Smoothing and straightening
Imported from around the world. Curated selection of smoothing and defrizzing products.
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Pureology
Super Smooth Relaxing Serum 5oz
$24.99
$30.00
Super Smooth Relaxing Serum
Smooth flyaways and unruly hair as you blow-dry, and intensify natural shine while protecting colour vibrancy. This lightweight serum delivers smoothing oils of camellia, sesame and shea butter for multi-layer balancing and conditions hair with a natural botanical of geranium. Our exclusive Thermal AntiFadeComplex helps provide heat styling protection and maximizes colour retention.
Benefits
Smooth fly always and unruly hair
Protects color vibrancy and helps maximize color retention
Provide density, thickness and fullness
Smooths and adds shine
Directions
Apply to clean, damp hair. Do not rinse. Style as usual.
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Neuma
neuStyling Smoothing Cream (Soften)
$24.99
$29.99
Neuma neuStyling Smoothing Cream (Soften) 8.5 fl oz
With a combination of fruit oils and botanical extracts, NEUMA neuStyling Smoothing Creme controls frizz and flyways for attractive, glossy locks. While Phyto UV Shield guards against damage from common environmental stresses, Phyto Colour Complex fights color fading to keep your hair healthy and your color fresh and brilliant. Green tea and apricot kernel oil calm and condition hair.
Features & Benefits
Smooths cuticle, controls flyaway hair and static
Humidity control
Adds shine and UV protection
Alcohol-Free
Directions
Apply a small amount to wet or dry hair to smooth and control frizz.
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Saryna Key
Styling Gel (MediumHold)
$34.99
SARYNA KEY Styling Gel (MediumHold)
SARYNA KEY's Curl Control Shea Butter Liquid Hold is the perfect nourishing solution for managing uncontrollable curls. It contains shea butter that will not only moisturize but also help you get well defined, separated, and natural looking curls.
This innovative formula structures curls, tightening them naturally and adding volume. With a strong hold, this glaze seals split ends and leaves hair beautiful and easy to style.
HOW TO USE
Apply to clean, towel dried hair evenly.
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Curl Keeper
ReMane Straight 240ml / 8oz
$17.99
Curly Keeper ReMane Straight
Non-chemical hair relaxer for straightening and smoothing curls.
Seal cuticles for thermal and stretch protection during blow drying and styling.
Resist humidity and fight frizz, keeping hair styles long-lasting.
Natural extracts nourish hair for healthier looking hair.
Directions
1. Shake well before use
2. Apply to wet hair evenly
3. Comb from roots to ends
4. Focus on very frizzy areas
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Saryna Key
Mixed Shea Leave-In Moisturizer
$24.99
Saryna Key Mixed Shea Leave-In Moisturizer (80% Cream, 20% Hold) 300ml / 10.14oz
Features Saryna Key's advanced-formula.
80/20 harmoniously blends SARYNA KEY™ Shea Cream and Liquid Hold.
Contains enhanced concentrations of Shea Butter, softeners and silk proteins, leaving your hair silkily-soft to the touch and offering light to moderate hold.
Perfect for soft waves and loose curls. For perfectly-defined, bouncy, naturally-soft curls.
Directions
Apply the amount you need evenly over your hair, then style as wished.
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Moroccanoil
Blow-dry Concentrate Smooth 3.4oz
$49.99
Specifically formulated for very rebellious, highly unmanageable hair. Moroccanoil Blow-dry Concentrate provides intense frizz control and facilitates easier blowouts. Creates a polished, ultra-smooth look while increasing softness, shine and silkiness.
Winner, Grand Prix de la beauté ELLE QUÉBEC, Smoothing Treatment, 2018
Directions
For coarse hair, apply ½ pump into palms. For textured hair, apply 1 to 1 ½ pumps. Distribute with fingertips on damp hair from mid-length to ends. Blow-dry as usual. Apply on dry hair for added shine and frizz reduction as a finisher.
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Nioxin
Definition Creme With Lightplex
$19.99
Definition Creme With Lightplex 5.07oz
A smoothing cream for hair that reduces frizz, gives definition, and refines hair texture. Recommended for clients with medium to coarse hair, looking for a smooth, shiny texture.
Benefits & Features
Anti-frizz cream that smooths
Holds hair, refines, and adds definition to hair
Gives hair a shiny texture
LightPlex technology
Directions
Apply 3 cm of the product into the palm and work through clean, damp hair.
Add more product as needed/desired and blow-dry for optimal results.
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Wella
Personal Trainer Smooth and Defrizz Control
$9.99
$20.00
Wella Lifetex Wellness Personal Trainer Smooth and Defrizz Control with orange to power up tired hair 150ml / 5 oz.
Tame frizz and wake up tired, unruly hair with Wella Lifetex Wellness Personal Trainer Smooth & Defrizz Control. This lightweight, leave-in styling treatment delivers instant manageability and long-lasting smoothness. Infused with energizing orange extract, it helps restore softness and shine to dull strands while strengthening the hair’s natural resistance to humidity. Whether you’re blow-drying, air-drying, or styling on the go, this smoothing formula gives you frizz-free results without weighing your hair down.
Details
Brand: Wella
Product Line: Lifetex Wellness
Product Name: Personal Trainer Smooth & Defrizz Control
Size: 150ml / 5oz
Hair Type: All hair types prone to frizz or dryness
Texture: Lightweight cream-serum hybrid
Use: Leave-in styling treatment
Key Benefits:
Instantly tames frizz and flyaways
Smooths and softens tired, coarse hair
Boosts energy and shine with orange extract
Strengthens hair’s resistance to humidity
Enhances hair’s natural texture for a polished finish
Application: Apply evenly to damp or dry hair, style as usual. Do not rinse.
FAQ
Q1: Is this product suitable for curly hair?A1: Yes. This formula works beautifully on curls, reducing frizz while maintaining natural texture and bounce.
Q2: Will it weigh my hair down?A2: No. It’s designed to be feather-light while still smoothing and conditioning.
Q3: Can it be used before heat styling?A3: Yes. It acts as a great prep product for blow-drying or straightening to help lock out frizz.
Q4: How often should I use it?A4: You can use it daily or after every wash — especially on humid or high-frizz days.
Q5: What does it smell like?A5: It has a fresh, citrusy orange scent — energizing but not overpowering.
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Living Proof
Perfect Hair Day™ 5-in-1 Styling Treatment
$34.99
Living Proof Perfect Hair Day™ 5-in-1 Styling Treatment – Smooth, Strengthen & Perfect
Living Proof Perfect Hair Day 5-in-1 Styling Treatment: One Product, Five Hair-Perfecting Benefits
Simplify your styling routine with Living Proof Perfect Hair Day™ (PhD) 5-in-1 Styling Treatment, a lightweight styling cream designed to deliver smoothness, volume, conditioning, strength, and polish in one easy step. Backed by Living Proof’s patented technology, this multi-benefit treatment improves the look and feel of your hair instantly — and keeps it looking healthier with continued use.
Perfect for everyday styling, this all-in-one formula gives you salon-quality results without layering multiple products.
Benefits & Features
5-in-1 Performance: Smooths, volumizes, conditions, strengthens, and polishes hair.
Lightweight Styling Cream: Leaves hair soft and touchable — never greasy or heavy.
Improves Hair Texture: Enhances manageability and reduces frizz for a refined finish.
Strengthening Formula: Helps hair look healthier and more resilient over time.
Long-Lasting Results: Keeps hair looking fresh, styled, and polished throughout the day.
Color-Safe & Clean Formula: Free from sulfates, parabens, and silicones.
What Makes It Stand Out?
Unlike traditional styling creams that only coat the hair, Living Proof Perfect Hair Day 5-in-1 uses advanced science-driven technology to improve hair quality from the inside out. It delivers visible styling results while actively enhancing hair health, making it a true hybrid of treatment and styling product. One bottle replaces multiple steps — saving time, money, and shelf space.
Who Is the Product For?
This styling treatment is ideal for:
Anyone seeking an all-in-one styling solution.
Fine to medium hair types needing smoothness without weight.
Busy clients who want professional results with minimal effort.
Those who prefer clean, high-performance haircare backed by science.
Specifications
Product Type: Styling Treatment / Styling Cream
Hair Type: All hair types
Application: Apply to damp hair and style as desired
Finish: Smooth, polished, natural movement
Free From: Sulfates, parabens, silicones
Five Benefits. One Step. Perfect Hair.
Cut down your routine without compromising results. Living Proof Perfect Hair Day™ 5-in-1 Styling Treatment gives your hair everything it needs to look smoother, healthier, and effortlessly styled — every single day.
Shop now at Cosmetic World and experience the power of one product that truly does it all.
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-48% SALE
Davines
This Is A Relaxing Moisturizing Fluid
$17.99
$34.00
Davines This Is A Relaxing Moisturizing Fluid
For creating a perfectly straight-haired look. This Is A Relaxing Moisturizing Fluid adds shine, eliminates frizz, moisturizes hair, and protects against heat damage and humidity.
Features & Benefits
Hair is smooth, straight, silky and resistant to frizz and humidity.
Without Paraben and added colorant
Directions
Apply a small amount of product to damp hair before styling.
Made in Italy
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L'Oreal Professionnel
Texture Expert Smooth Velours Smoothing Lotion 150ML
$24.99
L'Oreal Professionnel Smooth Velours Smoothing Lotion
Smooth Velours transforms medium to thick hair into silken, smooth styles with light control and shimmering radiance. Ideally formulated for heat styling and protection against mechanical and environment factors
How to use?
Emulsify product, apply to damp hair and proceed with blow drying. For greater smoothness, finish with a flat-iron.
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Schwarzkopf - Osis+
OSiS+ Undercoat Primer Foundation
$19.99
Schwarzkopf OSIS+ Undercoat Primer Foundation 75ml / 2.5oz
Perfect base for any hairstyle, ensuring smooth and shiny hair. Even out porosity for excellent healthy hair feel with anti-frizz effect.
Directions
Apply very small amount to mid-length and ends of damp hair
Style with other OSIS+ styling products if desired
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-41% SALE
Davines
Love Curl Controller
$18.99
$32.00
Davines Love Curl Controller
Cream for controlling volume with an anti-frizz effect for wavy and very curly hair. It defines the curl texture leaving the curl soft, light and elastic even in case of high humidity.
Features & Benefits
It controls hair volume with an anti-frizz effect.
Soft, elastic and light curls.
Humidity resistant.
Rich in proteins, B-group vitamins, vitamin E, unsaturated fatty acids, magnesium, iron, potassium, copper and phosphorus, with an elasticizing and volumizing action.
Natural active ingredients. Obtained with 100% clean energy. Zero impact, essential and recyclable packaging.
Directions
Apply to towel dried hair after using LOVE/Curl Conditioner or Hair Mask. Do not rinse off. Dry the hair.
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Davines
Love Hair Smoother
$17.99
$34.00
Davines Love Hair Smoother 150 ml / 5.07 oz
Leave-on cream to smooth frizzy, unruly, or wavy hair. The formula moisturizes invisibly without weighing it down. The hair is soft, easy to comb, and shiny.
Directions
Apply to damp hair after shampoo and conditioner. Comb through, do not rinse, and proceed with styling.
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Mixed Chicks
Straightening Serum
$9.99
Mixed Chicks Straightening Serum
Thermal protectant for heat styling. Eliminates frizz and creates sleek styling with flat iron. Humidity resistant formula. Cuts drying time in half
Directions
Apply straightening serum evenly through damp hair.Blow dry or set hair...finish with flat iron/curling iron for styling.
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Kerastase
Aura Botanica Lait De Soie
$39.99
Kerastase Aura Botanica Lait De Soie 150ml
Lightweight smoothing cream with 97% natural origin* ingredients instantly melts into hair for deep, durable nutrition and frizz control. Easy detangling due to the high concentration of responsibly sourced ingredients – Coconut Oil, Argan Oil, and Sweet Orange Essential Oil.
Features & Benefits
Samoan Coconut Oil for nutrition, suppleness, shine and strength
Moroccan Argan Oil for nutrition and shine
Sweet Orange Essential Oil for aromatic fragrance
No Silicones, No Parabens
The remaining 3% are preservatives and fragrance
Directions
Apply to damp hair. Air dry. Use a blow dryer or heat tool.
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