color Enhancing Shampoo uses salon-grade pigments that blend seamlessly into your hair, offering an even tone boost without patchiness. Its lightweight formula won’t weigh hair down, making it perfect for daily or alternate-day use. Plus, it’s designed to work as part of the Redken Shades EQ system, meaning you get results that align with your stylist’s in-salon treatment—keeping your brunette shades as close to “day one” as possible. How Redken Shades EQ Brown Color Enhancing Shampoo Solves Your Hair Color Problems Fading Color? This shampoo revitalizes tone so your brunette doesn’t look washed-out. Dryness & Frizz? The formula adds hydration and smoothness. Dull Finish? Enhances shine and depth, so your hair looks lively and healthy. Inconsistent Tones? Balances and evens out brown shades for a uniform look. Redken Shades EQ Brown Color Enhancing Shampoo Specifications & Information Brand: Redken Product Type: Color enhancing shampoo for brown hair Size: 16.9 fl. oz. (500 ml) Hair Type: Natural or color-treated brunette hair Usage: Apply to wet hair, massage into a lather, leave for 3–5 minutes, rinse thoroughly. Use as needed to refresh color. Origin: Professional salon product made by Redken Bring Your Brunette Back to Life Your hair deserves the same love your favorite leather couch gets—it needs care, conditioning, and a little polish to keep it looking its best. Redken Shades EQ Brown Color Enhancing Shampoo is your go-to solution for keeping brunette shades rich and salon-fresh without constant trips to the stylist. Order today and enjoy fast shipping across the US so your next good hair day is only a few washes away.

L'Oreal Chroma Creme Purple Dyes Shampoo L'Oreal Chroma Creme Purple Dyes Shampoo, formerly known as L'Oreal Blondifier Cool Shampoo, is your go-to solution for maintaining vibrant, cool-toned blonde hair. This specially formulated purple shampoo neutralizes unwanted yellow tones in highlighted or blonde hair, ensuring your hair stays as fresh as the day you left the salon. Enriched with natural acai berry extracts and polyphenols, it gently cleanses the hair fiber while smoothing and nourishing damaged hair, leaving you with a shiny, revitalized look. Benefits & Features Anti-Yellowing: Neutralizes yellowness for highlighted or blonde hair, keeping your blonde bright and cool. Gentle Cleanse: Gently cleanses the hair fiber without stripping it of essential moisture. Enhanced Shine: Sublimates shine in blonde hair, making it look more radiant and healthy. Deep Moisturization: Provides deep hydration to smooth and repair damaged hair. Natural Ingredients: Enriched with acai berry extracts and polyphenols to nourish and enrich the hair fiber. What Makes It Stand Out L'Oreal Chroma Creme Purple Dyes Shampoo stands out due to its unique blend of natural ingredients and advanced formula. Unlike other purple shampoos, it not only neutralizes yellow tones but also deeply nourishes and smooths the hair, thanks to the natural acai berry extracts and polyphenols. This dual-action formula ensures that your hair not only looks great but feels great too. Your Solution for Bright, Cool Blonde Hair Say goodbye to dull, yellow-toned blonde hair with the L'Oreal Chroma Creme Purple Dyes Shampoo. If you've been struggling to maintain that fresh-from-the-salon look, this shampoo is your answer. It revives cool blondes and kicks out yellow dullness, keeping your hair vibrant and salon-fresh between visits. Plus, the gentle yet effective formula means you can use it weekly without worrying about damaging your hair. Specifications Product Name: L'Oreal Chroma Creme Purple Dyes Shampoo Former Name: L'Oreal Blondifier Cool Shampoo Key Ingredients: Natural Acai Berry Extracts, Polyphenols Usage: Weekly Application: Apply to wet hair, massage and lather, rinse thoroughly, follow with Blondifier Conditioner & Mask Directions Apply to wet hair. Massage and lather. Rinse thoroughly. Follow with Blondifier Conditioner & Mask Use weekly for best results. Don't let yellow tones ruin your blonde – grab your L'Oreal Chroma Creme Purple Dyes Shampoo today and keep your hair looking its best! Order now and experience the difference.

Schwarzkopf Professional BlondMe Blush Wash Strawberry 250ml/8.4oz Schwarzkopf Professional BlondMe BlushWash Strawberry Shampoo is not just a cleanser but a doorway to effortless and temporary pastel toning, all achieved in one simple step. Unleash the power of delicate rosé hues and let your blonde locks bloom with the BLONDME Blush Wash range. Features & Benefits Effortless Transformation: The BLONDME Blush Wash Shampoo redefines convenience by delivering quick and temporary pastel toning, saving you time and effort while ensuring stunning results. Captivating Pastel Toning: Indulge in the elegance of pastel rosé tones without the commitment. Your blonde hair transforms into a canvas of delicate and enchanting hues, reflecting your unique style and personality. pH Harmony: The formulation's pH-balancing attributes work to gently close the hair cuticle, leaving your tresses smooth, lustrous, and in perfect sync with your desired color. Inner Bond Strengthening: Step into the future of hair care with the potential to strengthen bonds within the hair fibers. The BLONDME Blush Wash's innovative formulation contributes to creating new bonds, promoting hair vitality from the inside out. Customized Brilliance: Unleash your creativity by combining various BLONDME Blush Wash shades. Craft your unique color statement by blending Strawberry for a mesmerizing rosé aura, Silver for soft silver-grey charm, or Lilac for a touch of lavender allure. Temporary Radiance: Enriched with direct dye, this shampoo offers temporary color that lingers for up to 5 washes, allowing you to switch up your style at your convenience. Sulfate-Free Formula: Schwarzkopf Professional BlondMe BlushWash Strawberry is crafted without SLS/SLES sulfates, ensuring gentle care for your hair's natural beauty. BlondMe Blush Wash’s Shades Available Blush Wash Silver: Soft silver-grey toning effect for a touch of elegance. Blush Wash Lilac: Soft lavender toning effect with anti-yellow neutralization for a sophisticated look. Blush Wash Apricot: Soft warm peach toning for a gentle and inviting radiance. Unlock the enchanting world of pastel radiance with Schwarzkopf Professional BlondMe BlushWash Strawberry. Elevate your blonde locks with a touch of rosé elegance, expressing your style without compromise.

The Okara Color ritual protects and extends the radiance of colored hair with natural-origin Witch-hazel extract, a powerful plant-based pigment fixing agent, and natural-origin Okara extract, rich in amino-acids similar to those found in keratin. With anti-colorfading pH. Sulfate-free. Silicone free. Contains: Natural-origin Okara extractNatural-origin Witch-hazel extract Features:This shampoo gently cleanses colored, dyed hair while preventing the dye from fading. It captures and preserves color at the core of the hair and helps to repair hair weakened by dying and processing.  It offers a refined floral fragrance along with a generously foamy lather. Sulfate-free.* Silicone-free.Results: color is protected and its radiance is prolonged for up to 8 weeks.* The hair is left soft and has a vibrant shine.  Facts:Without sulfate surfactantsConsumer test - satisfaction % - 85 subjects - 2 weeksConsumer test - satisfaction % - 85 subjects - 8 weeks  Directions:Apply to wet hair. Lather. Rinse thoroughly. Frequent use. Ingredients: WATER (AQUA). SODIUM LAUROYL SARCOSINATE. LAURYL BETAINE. COCO-GLUCOSIDE. GLYCERIN. ACRYLATES COPOLYMER. ALPHA-ISOMETHYL IONONE. ARGININE HCL. CETEARETH-60 MYRISTYL GLYCOL. CITRIC ACID. FRAGRANCE (PARFUM). GLYCERYL OLEATE. GLYCINE SOJA (SOYBEAN) SEEDCAKE EXTRACT (GLYCINE SOJA SEEDCAKE EXTRACT). GLYCOL DISTEARATE. HAMAMELIS VIRGINIANA (WITCH HAZEL) LEAF EXTRACT. (HAMAMELIS VIRGINIANA LEAF EXTRACT). HEXYL CINNAMAL. HYDROGENATED PALM GLYCERIDES CITRATE. HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE. LIMONENE. LINALOOL. LYSINE HCL. PANTHENOL. PANTOLACTONE. PHENOXYETHANOL. POLYQUATERNIUM-22. PROPYLENE GLYCOL. RED 33 (CI 17200). SODIUM BENZOATE. SODIUM CHLORIDE. SODIUM HYDROXIDE. TOCOPHEROL. TRISODIUM. THYLENEDIAMINE DISUCCINATE. YELLOW 6 (CI 15985).

Joico Color Infuse Red Shampoo Red may be the color that turns heads faster than any other; but, unfortunately, it’s also the color that fades the fastest, too. So we thought it was only fair to give our favorite Gingers their very own shampoo, and brings color-stripping to a screeching halt. Net weight: 300ml / 10.1oz KEY FEATURES Instantly refreshes red tones and enhances red highlights Boosts color vibrancy and shine Helps repair and protect hair Conditions and detangles hair Directions Apply to wet hair and allow the shampoo to absorb for 3-5 minutes Rinse Repeat the process two or three times per week, alternating with your regular shampoo Follow with Color Infuse Red Conditioner for best results

Schwarzkopf Professional BlondMe Blush Wash Apricot 250ml/8.4oz Schwarzkopf BlondMe BlushWash Apricot: elevate your blonde hair journey with the touch of warmth and sophistication offered. This toning shampoo isn't just about cleansing; it's perfect choice for temporary pastel toning, all achieved effortlessly in a single step. Embrace the gentle embrace of soft, warm apricot tones and discover a new dimension of blonde beauty with the BLONDME Blush Wash collection. Features & Benefits: Effortless Transformation: The BLONDME Blush Wash Shampoo brings you the magic of swift and temporary pastel toning, simplifying your routine while delivering remarkable results. Radiant Apricot Toning: Unleash the radiance of soft, warm apricot tones without long-term commitment. Your blonde hair becomes a canvas for the alluring glow of apricot, expressing your individuality and style. pH Harmony: Experience hair harmony in every wash. The formulation's pH-balancing prowess gently seals the hair cuticle, leaving your tresses velvety smooth, dazzling, and in perfect sync with your chosen hue. Bonds Reinvented: Embark on a journey of hair revitalization with the potential to strengthen bonds within the hair fibers. The BLONDME Blush Wash formulation introduces a new level of care, promoting the creation of new bonds for healthier-looking hair. Personalized Brilliance: Elevate your creativity by mixing and matching BLONDME Blush Wash shades. Craft your distinctive statement with Apricot for a soft, warm embrace, or combine it with other shades for a personalized palette. Temporary Splendor: Enriched with direct dye, this shampoo unveils temporary color that graces your hair for up to 5 washes, allowing you to experiment with styles as you desire. Sulfate-Free Formula: Schwarzkopf Professional BlondMe BlushWash Apricot is crafted without SLS/SLES sulfates, ensuring the utmost care for your hair's innate beauty. BlondMe Blush Wash’s Shades Available: Blush Wash Silver: Soft silver-grey toning effect for a touch of elegance. Blush Wash Lilac: Soft lavender toning effect with anti-yellow neutralization for a sophisticated look. Blush Wash Strawberry: Pastel rosé toning effect for a playful and romantic charm. Embark on a journey of warmth and allure with Schwarzkopf Professional BlondMe BlushWash Apricot. Elevate your blonde locks with the charm of apricot radiance, and let your hair tell a story of sophistication.

Clearance Sale! $34.99 à $29.99 only While stock last!   L'Oreal Blondifier Cool Shampoo – Purple shampooing neutralizing yellowness for highlighted or blonde hair. Gently cleanse the hair fiber while smoothing damaged hair. Nourish formula with natural acai berry extracts & polyphenols for smoothing, replenishing and enriching hair fibre. Kicks out yellow dullness and revive cool blondes. Weekly use to keep hair vibrancy until your next salon visit.   Key Benefits ·         Anti-yellow for highlighted or blonde hair ·         Gentle cleanse ·         Sublimate shine in blonde hair ·         Deeply moisturizing ·         Smooth hair ·         Enriched with berry extract & polyphenols   Directions 1.     Apply to wet hair 2.     Massage and lather 3.     Rinse thoroughly 4.     Followed with Blondifier Conditioner & Mask 5.     Use weekly   Available in other sizes ·         300ml / 10.1oz ·         1500ml / 50.7oz

Kerastase Bain Lumiere Hydrating Illuminating Shampoo   WHAT IS KERASTASE BAIN LUMIERE SHAMPOO? The Lumiere Hydrating Illuminating Shampoo is the best shampoo for bleached hair and the best shampoo on dry hair.  It is designed for dry damaged hair is enriched with Hyaluronic Acid and Edelweiss flower to prevent damage and protect the fiber. It is formulated in a lightweight formula ideal for lightened, bleached, gray or light faux-blonde hair. It works as a shampoo on dry hair and a toner for blonde hair, the cleansing formula soothes and hydrates hair while enhancing blond tones. WHAT'S SPEICAL ABOUT KERASTASE BAIN LUMIERE SHAMPOO FOR YOU? Provides durable hydration and luminous shine Leaves hair 8x visibly shinier when used with the Fondant Cicaflash Removes impurities & pollution particles Prevents pollution from redepositing on fiber Combined with the Fondant Cicaflash, leaves hair 11X more resistant to breakage Combined with the Fondant Cicaflash or the Masque Ultra-violet, hair fibers are nourished for up to 24 hours Provides immediate and 24-hour long-lasting shine WHAT IS INSIDE KERASTASE BAIN LUMIERE SHAMPOO? Hyaluronic Acid - Fills and heals fiber wounds from within for a uniform, deeply nourished cuticle. This ultra-concentrated acid strengthens hair, preventing future breakage.  Edelweiss Flower - Rich in anti-oxidants to protect hair against daily damage. It also softens and calms sensitized hair fibers. HOW TO USE THE KERASTASE BAIN LUMIERE SHAMPOO? Apply a quarter-sized amount of shampoo on wet hair. Add water and emulsify, focusing the first wash on the scalp using fingertips. Rinse thoroughly. Apply a second quarter-sized amount of Bain Lumière and emulsify. Cleanse lengths of hair all the way to the ends before rinsing product completely out of hair. Continue with Cicaflash Intense Fortifying Treatment. 

Wella Bio-Touch Color-Nutrition Reflex shampoo 250ml European formula. Limited availability. Shine-Lights for blonde hair.  Biotouch Nutri-Care, nourishment for healthy hair.  A professional haircare innovation from Wella. The specifically developed complex of nutrients, plus Vitamin E and Chamomile extract, leaves hair looking naturally beautiful and healthy. The formula of rich ingredients adds sunny shine-lights to the hair, while gently cleansing. Directions Apply a small amount to damp hair and distribute evenly. Massage gently into a lather. Leave on for 3-5 minutes according to desired color intensity. Rinse thoroughly. Color effect lasts 1-3 shampoos. Dermatologically tested for skin compatibility.

Schwarzkopf BlondMe Blonde Wonders Dry Shampoo Foam 300ml / 10oz Schwarzkopf BlondMe Blonde Wonders is an innovative dry shampoo that was specially developed to refresh and revitalize blond strands from root to tip. This unique foam, first of all, not only absorbs excess oil but also provides a pleasant scent for an after-feel that mimics a just-out-of-the-shower sensation. At the same time, this dry shampoo for blonde hair supplies an instant volumizing effect that creates more body without sacrificing softness and lightness. With 3D Bond Creation Technology – helps to build new bonds, while refreshing blonde hair and adding volume. The dry shampoo for blonde hair has a weightless mousse texture. Other benefits include:  Texturizing formula that does not weigh down hair Absorbs excess oil and reduces unpleasant odours Refreshes blonde hair and provides volume  Helps to build new hair bonds and strengthens lengths and ends from the inside Directions Shake well. Work into dry roots with fingers. Blow dry if desired or leave to air dry. Apply also on mid-lengths and ends to instantly smooth, soften and detangle.

Schwarzkopf BlondMe Cool Blondes Neutralizing Shampoo 300ml / 10oz PURPLE TONING REGIMEN FOR ALL HAIR TYPES Schwarzkopf Professional BlondMe Cool Blondes Neutralizing Shampoo is a cleansing shampoo that delicately cares for lightened and colored hair. Formulated with 3D Bond Creation Technology and cool pigments, this blonde-enhancing shampoo creates new bonds within the hair fibers and maintains hair tone for improved blonde clarity. In addition, this Schwarzkopf purple shampoo helps neutralize unwanted yellow undertones and brassiness while leaving lightened hair soft and silky. By featuring its key ingredient of Velvet Flower Protein Complex, it also enhances blonde hair with its astringent and cleansing properties. Features & Benefits Delicately cares for lightened and coloured hair Maintains and strengthens hair fiber with 3D Bond Creation Technology Velvet Flower Protein Complex neutralizes brassy tones and cleanses hair Gently neutralize yellow tones for improved blonde clarity. Leaves hair soft and silky Directions Wet hair thoroughly Work into wet hair for up to 1 minute Lather Rinse thoroughly Followed by BlondMe Tone Enhancing Mask once a week

Oligo Violet shampoo Anti-Yellow Blacklight’s Violet Shampoo, formulated for highlighted, bleached, white and natural blonde hair, eliminates yellow tones, brassiness and refreshes faded highlights leaving hair looking cleaner and brighter. Its unique formula, enriched with 11 amino acids and argan oil, moisturizes, strengthens hair structure and repairs surface damage while increasing shine and colour retention. Sulfate, salt and paraben free.   Directions Apply to damp hair. Lather evenly and rinse. Repeat application and leave for 1 to 5 minutes. Follow with Blacklight Nourishing Conditioner. Use whenever yellow tones or brassiness re-appears.   Available in 8oz or 32 oz