Redken
Since its inception in the 1960s, Redken has led the charge in professional hair care innovation, driven by the fusion of pH science and protein technology. With a strong focus on the latest runway trends, this brand delivers cutting-edge products, techniques, and salon services to fashion-conscious individuals and hairstyling professionals. Their extensive range encompasses top-notch shampoos, conditioners, and styling treatments, meticulously designed to cater to a spectrum of hair concerns and needs. Redken's commitment to innovation and rich heritage has firmly established it as a trusted name among those seeking beautiful, healthy hair. Earning accolades from the fashion and beauty press, Redken stands tall as a regular winner of prestigious beauty awards worldwide.
REDKEN - CHROMATICS
Chromatics 8Ab/8.1 Ultra Rich
$13.99
$17.00
Redken Chromatics 8Ab/8.1 Ultra Rich
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - CHROMATICS
Chromatics 10Av/10.12 Ultra Rich
$16.99
Redken Chromatics 10Av/10.12 Ultra Rich
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - CHROMATICS
Chromatics Beyond Cover 4Br/4.56
$13.99
$17.00
Redken Chromatics Beyond Cover 4Br/4.56
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - CHROMATICS
Chromatics 4Rr/4.66
$13.99
$17.00
Redken Chromatics 4Rr/4.66
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - CHROMATICS
Chromatics Beyond Cover 8Ago/8.13
$13.99
$17.00
Redken Chromatics Beyond Cover 8Ago/8.13
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - CHROMATICS
Chromatics 3Vv/3.22
$13.99
$17.00
Redken Chromatics 3Vv/3.22
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - CHROMATICS
Chromatics 8Gr/8.36
$13.99
$17.00
Redken Chromatics 8Gr/8.36
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - CHROMATICS
Chromatics 8G/8.3
$13.99
$17.00
Redken Chromatics 8G/8.3
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - CHROMATICS
Chromatics 10NA/10.01 Ultra Rich
$16.99
Redken Chromatics 10NA/10.01 Ultra Rich
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - CHROMATICS
Chromatics 6Bc/6.54 Ultra Rich
$13.99
$17.00
Redken Chromatics 6Bc/6.54 Ultra Rich
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN
Diamond Oil glow dry gloss scrub 150ml
$17.99
$25.00
GLOW DRY PRE-SHAMPOO GLOSS HAIR SCRUB
TO INCREASE HAIR SHINE
This pre-shampoo hair scrub gently buffs impurities from your hair for maximum hair shine.
Gently buff away impurities from your hair strands prior to shampooing with Glow Dry Pre-Shampoo Gloss Hair Scrub. Why should you be exfoliating your hair? For the same reasons you exfoliate your skin-- to remove build up and prepare for maximum hair shine after your blow dry.
The first step to a perfect, shiny blow-dryMoisturizing oil-enhanced formula exfoliates with argan shells to gently remove impurities and enhance hair shineSafe for color-treated hair—will not remove any pigment.
Directions
Use as a complete system with Diamond Oil Glow Dry Gloss Shampoo, Detangling Conditioner and Blow-Dry Shine Oil. Apply before shampoo to wet hair. Rub in from mid-lengths to ends. Use 2-3 times a week or as needed.
REDKEN - BLONDE IDOL
Blonde Idol NA/.01 High Lift Conditioning Cream
$18.99
Redken Blonde Idol NA/.01 High Lift Conditioning Cream
This conditioning cream hair color is available in a wide range of never-brassy shades, from icy platinum to balanced beige.
Features & Benefits
Cool blondes without toning in 1 step
Up to 5 levels of lift in 1 step - perfect for balayage, highlights and more!
Beige creates soft, beige results
Best used on pale undertones
Ideal for levels 5-7
Warm reflect
Directions
Mixing and Processing Mixing Ratio: 1:2 Pro-oxide Cream Developer: 20-40 vol. (maximum)
Levels of Lift: Up to 5 Processing Time: 45 minutes Special Instructions: For on/off scalp applications, process at room temperature for up to 45 minutes. Do not use heat.
Application: For all Global applications, start with dry hair and divide into 4 sections. Take 1/8-1/4" horizontal partings for even saturation. Rinse, then shampoo and condition with Blonde Idol hair care.
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - BLONDE IDOL
Blonde Idol N/.0 High Lift Conditioning Cream
$18.99
Redken Blonde Idol N/.0 High Lift Conditioning Cream
This conditioning cream hair color is available in a wide range of never-brassy shades, from icy platinum to balanced beige.
Features & Benefits
Cool blondes without toning in 1 step
Up to 5 levels of lift in 1 step - perfect for balayage, highlights and more!
Beige creates soft, beige results
Best used on pale undertones
Ideal for levels 5-7
Warm reflect
Directions
Mixing and Processing Mixing Ratio: 1:2 Pro-oxide Cream Developer: 20-40 vol. (maximum)
Levels of Lift: Up to 5 Processing Time: 45 minutes Special Instructions: For on/off scalp applications, process at room temperature for up to 45 minutes. Do not use heat.
Application: For all Global applications, start with dry hair and divide into 4 sections. Take 1/8-1/4" horizontal partings for even saturation. Rinse, then shampoo and condition with Blonde Idol hair care.
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - CHROMATICS
Chromatics 5C/5.4
$13.99
$17.00
Redken Chromatics 5C/5.4
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
REDKEN - CHROMATICS
Chromatics 6Gm/6.35
$13.99
$17.00
Redken Chromatics 6Gm/6.35
Ammonia-free, multi-dimensional permanent haircolor featuring with ODS² (Oil Delivery System) and Protein Extract Technology.
Features & Benefits
Delivers lasting vibrancy and reflective color results, while revitalizing hair.
2X fortified hair*
Zero ammonia, zero odor
Up to 100% gray coverage
Multi-dimensional, 4D color results
Chromatics Beyond Cover shades for 100% gray coverage with 2X smoother** results
*Haircolor System with 20 Volume Oil in Cream Developer and Redken Hair Cleansing Cream Shampoo vs. uncolored hair treated with a non-conditioning shampoo.
**Leaves hair 2X smoother than before coloring.
Directions
Chromatics mixes in a 1:1 ratio with 10, 20 or 30 Volume Oil-in-Cream Developers for up to 3 levels of lift and up to 100% coverage of gray hair
The alpha-numeric labeling allows for easy, predictable formulation and results
Chromatics may be applied with a bowl and brush using a Traditional or Modern Virgin Application
Apply color generously using fine 1/4" diagonal partings
Cross-check application
Process at room temperature for 35 minutes
Active Ingredients
ODS² (Oil Delivery System): Propels dyes and protein extracts into the cortex of the hair, fortifying the hair strand and infusing it with multi-dimensional colorProtein Extract Technology: The proteins Proline and Threoline fortify the hair strand
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
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The Origin Story: Fusion of Science and Fashion
Redken's roots trace back to the '60s when Paula Kent founded the brand, marrying the principles of science and fashion. Inspired by the dynamism of New York City, Redken swiftly gained recognition for pioneering hair care techniques and the use of advanced ingredients, leading to the creation of groundbreaking products that reshaped the industry.
Crafting Efficacy: Targeted Hair Care Solutions
A standout feature of Redken's offerings lies in its meticulously crafted shampoo line, each formula engineered to effectively address specific hair concerns. For instance, the Frizz Dismiss shampoo stands out for its ability to combat frizz and humidity, leaving hair smooth, manageable, and free from frizz. Complementing these shampoos are a range of conditioners that provide essential hydration and strength. Whether it's the intense moisture of the All Soft Conditioner or the repair focus of the Acidic Bonding Concentrate Conditioner, Redken's range caters comprehensively to diverse hair needs.
Beyond Basics: A Diverse Portfolio
Redken's commitment extends far beyond shampoos and conditioners, encompassing a wide array of styling products, color treatments, and comprehensive haircare systems. Among these, the Shades EQ stands out as a professional hair color line offering vibrant, enduring results while ensuring the well-being of the hair, boasting a diverse range of shades and formulas.
The company stands at the forefront of marrying scientific research with style, ensuring that their products nourish, protect, and fortify hair from within. Their product line offers an array of benefits, from nourishment and damage repair to frizz control and color protection, resulting in enhanced softness, strength, resilience, and overall hair health.
The Redken Promise: Unlocking Hair Potential with Confidence and Style
In essence, Redken's legacy intertwines science and style, delivering premium hair care solutions trusted globally. Their commitment to ongoing research and unwavering quality empowers individuals to embrace their unique style while ensuring optimal hair health. Choosing Redken means unlocking your hair's potential confidently and stylishly!