Made In USA

Having revolutionized the home keratin treatment category, Liquid Keratin is excited to be launch a new and improved home treatment - New and improved 60 Day Straighter Smoother Stronger and Longer Treatment provides better and longer lasting results while being formaldehyde and aldehyde free.The new and improved Liquid Keratin at home treatment will be the first retail treatment with the ability to last 60 days and beyond. The exclusive new formaldehyde and aldehyde free smoothing system loosens curl, smoothes and softens hair, and eliminates frizz while repairing damage caused by other chemical processes. Liquid Keratin’s 60 Day Straighter Smoother Stronger and Longer Treatment leaves hair looking and feeling healthier than ever before. Treatment is washed out immediately, so no more waiting 48 - 72 hours! Typical results last 2 – 3 months. Liquid Keratin is a progressive treatment with results improving with continued use.One 4.2oz bottle of Liquid Keratin Treatment can be used for 1-2 applications averagely. One application can last up to 60 days. The results are very close to the professional treatments being used in salons. Features First safe, at home alternative to expensive salon treatments Formaldehyde and Aldehyde free Thio Free, Sodium Hydroxide Free, Guanidine Free, Scent Free, Urea Free Straightens and smoothes hair Penetrates hair to enhance strength and elasticity and revitalizes dry, damaged, frizzy, and hard to manage hair Enhances shine Nourishes and conditions hair to restore vibrancy and manageability Reduces volume and enhance luster for vibrant healthy hair Treatment is washed out immediately Results last 2 - 3 months

Redken All Soft Mega Conditioner 1L All Soft Mega Conditioner by Redken is specifically designed to nourish and detangle severely dry, medium to thick hair. This hydrating conditioner will improve the manageability of your hair and leave it with a soft, shiny finish. Formulated with a superfood nutri-complex of cactus extract, aloe vera, and Sacha Inchi Oil, this conditioner will deeply hydrate, strengthen, and lock in moisture all day long. Benefits Hydrating conditioner for severely dry hair Moisturizes, strengthens, and locks in moisture Adds softness and shine Improves manageability Includes cactus extract, aloe vera and Sacha Inchi Oil Available in 10.1 oz / 300 ml

Joico K-PAK H.K.P Liquid Protein Chemical Perfector 350ml / 11.8oz Liquid reconstructive protein spray for fine, weakened, fragile hair before perm and color. Reduce breakage, color loss due to chemical and thermal damage. Restore vitality, strength, shine, elasticity for smoother, healthier inside out. Equalize porosity for uniform hair color and perm penetration. Directions (Perm pre-treatment) Spray on hair before wave lotion and/ or neutralizing Perm as usual Directions (Pre-color) Spray on hair before applying color or pulling color through on damaged ends Color as usual

Joico Defy Damage Pro 2 Series Bond-Strengthening Color Treatment Intensive treatment for strengthening hair bonds after color and bleaching process. Hydrate and restore mechanical, thermal, chemical damaged hair to healthy and 5x stronger hair. Keep 90% of color vibrancy before your next salon visit. Directions 1.     Apply to clean, damp hair 2.     Leave in for 5 minutes 3.     Rinse thoroughly 4.     Use once a week for best result  

Redken All Soft Addictive Hair Transformer Limited stock Redken All Soft Addictive Hair Transformer is a leave-in treatment that contains avocado oil to smooth hair and split ends. It provides moisture, detangling and shine right to the ends of your hair. Directions Spray on towel dried hair from roots to ends. Made in Spain

Krest Goldilocks 56 Burgundy Pin Tail Comb - Durable heat resistant pin tail comb. Stainless steel pin tail perfect for sectioning, highlighting and frosting. Achieve very precise sectioning and line when styling, finishing and creative flat-iron. Static free with 100% thermal resistant material, Dupont Delrin acetate copolymer. Extra-fine teeth in elegant burgundy color. 8 1/2", lightweight multi-functional comb. 

L'Oreal Professionnel Blond Studio 9 Bonder Inside Lightening Powder 500g Blond Studio Bonder Inside 9 Lightening Powder offers a high-performance formula that delivers up to 9 levels of lift and proven bond protection. This multi-technique lightener boosts the total lift with results visible after only 10 minutes, even on the darkest bases! Blond Studio 9 is enriched with Oilcare Complex, a caring blend of ingredients formulated to improve the cosmeticity of hair. This Oilcare Complex complements the oil-enriched 20 and 30-volume developers, which are responsible for boosting the lightener lift Benefits & Features Up to 9 levels of lift, cleanly and evenly lifts hair Visible lift within just 10 minutes, no matter the base Can be used for a variety of creative techniques allowing an artist’s originality to be showcased Formulated with Oilcare Complex Proven bond protection  Directions Note: For below techniques, lightener must be partnered with L’Oreal Professional dedicated foils to quickly and evenly lift hair. Development time up to 50 minutes depending on desired result. Do not use heat.French Balayage: 1 Point Technique-  1:1 Mixing Ratio with Blond Studio 9 Oil Developer 20/30 Volume-  Use a board for the ends and saturate with more product than in the lengths. Continue this application throughout the crown and sides.Foilyage: Multi-Point Techniques-  1:1.5 Mixing Ratio with Blond Studio 9 Oil Developer 20/30 Volume-  Paint multi-point sections, in foils all over the head until the crown. Global Application- 1:2 or 1:3 Mixing Ratio with Blond Studio 9 Oil Developer 20/30 Volume-  Apply as a global application at the regrowth area. First lengths and ends and then roots.Rinsing - When development time is complete, rinse thoroughly with warm water. Shampoo with a L'Oréal Professionnel Post-Color Shampoo. PROFESSIONAL‌ ‌USE‌ ‌ONLY.‌‌ ‌The‌ ‌sale‌ ‌and‌ ‌use‌ ‌of‌ ‌this‌ ‌product‌ ‌is‌ ‌intended‌ ‌for‌ ‌licensed‌ ‌professionals‌ ‌only.‌ ‌Cosmetic‌ ‌World‌ ‌will‌ ‌not‌ ‌be‌ ‌held‌ ‌responsible‌ ‌by‌ ‌anyone‌ ‌who‌ ‌buys‌ ‌and/or‌ ‌uses‌ ‌this‌ ‌product.‌ ‌Chemical‌ ‌products‌ ‌may‌ ‌cause‌ ‌allergic‌ ‌reactions,‌ ‌which‌ ‌in‌ ‌rare‌ ‌instances‌ ‌can‌ ‌be‌ ‌severe.‌ ‌Conduct‌ ‌sensitivity‌ ‌and‌ ‌allergic‌ ‌patch‌ ‌test‌ ‌48‌ ‌hours‌ ‌prior‌ ‌to‌ ‌each‌ ‌application.‌ ‌These‌ ‌products‌ ‌must‌ ‌not‌ ‌be‌ used on eyelashes‌ ‌or‌ ‌eyebrows.‌ 

Joico Color Intensity Titanium Color Butter Revitalize your hair color and nourish your strands with Joico Color Intensity Color Butter. This innovative Colour Depositing Treatment is a must-have for anyone looking to add a burst of vibrant color or refresh their current hue. Whether you're craving bold, high-beam color or subtle pastel tones, Joico Color Intensity Color Butter has you covered. Benefits & Features Ultra-Moisturizing Formula: Infused with Kukui Nut Oil and Shea Butter, Joico Color Intensity Color Butter deeply hydrates and nourishes dry, thirsty strands, leaving your hair gloriously glossy and silky smooth. Long-lasting Color: Extend the life of your investment shade for up to 10 shampoos with the Direct Deposit Dyes, available in a range of vibrant hues including Blue, Green, Pink, Purple, Red and Titanium. Repair and Strengthen: Formulated with Arginine and Joico’s exclusive Bio-Advanced Peptide Complex™, this treatment strengthens weak, pre-lightened hair and repairs damaged cuticles, making your hair 44 percent less prone to breakage. Customizable Shades: Mix and match different shades of Color Butter to create your own custom colors, from bold and artistic to soft and subtle. Beyond Imagination Joico Color Intensity Color Butter stands out from the competition with its innovative formula that combines intense color pigments with nourishing ingredients. Unlike traditional hair dyes that can leave hair dry and damaged, Color Butter infuses your strands with moisture while delivering vibrant, long-lasting color. Plus, its customizable shades allow you to express your unique style with ease. Your Color Oasis If you're tired of dull, faded hair color or struggling with dry, damaged strands, Joico Color Intensity Color Butter is the solution you've been searching for. Not only does it revive and refresh your hair color, but it also nourishes and strengthens your hair from the inside out. Say goodbye to brittle, lackluster locks and hello to vibrant, healthy-looking hair. Specifications Size: 0.68 Oz Color Options: Blue, Green, Pink, Purple, Red, Titanium Usage: Apply to damp or dry hair, leave on for 5 minutes, then rinse well. Duration: Color lasts for up to 10 washes. Ingredients: Contains Kukui Nut Oil, Shea Butter, Arginine, and Joico’s exclusive Bio-Advanced Peptide Complex™. Ready to elevate your hair color game? Purchase Joico Color Intensity Color Butter now and experience the ultimate fusion of color and care!

Redken Iron Shape 11 Thermal Holding Spray Redken Iron Shape Thermal Spray 11 Low Hold is the perfect everyday heat protector to protect your hair up to 450 degrees while working with your favorite hot tools.  Offering added shine and frizz control with a beautiful touchable finish, this is the perfect product for those looking for thermal protection they can mix and match with their favorites styling products to create a truly custom look.  Benefits & Features Heat protection up to 450 degrees Controls frizz Adds shine  Heat Restyling Technology so you can apply once and restyle endlessly Directions Spray Iron Shape 11 all throughout damp hair before blow drying for all-over thermal protection. For use with a flat iron or curling iron, we recommend spraying each section of hair as your styling for complete coverage and protection. 

Joico Humidy Blocker  Joico's Humidity Blocker Finishing Spray is a serious humidity-buster that deposits an invisible shield over your fresh blowout. This light hold, protective finishing spray forms a durable shield to lock out humidity for long lasting frizz elimination. An undetectable protective barrier creates a buffer around each strand of hair, safeguarding it from the kinking effects of humidity and moisture. Features and Benefits A groundbreaking fusion of essential lipids UVA/UVB filters and antioxidants to protect hair by shielding against ozonic and free radical damage. Technologically superior combination of lightweight polyurethane resins to deliver maximum Long-lasting flexibility to any style. An exclusive blend of low molecular weight and size proteins (MWS 150-2500) that adheres quickly and effectively to ensure maximum protection and reconstruction from cuticle to the cortex.

Redken Acidic Bonding Concentrate Care System Duo WHAT IS THE ACIDIC BONDING CONCENTRATE? Redken Acidic Bonding Concentrate Care System Duo provides full care with the Redken Acidic Bonding Concentration Shampoo & Conditioner. Redken Acidic Bonding Concentrate Care System Duo is the most concentrated sulfate-free care formula for strength repair on all types of damaged hair. Redken Acidic Bonding Concentrate Care System Duo offers ultra-rich and luxurious strength repair, intense conditioning and color fade protection. Redken Acidic Bonding Concentrate Care System Duo defends against all kinds of damage from coloring, styling and even hard water with the pH balancing formula. Redken Acidic Bonding Concentrate Care System Duo features Citric Acid to reinforce weakened bonds and leaves hair looking and feeling healthier. THE REDKEN ADVANCED TECHNOLOGY Redken Acidic Bonding Concentrate Sulfate-Free Shampoo & Conditioner are Redken's most concentrated all-in-one formula for strength repair for all types of damaged hair. This ultra-rich and luxurious sulfate-free shampoo & conditioner provide ultimate strength repair, intense conditioning and color fade protection. Featuring Citric Acid, the duo contains a concentrated bonding care complex that reinforces weakened bonds within your hair to improve hair strength. This pH-balancing formula is specifically formulated with an acidic pH to defend against the negative effects of hair coloring, styling tools, and even water. The result? Hair that looks and feels healthy! HOW DOES THE ACIDIC BONDING CONCENTRATE WORK? 56% less breakage* 82% less visible split ends** 11x smoother hair** pH balancing For all hair types and textures Ulimate repair, intense conditioning, and color fade protection Citric Acid, an alpha hydroxy acid, which helps reinforce weakened bonds in the hair *When used as a system of Acidic Bonding Concentrate Shampoo and Conditioner vs. non-conditioning shampoo (L’Oreal Product Test: Date: August 7, 2020) ** When used as a system of Acidic Bonding Concentrate Shampoo, Conditioner and Leave-In Treatment vs. non-conditioning shampoo (L’Oreal Product Test :Date: August 6, 2020) HOW TO USE ACIDIC BONDING CONCENTRATE CARE SYSTEM? Use as a complete regimen with Leave-In Treatment Apply Acidic Bonding Concentrate Shampoo to wet hair Lather Rinse well Follow with Acidic Bonding Concentrate Conditioner Apply to wet hair Distribute evenly Rinse well Finish the regime with Acidic Bonding Concentrate Leave-in Treatment Net weight: 300ml / 10.1oz x 2 **Gift set box is not included

Redken Control Addict 28 Extra High Hold Hairspray Control Addict 28 is the extra strong hold anti-humidity hairspray for 24-hour hold without residue or flaking. This super-strong hairspray is specially designed to set and offer intense hold to all hairstyles. This anti-humidity hair spray has ultimate brush ability and flexibility, allowing you to easily change styles. Benefits & Features Leaves hair shiny Offer intense hold Tames fly-aways Brushable Controls frizz Dry fast No residue or flaking Offers 24-hour control and humidity resistance Directions Hold can 8-12 inches away from dry styled hair and spray lightly Layer for added hold Use with your customized styling regiment

Joico Lumishine DD Dimensional Deposit Demi-Permanent Crème Color The Joico Lumishine Demi-Permanent Creme Color (Dimensional Deposit) is the go-to solution for rich, vibrant hair color that lasts. Whether you're looking to refresh faded tones, add depth, or create a seamless transition between highlights and base color, this professional-grade hair color delivers. Formulated with Joico’s exclusive Argiplex Technology, it restores essential proteins and locks in moisture, leaving hair with unparalleled shine and smoothness. Perfect for hairstylists and salon professionals, the Lumishine Demi-Permanent Creme Color offers a gentle, ammonia-free formula that ensures even color distribution and minimizes hair damage. Expect a luxurious, long-lasting color payoff that enhances natural hues while adding luminous dimension. Benefits & Features No Ammonia, No Worries – A gentle, non-damaging formula for healthy, luscious hair. Advanced Argiplex Technology – Strengthens and protects hair while delivering vibrant color. Color That Lasts – Enjoy up to 30 washes of stunning, fade-resistant color. Brilliant Shine – Leaves hair looking healthier, shinier, and salon-fresh. Multi-Dimensional Depth – Enhances natural highlights for a rich, luxurious look. Versatile & Professional-Grade – Ideal for grey blending, toning, or color refreshes. Trusted by Stylists – Consistently delivers predictable, salon-quality results. What Sets It Apart from the Rest? Unlike many demi-permanent hair colors on the market, Joico Lumishine Demi-Permanent Creme Color is formulated with salon-grade ingredients that nourish and strengthen the hair while depositing vibrant color. Many competing brands contain ammonia or harsh chemicals that can dry out hair, but Joico’s unique Argiplex Technology reinforces hair structure while maintaining superior shine and silkiness. This results in healthier, shinier, and longer-lasting color—making it the top choice for stylists and individuals alike. Another key differentiator? Multi-dimensional deposit technology. Instead of flat, one-tone color, Joico Lumishine provides depth and richness, enhancing natural highlights and contours for a more natural and salon-fresh look. Say Goodbye to Dull, Faded Hair If you’re struggling with dull, faded, or uneven hair color, this demi-permanent creme color is your perfect solution. Here's how it helps: No Harsh Grow-Out Lines – Fades gradually and naturally for a flawless transition. Stronger, Healthier Hair – Packed with proteins to nourish and repair. Blends Greys Beautifully – Achieve natural-looking coverage without a heavy, artificial finish. Easy to Use – Perfect for both salon professionals and at-home touch-ups. Versatile Application – Great for root touch-ups, lowlights, color corrections, or glossing. Directions Prep Your Hair: Start with clean, towel-dried hair, ensuring it's free of product buildup. Mix It Up: In a non-metallic bowl, combine Joico Lumishine Demi-Permanent Creme Color with the recommended Joico Lumishine Developer in the specified ratio. Apply Like a Pro: Use a brush to evenly distribute the mixture from root to tip or focus on areas needing a refresh. Let It Work Its Magic: Leave the color on for 5-20 minutes, depending on desired intensity. Rinse & Condition: Wash thoroughly with lukewarm water and follow up with a color-safe conditioner. Style & Shine: Blow-dry, curl, or straighten to reveal vibrant, dimensional hair. Pro Tip: Always perform a strand test before full application to ensure the perfect shade. Specifications Brand: Joico Product Type: Demi-Permanent Creme Hair Color Technology: Argiplex Technology Formula: Ammonia-Free Color Longevity: Up to 30 washes Hair Benefits: Strengthening, Hydrating, Shine-Boosting Application Method: Brush-on creme formula for precise and even application Best For: Grey blending, toning, color refresh, or transitioning between shades Official Color Chart & Guide: Click here to download

Alterna Caviar Anti-Aging Professional Styling Concrete Clay 52g/1.85oz Craft your signature look effortlessly with Alterna Caviar Anti-Aging Professional Styling Concrete Clay. This premium styling clay is designed for all hair types, from straight to tightly coiled, offering unparalleled versatility and performance. Benefits & Features Maximum Hold: Enjoy a stronghold that endures the busiest of days, keeping your style intact from dawn till dusk. Matte Finish: Elevate your appearance with a sophisticated matte finish, adding a touch of refinement to your look. Long-lasting Texture: Experience lasting texture and separation for a dynamic hairstyle that stays fresh all day long. Rise Above the Rest Alterna Caviar Anti-Aging Professional Styling Concrete Clay distinguishes itself with its premium quality and exceptional performance. Unlike ordinary styling products, this clay offers a unique blend of firm hold, matte finish, and long-lasting texture, providing unmatched versatility and reliability for achieving your desired hairstyle. Unlock Your Styling Potential Say goodbye to hairstyle woes with Alterna Caviar Anti-Aging Professional Styling Concrete Clay. Whether you're struggling with unruly locks or seeking to enhance your look with a touch of sophistication, this styling essential offers the perfect solution. With its maximum hold and matte finish, it empowers you to craft a flawless hairstyle that exudes confidence and style, effortlessly solving the reader's styling dilemmas. Specifications Type: Styling Clay Size: 52g/1.85oz Suitable for: All hair types (straight, wavy, curly, coiled, tightly coiled) Finish: Matte Hold: Maximum Texture: Long-lasting Ready to elevate your styling game? Purchase Alterna Caviar Anti-Aging Professional Styling Concrete Clay today and discover the ultimate solution for achieving your dream hairstyle effortlessly.

Joico Ice Spiker Water Resistant Styling Glue Fierce hold, 5 out of 5 levels. Defy gravity, humidity, externalities. Create any shapes and styles as you want. Spikes, twists, extreme styles hold extremely firm until washed out. Set no boundaries for your creativity in hairstyling. Style all imaginative styles like a pro. Directions 1.     Apply on damp or dry hair 2.     Push, place, twist, style any ways as desired