JOICO
20 Volume/6% Lumishine creme developer
$18.99
Discover the joi of healthy color! Joico LumiShine Repair+ Color transforms hair from the inside out with breakthrough ArgiPlex Technology, delivering healthy-looking, long-lasting color results with up to 2X* more shine + 100% gray coverage when activated with Joico LumiShine permanent hair creme color. Thanks to ArgiPlex Technology, LumiShine’s gentle, proven formula. Specially formulated to compliment Joico LumiShine creme color.
Completely replenishes Arginine—an essential amino acid depleted during the color process—instantly restrengthening hair
Reduces breakage
The result: gentle, glossy and gorgeous results.
With a Permanent Crème and Demi-Permanent Liquid system, simple 1-to-1 mixing, gentle formulas, instantly healthy results and a streamlined 3-step color service, LumiShine provides stylists with an easy color solution for every salon service and every hair type.
LumiShine offers:
A common level system
An easy 1:1 mixing ratio
A full spectrum of intermixable shades
Ultimate client comfort
Permanent Creme Color nourishes and protects hair, sealing in moisture, softness and shine for up to 30 shampoos. Delivers exceptional color longevity and vibrancy. 100% gray coverage. Low ammonia formula delivers healthy-looking reliable results. Optimal Ciscosity for bowl + brush or bottle application.
JOICO
30 Volume/9% Lumishine creme developer
$18.99
Discover the joi of healthy color! Joico LumiShine Repair+ Color transforms hair from the inside out with breakthrough ArgiPlex Technology, delivering healthy-looking, long-lasting color results with up to 2X* more shine + 100% gray coverage when activated with Joico LumiShine permanent hair creme color. Thanks to ArgiPlex Technology, LumiShine’s gentle, proven formula. Specially formulated to compliment Joico LumiShine creme color.
Completely replenishes Arginine—an essential amino acid depleted during the color process—instantly restrengthening hair
Reduces breakage
The result: gentle, glossy and gorgeous results.
With a Permanent Crème and Demi-Permanent Liquid system, simple 1-to-1 mixing, gentle formulas, instantly healthy results and a streamlined 3-step color service, LumiShine provides stylists with an easy color solution for every salon service and every hair type.
LumiShine offers:
A common level system
An easy 1:1 mixing ratio
A full spectrum of intermixable shades
Ultimate client comfort
Permanent Creme Color nourishes and protects hair, sealing in moisture, softness and shine for up to 30 shampoos. Delivers exceptional color longevity and vibrancy. 100% gray coverage. Low ammonia formula delivers healthy-looking reliable results. Optimal Ciscosity for bowl + brush or bottle application.
JOICO
Age Defy Bodifying Lotion
$4.99
Joico Re: Nu Age Defy Bodifying Lotion 150 ml /5.1 oz
Unveil the secret to timeless, voluminous locks with Re: Nu Age Defy Bodifying Lotion – your key to hair transformation! This isn't just a lotion; it's a revitalizing elixir that infuses life into your hair, leaving you with a luxurious experience like never before.
Features
Fluid Body and Texture: Elevate your hair's natural bounce and movement with a formula designed to infuse it with fluid body and texture.
Thermal Damage Protection: Shield your strands from the heat onslaught! Our bodifying lotion acts as a guardian, keeping your hair safe from thermal damage caused by styling tools.
Age Defy Complex: Say goodbye to dull, lifeless hair! The Age Defy Complex in our lotion rejuvenates your hair, restoring its youthful texture and appearance.
Benefits
Feel the confidence surge as your hair transforms into a masterpiece of volume, texture, and renewed youthfulness. Re: Nu Age Defy goes beyond ordinary lotions, delivering benefits that resonate with your hair's deepest needs.
Luxurious Volume and Texture
Experience hair that speaks volumes – not just in appearance but in the way it feels. Our bodifying lotion gives your locks a plush, weightless body that commands attention.
Thermal Shield, Ageless Appeal
Wrap your hair in a protective shield against thermal damage. Style fearlessly, knowing that your hair is safeguarded, maintaining its ageless allure.
Elevate Your Haircare Ritual
Ready to elevate your hair game? Seize the opportunity to transform your locks with Re: Nu Age Defy Bodifying Lotion. Unleash the power of voluminous, protected, and age-defying hair today!
Revitalize your hair. Redefine your confidence. Order now!
JOICO
Beach Shake Texturizing Finisher 250ml / 7.1oz
$21.99
Joico Beach Shake Texturizing Finisher
Create a satin finish with waves for medium to thick hair without drying salts or stickiness.
Natural oil & Beeswax finish a modern beach wave look without sandy strands.
Infuse moisture and provide plush separation keeping your hair hydrated and long-lasting style.
Directions
1. Shake well before use
2. Spray on dry styled hair
3. Use in short burst
JOICO
Beach Shake Texturizing Finisher 250ml / 7.1oz
$21.99
Joico Beach Shake Texturizing Finisher
Create a satin finish with waves for medium to thick hair without drying salts or stickiness.
Natural oil & Beeswax finish a modern beach wave look without sandy strands.
Infuse moisture and provide plush separation keeping your hair hydrated and long-lasting style.
Directions
1.    Shake well before use
2.    Spray on dry styled hair
3.    Use in short burst
JOICO
Blonde Life Brightening Masque 150ml / 5.1oz
$24.99
Joico Blond Life Brightening Masque 150ml / 5.1oz
This magician-of-a-treatment instantly hydrates, softens, and amps up your pale strands by neutralizing those trace minerals that lead to dullness and yellowing. Nothing heavy, nothing greasy…just on-tone, crystal-clear perfection here.
Benefits
Instantly hydrates bleached, double-processed, or high-lifted blonde hair
Adds softness and shine
Keeps hair polished and bright
Neutralizes chlorine and removes trace minerals to detox hair
JOICO
Blonde Life Brightening Masque 30ml / 1oz
$1.99
Joico Blonde Life Brightening Masque –
Instant hydrating treatment formulated for bleached, double-processed, high-lift blonde.
Softens and add shine to pale strands.
Neutralise trace minerals that lead to dullness, brassiness and yellowness.
Lightweight, non-greasy texture.
Enjoy salon-grade treatment at home.
More brilliant color, fewer salon visits.
Key Benefits
Neutralizes chlorine and removes trace minerals to detox hair
Instantly hydration and softness
Lightweight
Non-greasy
Directions
Apply a generous amount to damp, freshly cleansed hair
Leave on for 3-5 minutes
Rinse thoroughly
Use 1-2 times weekly
JOICO
Blonde Life Brilliant Tone Violet Smoothing Foam 200ml / 6.7oz
$13.99
$24.99
Joico Blonde Life Brilliant Tone Violet Smoothing Foam –
Instantly tones blonde hair. Eliminate brassiness and maintain bright cool blonde hair.
Boost hair bounciness with natural, lightweight feel.
Ultra-hydrating complex fight frizz and keep every strand moisturized. Leave hair smooth, lustrous, healthy with vibrant blondness like never before.
Directions
1. Shake well before use
2. Dispense small amount into hands
3. Apply to clean damp hair evenly
4. Style as usual
JOICO
Blonde Life Creme Lightener on-off scalp 8.5oz
$19.99
$39.99
Joico Blonde Life Creme Lightener on-off scalp 240g/8.5oz
Joico Blonde Life Lightening Powderis perfect for highlights, on-scalp lightening, for extreme lifting and quick lift.- Up to 9+ levels of fast-acting lift- The quickest* way to brighten and lighten hair!- Blondes that look healthier and feel nourished
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
JOICO
Blonde Life Lightening powder On/Off Scalp 1.5oz
$5.99
Joico Blonde Life On/ Off Scalp Lightening Powder
Ultra high lift formula kicks up your hair up to 9+ level in a record short time. Powerful conditioning formula reduce breakage, look healthier & feel nourished. No more hassles of additives. Keep your blonde bright and on-tone for up to 8 weeks. Use with or without foil. Safe, handy, fast lightener you have been looking for.
Benefits
Up to 9+ levels of fast-acting lift
Proven to keep blondes bright and on-tone for up to 8 weeks
Healthy-looking results without additives
Blondes that look healthier & feel nourished
Strengthens hair, reducing breakage by over 54%*** in just one treatment
Arginine: Instantly replenishes, strengthening lightened strands to help reduce breakage.
Natural lipid & Flora Extract: Nourishes and protects each strand, working from the inside out to replace essential moisture and help preserve hairs softness and elasticity.
Tamanu Oil: Packed with essential fatty acids and Omega-6 and -9, this rare oil from Southeast Asia helps protect hair and bump up shine.
Directions
On-scalp: Mix (1:2) 1 scoop of Blonde Life Lightening Powder with 2 oz of 10 (3%)
Off-scalp: Mix (1:1 or 1:2) 1 scoop of Blonde Life Lightening Powder with 1 or 2 oz of 10 (3%), 20 (6%), 30 (9%) or 40 (12%) Developer
Process on dry hair up to 60 minutes without heat
Check frequently for desired result
Rinse thoroughly and
Shampoo & Condition with Blonde Life Brightening Shampoo & Conditioner
Size: 42.5g/1.5 oz satchet
JOICO
Blonde Life On/ Off Scalp Lightening Powder
$34.99
$49.99
Joico Blonde Life On/ Off Scalp Lightening Powder 454g / 16oz
Ultra high lift formula kicks up your hair up to 9+ level in a record short time.
Powerful conditioning formula reduce breakage, look healthier & feel nourished. No more hassles of additives.
Keep your blonde bright and on-tone for up to 8 weeks.
Use with or without foil. Safe, handy, fast lightener you have been looking for.
Benefits & Features
Up to 9+ levels of fast-acting lift
Proven to keep blondes bright and on-tone for up to 8 weeks
Healthy-looking results without additives
Blondes that look healthier & feel nourished
Strengthens hair, reducing breakage by over 54%*** in just one treatment
Arginine: Instantly replenishes, strengthening lightened strands to help reduce breakage.
Natural lipid & Flora Extract: Nourishes and protects each strand, working from the inside out to replace essential moisture and help preserve hairs softness and elasticity.
Tamanu Oil: Packed with essential fatty acids and Omega-6 and -9, this rare oil from Southeast Asia helps protect hair and bump up shine.
Directions
On-scalp: Mix (1:2) 1 scoop of Blonde Life Lightening Powder with 2 oz of 10 (3%)
Off-scalp: Mix (1:1 or 1:2) 1 scoop of Blonde Life Lightening Powder with 1 or 2 oz of 10 (3%), 20 (6%), 30 (9%) or 40 (12%) Developer
Process on dry hair up to 60 minutes without heat
Check frequently for desired result
Rinse thoroughly and
Shampoo & Condition with Blonde Life Brightening Shampoo & Conditioner
Available in larger size (907g / 32oz)
JOICO
Blue Color Butter Color Intensity
$2.99
$5.99
Joico Color Intensity Blue Color Butter
Revitalize your hair color and nourish your strands with Joico Color Intensity Color Butter. This innovative Colour Depositing Treatment is a must-have for anyone looking to add a burst of vibrant color or refresh their current hue. Whether you're craving bold, high-beam color or subtle pastel tones, Joico Color Intensity Color Butter has you covered.
Benefits & Features
Ultra-Moisturizing Formula: Infused with Kukui Nut Oil and Shea Butter, Joico Color Intensity Color Butter deeply hydrates and nourishes dry, thirsty strands, leaving your hair gloriously glossy and silky smooth.
Long-lasting Color: Extend the life of your investment shade for up to 10 shampoos with the Direct Deposit Dyes, available in a range of vibrant hues including Blue, Green, Pink, Purple, Red and Titanium.
Repair and Strengthen: Formulated with Arginine and Joico’s exclusive Bio-Advanced Peptide Complex™, this treatment strengthens weak, pre-lightened hair and repairs damaged cuticles, making your hair 44 percent less prone to breakage.
Customizable Shades: Mix and match different shades of Color Butter to create your own custom colors, from bold and artistic to soft and subtle.
Beyond Imagination
Joico Color Intensity Color Butter stands out from the competition with its innovative formula that combines intense color pigments with nourishing ingredients. Unlike traditional hair dyes that can leave hair dry and damaged, Color Butter infuses your strands with moisture while delivering vibrant, long-lasting color. Plus, its customizable shades allow you to express your unique style with ease.
Your Color Oasis
If you're tired of dull, faded hair color or struggling with dry, damaged strands, Joico Color Intensity Color Butter is the solution you've been searching for. Not only does it revive and refresh your hair color, but it also nourishes and strengthens your hair from the inside out. Say goodbye to brittle, lackluster locks and hello to vibrant, healthy-looking hair.
Specifications
Size: 0.68 Oz
Color Options: Blue, Green, Pink, Purple, Red, Titanium
Usage: Apply to damp or dry hair, leave on for 5 minutes, then rinse well.
Duration: Color lasts for up to 10 washes.
Ingredients: Contains Kukui Nut Oil, Shea Butter, Arginine, and Joico’s exclusive Bio-Advanced Peptide Complex™.
Ready to elevate your hair color game? Purchase Joico Color Intensity Color Butter now and experience the ultimate fusion of color and care!
JOICO
Body Luxe Root Lift Volumizing foam 300ml
$22.99
Joico Body Luxe Root Lift Volumizing foam
Medium-hold, alcohol-free volumising foam designed for lift at the scalp. Targeted root-applicator nozzle makes it easy to boost volume at the scalp area for added style support. Joico Body Luxe Root Lift Volumizing Foam has been created for those desiring increased styling responsiveness with firm-holding root support. This targeted foam adds lift and volume to your fine, lifeless hair that lasts throughout the day.
Hold Level: 3.
Directions
Joico Body Luxe Root Lift Volumizing Foam works best when:
- Applied directly to damp roots by working with several partings over the head
- Combed through the length of the hair for added control - Blow-dried with round brush or volumising blow-dry technique.
JOICO
Body Luxe Shampoo
$24.99
Joico Body Luxe Shampoo
1L / 33.8oz
Introducing Joico Body Luxe Shampoo, the ultimate solution for fine and limp hair! Infused with a nourishing Oat Protein Complex, this luxurious shampoo deeply moisturizes and detangles your hair while adding volume without weighing it down. With a perfectly balanced pH of 4.5-5.5, this shampoo is gentle yet effective in transforming your fine hair to look and feel thicker, and better respond to styling.
Say goodbye to flat and lifeless hair and hello to gorgeous, voluminous locks that retain their shape longer with Joico Body Luxe Shampoo. Perfect for daily use, this premium shampoo is formulated to provide long-lasting results and leave your hair feeling silky-smooth and full of body. Try it today and experience the difference for yourself!
Features
Premium quality ingredients: Joico Body Luxe Shampoo contains a nourishing Oat Protein Complex that helps to thicken fine hair without adding weight.
Moisturizing and detangling: The luxurious formula deeply moisturizes and detangles hair, leaving it silky-smooth and manageable.
Volumizing: By adding volume to fine hair, Joico Body Luxe Shampoo helps to create a fuller, more voluminous look.
pH-balanced: With a pH of 4.5-5.5, this shampoo is gentle yet effective, ensuring that it won't strip hair of its natural oils or cause irritation to the scalp.
Long-lasting results: Joico Body Luxe Shampoo is formulated to provide long-lasting results, so your hair will look and feel thicker and fuller even after multiple washes.
Suitable for daily use: This shampoo is safe and gentle enough for daily use, making it an easy and convenient addition to your hair care routine.
JOICO
Body Luxe Volumizing Elixir Cream 200ml / 6.8oz
$19.99
Joico Body Luxe Volumizing Elixir Cream –
Maximize the density of fine and normal hair. Boost volume for bouncy and full-body style.
Detangle hair while moisturizing inside out. Add natural shininess to style.
Thermal and UV protection for long-lasting style. Control frizz and leave smooth, soft, volumized hair.
Directions
1. Apply to damp hair
2. Comb through
3. Blow dry to maximize body
4. Style as usual
Next
1 of 15