L'OREAL PROFESSIONNEL
Sweet Meches
$34.99
L'Oreal Professionnel Sweet Meches
Sweet Mèches strips are incredibly versatile, seamlessly complementing various highlighting and slicing techniques. These strips effectively isolate specific strands or sections, allowing lightening pastes to work their magic precisely and evenly. With a gentle approach that respects the integrity of the hair fiber, they deliver a beautiful lightening effect.
Features and Benefits
Sweet Mèches strips are perfectly adapted for all highlighting and slicing techniques with Blond Studio Platinium lightening pastes. They can also be used with all other L'Oréal Professionnel lightening or colouring products.
Directions
Make a separation in the hair
Isolate the strands or sections to be lightened.
Place a Sweet Meches paper that has been pre-coated with product under the stands to be lighted
Apply and work the Blond Studio Platinium lightening mixture, then place a second Sweet Mèches paper of the same length on top
L'OREAL - DIA COLOR
Dia Color 6.60/6RRR Intense Dark Blonde Red
$15.99
L'Oreal Dia Color 6.60/6RRR Intense Dark Blonde Red
Dia color is an alkaline demi-permanent gloss color with no ammonia. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses melanin loss effects for 6 weeks of gloss color** and up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing. Exclusively for professional use. Dia color restores hair color and shine with Melanin Gap Filler Technology that replicates melanin color and position in the fiber to perfectly fill gaps from lost melanin. The end of dull hair is here.
Benefits & Features
Provides up to 70% grey coverage
Offers 6 weeks of gloss color**
Enhances hair with 3x more shine**
Lifts up to 1 level with aklaline technology, without no ammonia
Adds reflect and dimension for all hair types and textures
Enables customizable results with a large intermixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones.
Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper/year**** made from 100% recycled cardboard and 95% post recycled aluminum tubes
**Instrumental & consumer tests. ***Instrumental test. ****Vs. Dia Richesse.
Pro tips
You can use any Dia Activateur Developer with Dia color (1:1.5 mixing ratio). For best results, we recommend:
6-vol. Dia Activateur Developer for soft tone on tone color deposit
9-vol. Dia Activateur Developer for standard tone on tone color and maintenance
15-vol. Dia Activateur Developer for strong color deposit and optimal grey blending
L'OREAL PROFESSIONNEL
Nutrifier Shampoo
$29.99
L'Oreal Nutrifier Shampoo 500ml / 16.9oz
Silicone-free nourishing shampoo for dry, undernourished hair. Glycerol and coconut oil in a lightweight texture instantly nourish your hair. Gently cleanse while nourishing leaving your hair softer and more supple just after one use. Imitates fiber’s natural nourishing elements and deeply enhance hair nutrition. Prevents hair breakage and split ends without surcharging your hair fibre
Benefits & Features
Nourish and cleanse dry unnourished hair
Silicone-free
Coco Oil: Rich in essential fatty acids and nourishes dry hair
Leave hair cleansed, nourished, softer, supple, shinier
Glycerol: Deeply enhances hair nutrition Humectant action
Directions
Apply to wet hair
Massage and lather
Rinse thoroughly
Followed with Nutrifier Conditioner & Mask
Available in larger size (1000ml / 33.8oz)
L'OREAL PROFESSIONNEL
Absolut Repair Molecular Pre-Shampoo Spray
$39.99
L'Oreal Absolut Repair Molecular Pre-Shampoo Spray
Size: 190ml / 6.4oz
Prepare your hair for optimal repair with the L'Oréal Absolut Repair Molecular Pre-Shampoo Spray. This advanced treatment spray is designed to be used before shampooing, enhancing the effectiveness of your hair care routine. Infused with Peptides Bonder 2% and 5 Amino Acids, this professional-grade formula penetrates deep into the hair fiber, repairing and fortifying from within. Ideal for those with damaged or weakened hair, this pre-shampoo spray provides a protective layer, ensuring your hair emerges stronger, smoother, and more resilient.
Features:
Pre-Shampoo Treatment: Maximizes the benefits of your hair care routine by preparing hair for deep repair.
Advanced Molecular Technology: Peptides Bonder 2% combined with 5 Amino Acids targets the hair's structure, offering deep, restorative care.
Strengthens and Protects: Fortifies hair from root to tip, reducing breakage and improving overall resilience.
Quick and Easy Application: Convenient spray format allows for even distribution and quick absorption, making it an easy addition to your hair care regimen.
Professional Results at Home: Achieve salon-quality care in the comfort of your home with L'Oréal’s expert formulation.
Why You Should Buy:
The L'Oréal Absolut Repair Molecular Pre-Shampoo Spray is an essential step for anyone looking to repair and strengthen their hair at a molecular level. By integrating this pre-shampoo spray into your routine, you ensure that your hair receives the maximum benefit from subsequent treatments, resulting in healthier, stronger, and more beautiful hair. This spray is a must-have for those seeking to elevate their hair care regimen to professional standards.
L'OREAL PROFESSIONNEL
Blow-dry Fluidifier 10-in-1 Cream
$34.99
L'Oréal Professionnel Blow-Dry Fluidifier 10-in-1 Cream
Experience salon-quality blowouts at home with the L'Oréal Professionnel Blow-Dry Fluidifier. This innovative leave-in cream treatment is designed with a thermo-reactive agent, providing a 10-in-1 multi-benefit formula that caters to all your blow-drying needs.
Features:
Heat Protection: Protects hair from heat damage up to 230°C (450°F).
Anti-Frizz: Controls frizz and smooths hair even in high humidity.
Shape Control: Helps maintain your desired hairstyle, providing shape memory.
Blow-Dry Facilitation: Makes blow-drying easier and more effective.
Shine Enhancement: Adds a natural, healthy shine to your hair.
Long-Lasting Results: Keeps your hair styled and manageable for up to 4 days.
Formula Reactivation: Allows for reshaping with heat tools at 150°C (300°F) minimum.
Moisture Retention: Ensures hair stays hydrated and healthy.
Non-Greasy: Lightweight formula that doesn’t weigh hair down.
Suitable for All Hair Types: Ideal for normal to sensitized hair.
Why You Should Buy:
Comprehensive Care: Provides ten essential benefits in one product, simplifying your hair care routine.
Durability: Maintains your blowout for days, reducing the need for frequent restyling.
Professional Quality: Trusted by professionals, ensuring high-quality results every time.
L'OREAL PROFESSIONNEL
Blondifier Mask 250ml / 8.5oz
$38.99
$45.00
L’Oréal Professionnel Serie Expert Blondifier Mask – Deep Care for Radiant Blonde Hair
Revive Your Blonde with L’Oréal Blondifier Mask
Blonde hair—whether natural, highlighted, or bleached—needs extra care to stay luminous and healthy. The L’Oréal Professionnel Serie Expert Blondifier Mask is a rich, nourishing treatment that revives color vibrancy, smooths the hair fiber, and adds incredible shine. Formulated with Acai Berry Extract, this mask helps neutralize dullness, hydrate dry strands, and protect against everyday damage.
Benefits of L’Oréal Blondifier Mask
Boosts Shine: Enhances blonde tones for a radiant, light-reflective finish.
Deep Nourishment: Hydrates dry, processed strands to restore softness.
Smooths Hair Fiber: Reduces frizz and flyaways for a sleek finish.
Color Protection: Helps maintain tone between salon visits.
Strengthens & Softens: Improves hair health without weighing it down.
Why Blondifier Mask Stands Out
Blonde hair is more porous and prone to dryness, which can cause dullness and breakage. Blondifier Mask is enriched with Polyphenols from Acai Berry, known for their antioxidant properties, which protect hair from oxidative stress and keep color vibrant. Its rich, creamy texture coats each strand for intense hydration while still rinsing clean.
It’s ideal for highlighted, cool, warm, or platinum blondes, making it a versatile must-have for color maintenance.
How It Solves Common Blonde Hair Problems
If you notice:
Dull, lackluster blonde
Rough, frizzy texture
Color fading faster than expected
…this mask is your weekly solution for reviving brilliance, restoring softness, and extending your color life.
Product Specifications
Product Name: L’Oréal Professionnel Serie Expert Blondifier Mask
Size: 250ml / 8.5 fl oz
Hair Type: Blonde, highlighted, or bleached hair
Key Ingredients: Acai Berry Extract, Polyphenols
Free From: Parabens, heavy silicones
Fragrance: Fresh, fruity-floral scent
Usage: Apply to towel-dried hair after shampooing. Leave for 3–5 minutes, then rinse thoroughly. Use 1–2 times per week.
Country of Origin: France
Bring Back the Blonde You Love
Keep your blonde hair looking bright, smooth, and salon-fresh with L’Oréal Blondifier Mask—a luxurious deep treatment designed to nourish, protect, and illuminate.
Add it to your hair care routine today and give your blonde the care it deserves.
Directions
1. Following Blondifier Cool / Gloss Shampoo & Blondifier Conditioner
2. Apply to clean damp hair
3. Leave in for 3-5 minutes
4. Rinse thoroughly
5. Use weekly
Available in larger size (500ml / 16.9oz)
L'OREAL PROFESSIONNEL
Smartbond Bond Strengthening System
$299.00
$350.00
L'Oreal Professionnel Smartbond Bond Strengthening System
Smartbod is our new protective and strengthening service, specifically designed for our hairdressers.
Our bond strengthening system is a unique system that protects and strengthens the hair during technical services (such as bleach and haircolour). The system consists of 3 components, the first 2 being used at the salon and the 3rd one at home. It is very easy to use and adapted to the hairdresser’s routine.
L'OREAL - DIA COLOR
Dia Color 7.32 Blonde Gold Violet
$15.99
L'Oreal Dia Color 7.32 Blonde Gold Violet
Dia color is an alkaline demi-permanent gloss color with no ammonia. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses melanin loss effects for 6 weeks of gloss color** and up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing. Exclusively for professional use. Dia color restores hair color and shine with Melanin Gap Filler Technology that replicates melanin color and position in the fiber to perfectly fill gaps from lost melanin. The end of dull hair is here.
Benefits & Features
Provides up to 70% grey coverage
Offers 6 weeks of gloss color**
Enhances hair with 3x more shine**
Lifts up to 1 level with aklaline technology, without no ammonia
Adds reflect and dimension for all hair types and textures
Enables customizable results with a large intermixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones.
Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper/year**** made from 100% recycled cardboard and 95% post recycled aluminum tubes
**Instrumental & consumer tests. ***Instrumental test. ****Vs. Dia Richesse.
Pro tips
You can use any Dia Activateur Developer with Dia color (1:1.5 mixing ratio). For best results, we recommend:
6-vol. Dia Activateur Developer for soft tone on tone color deposit
9-vol. Dia Activateur Developer for standard tone on tone color and maintenance
15-vol. Dia Activateur Developer for strong color deposit and optimal grey blending
L'OREAL PROFESSIONNEL
Tecni Art Gloss Wax
$9.99
$14.00
L'Oreal Tecni Art Gloss Wax 50ml / 1.7oz
Clearance sale
Shine and definition wax with medium hold.
Offer natural luster for grooming.
Add texture and definition for desired style.
Weightless finishing in a non-greasy, non-sticky formula.
Protect style and hair from external aggressive and UV.
Features & Benefits
Medium hold
UV protection
Natural shine
Rich texture
Directions
Rub small amount between palms
Apply to dry styled hair as final touch
L'OREAL - DIA COLOR
Dia Color 6.12 Dark Blonde Blue Violet
$15.99
L'Oreal Dia Color 6.12 Dark Blonde Blue Violet
Dia color is an alkaline demi-permanent gloss color with no ammonia. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses melanin loss effects for 6 weeks of gloss color** and up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing. Exclusively for professional use. Dia color restores hair color and shine with Melanin Gap Filler Technology that replicates melanin color and position in the fiber to perfectly fill gaps from lost melanin. The end of dull hair is here.
Benefits & Features
Provides up to 70% grey coverage
Offers 6 weeks of gloss color**
Enhances hair with 3x more shine**
Lifts up to 1 level with aklaline technology, without no ammonia
Adds reflect and dimension for all hair types and textures
Enables customizable results with a large intermixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones.
Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper/year**** made from 100% recycled cardboard and 95% post recycled aluminum tubes
**Instrumental & consumer tests. ***Instrumental test. ****Vs. Dia Richesse.
Pro tips
You can use any Dia Activateur Developer with Dia color (1:1.5 mixing ratio). For best results, we recommend:
6-vol. Dia Activateur Developer for soft tone on tone color deposit
9-vol. Dia Activateur Developer for standard tone on tone color and maintenance
15-vol. Dia Activateur Developer for strong color deposit and optimal grey blending
L'OREAL PROFESSIONNEL
Vitamino Color Spectrum Glass Shine Serum
$37.99
$45.00
L’Oréal Vitamino Color Spectrum Glass Shine Serum
When it comes to color-treated hair, shine is the final touch—and nothing delivers glassy brilliance like the L’Oréal Professionnel Vitamino Color Spectrum Glass Shine Serum. This ultra-lightweight serum is infused with Alpha-Silane 5%, a professional-grade technology that coats strands in a protective, humidity-resistant barrier that lasts up to 5 washes. Think of it as a liquid topcoat for your hair.
Benefits & Features
Delivers instant glass-like shine without greasiness
Anti-frizz and humidity control for up to 5 shampoos
Shields color from dulling environmental stress
Leaves hair silky-smooth with light-reflecting brilliance
Ideal as a finishing product for all hair types
What Sets This Serum Apart from the Rest?
Unlike silicone-heavy serums that fade in hours, this formula uses Alpha-Silane 5% — a next-generation shine polymer that bonds to the hair fiber, delivering lasting results. It’s featherlight, yet forms a protective veil over each strand, locking in luminosity and blocking out frizz.
Get the Gloss Without the Fuss
Frizz every time it rains? This serum blocks out humidity.
Hair color looking dull after a few days? It restores shine and vibrancy.
Can't commit to styling daily? Get 5 washes worth of results with one application.It’s haircare that works harder—so you don’t have to.
Specifications
Size: 50 ml / 1.6 fl. oz
Hair Type: All hair types, especially color-treated
Texture: Lightweight, non-oily serum
Key Ingredient: Alpha-Silane 5%
Usage: Apply 1–2 pumps to dry or damp hair, mid-lengths to ends. Style as desired. Results last through multiple washes.
If your hair’s been missing that final polished touch, this is it. The Vitamino Color Spectrum Glass Shine Serum delivers salon-quality shine that lasts—not just for the day, but through your wash cycles. Click below to give your hair the spotlight it deserves.
L'OREAL - DIA COLOR
Dia Color 9.1 Very Light Blonde Blue
$15.99
L'Oreal Dia Color 9.1 Very Light Blonde Blue
Dia color is an alkaline demi-permanent gloss color with no ammonia. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses melanin loss effects for 6 weeks of gloss color** and up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing. Exclusively for professional use. Dia color restores hair color and shine with Melanin Gap Filler Technology that replicates melanin color and position in the fiber to perfectly fill gaps from lost melanin. The end of dull hair is here.
Benefits & Features
Provides up to 70% grey coverage
Offers 6 weeks of gloss color**
Enhances hair with 3x more shine**
Lifts up to 1 level with aklaline technology, without no ammonia
Adds reflect and dimension for all hair types and textures
Enables customizable results with a large intermixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones.
Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper/year**** made from 100% recycled cardboard and 95% post recycled aluminum tubes
**Instrumental & consumer tests. ***Instrumental test. ****Vs. Dia Richesse.
Pro tips
You can use any Dia Activateur Developer with Dia color (1:1.5 mixing ratio). For best results, we recommend:
6-vol. Dia Activateur Developer for soft tone on tone color deposit
9-vol. Dia Activateur Developer for standard tone on tone color and maintenance
15-vol. Dia Activateur Developer for strong color deposit and optimal grey blending
L'OREAL - DIA COLOR
Dia Color 8.13 Light Blonde Blue Gold
$15.99
L'Oreal Dia Color 8.13 Light Blonde Blue Gold
Dia color is an alkaline demi-permanent gloss color with no ammonia. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses melanin loss effects for 6 weeks of gloss color** and up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing. Exclusively for professional use. Dia color restores hair color and shine with Melanin Gap Filler Technology that replicates melanin color and position in the fiber to perfectly fill gaps from lost melanin. The end of dull hair is here.
Benefits & Features
Provides up to 70% grey coverage
Offers 6 weeks of gloss color**
Enhances hair with 3x more shine**
Lifts up to 1 level with aklaline technology, without no ammonia
Adds reflect and dimension for all hair types and textures
Enables customizable results with a large intermixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones.
Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper/year**** made from 100% recycled cardboard and 95% post recycled aluminum tubes
**Instrumental & consumer tests. ***Instrumental test. ****Vs. Dia Richesse.
Pro tips
You can use any Dia Activateur Developer with Dia color (1:1.5 mixing ratio). For best results, we recommend:
6-vol. Dia Activateur Developer for soft tone on tone color deposit
9-vol. Dia Activateur Developer for standard tone on tone color and maintenance
15-vol. Dia Activateur Developer for strong color deposit and optimal grey blending
L'OREAL - DIA COLOR
Dia Color 6.84/6MC Dark Blonde Mocha Copper
$15.99
L'Oreal Dia Color 6.84/6MC Dark Blonde Mocha Copper
Dia color is an alkaline demi-permanent gloss color with no ammonia. The portfolio includes 100% true-to-tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses melanin loss effects for 6 weeks of gloss color** and up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing. Exclusively for professional use. Dia color restores hair color and shine with Melanin Gap Filler Technology that replicates melanin color and position in the fiber to perfectly fill gaps from lost melanin. The end of dull hair is here.
Benefits & Features
Provides up to 70% grey coverage
Offers 6 weeks of gloss color**
Enhances hair with 3x more shine**
Lifts up to 1 level with aklaline technology, without no ammonia
Adds reflect and dimension for all hair types and textures
Enables customizable results with a large intermixable palette of shades from lightest blondes to darkest browns in cool, neutral, and warm tones.
Has a positive impact on the environment: it uses 36% less packaging**** and saves up to 27 tone of paper/year**** made from 100% recycled cardboard and 95% post recycled aluminum tubes
**Instrumental & consumer tests. ***Instrumental test. ****Vs. Dia Richesse.
Pro tips
You can use any Dia Activateur Developer with Dia color (1:1.5 mixing ratio). For best results, we recommend:
6-vol. Dia Activateur Developer for soft tone on tone color deposit
9-vol. Dia Activateur Developer for standard tone on tone color and maintenance
15-vol. Dia Activateur Developer for strong color deposit and optimal grey blending
L'OREAL - COLOR SUPREME
Color Supreme 9.32 beige cashmere
$4.99
$12.99
L’Oreal Color Supreme Anti-aging Hair Color 9.32 beige cashmere
Anti-aging permanent coloration crème. Specially designed for grey hair, cover up to 100% grey without mixing with corresponding base or golden basic shades.
Dual action anti-aging hair color leaves hair feels thicker and stronger.
Color your hair like a professional with dual reflect color result. Keep your hair young and healthy with vibrant color.
Directions
1. Mix 1 part Color Supreme Anti-aging Hair Color with 1.5 part L’Oreal Professional Cream Oxydant 20 Volume (50ml Color Supreme : 75ml Cream Oxydant 20 Volume)
2. Mix well
3. Apply to clean damp hair evenly
4. Develop for 30 minutes
5. Rinse thoroughly with warm water
Let customers speak for us
What customers think about the store
The store offers a wide selection of high-quality hair and beauty products. Customers appreciate the competitive prices, fast shipping, and excellent customer service. The store stands out for its efficiency in processing orders and delivering products promptl...
AI-generated from customer reviews.
Color Hair Product Shipping