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AG Liquid Effects Extra-Firm Styling Lotion - 237ml Curl Factor 5Hold Factor 5 Specially formulated for thick, coarse or harder to control hair, Liquid Effects can be used as a foundational tool to get control of your hair. Long-lasting hold, incredible shine and humidity-resistant, this alcohol-free lotion is loaded with proteins to bring back elasticity, strength and natural curl to your hair. Directions Work through clean, damp hair. Blow-dry, diffuse dry, or air dry for a wet look. WHAT’S IN IT Bio-fermented tomato fruit extract – shrinks the hair cuticle and encourages curl. Rice amino acids – hydrate and improve hair strength, promote curl, and help fight frizz. Silk and keratin proteins – adds moisture, strength, elasticity and shine. NaPCA – a natural moisturizer. Dimethicone copolyol – softens and smoothes hair while providing shine and heat protection. WHAT’S NOT IN IT Alcohol – formulated without alcohol in a soothing base that won’t dry out hair. MIX IT A little dab instantly firms up and increases the hold on any of our other styling products, adding additional humidity resistance.

Natural hair care for the modern minimalist. We believe transparency is the key to clean beauty and that healthy hair is the foundation for any style. Vegan-friendly, silicone-free, formulated with up to 98% plant-based and naturally-derived ingredients and featuring superfood ingredients like apple cider vinegar, coconut oil, mango seed butter, rosehip oil and hydrolyzed quinoa. Plus, essential oil-based fragrances that provide more than just a wonderful smell. Natural is healthy hair from the inside out. Absorbing up to 500 times its weight in water, snow mushroom extract delivers intense hydration to hair. Nutritious superfoods including smoothing avocado oil, mango butter and chia, pumpkin and carrot seed oils are blended in a rich, creamy shea butter base that restores dryness and brittleness resulting in shinier, more luxurious hair. Silicone-free with over 98% plant-based and naturally-derived ingredients. WHAT’S IN IT Tremella fuciformis sporocarp (snow mushroom extract) – renowned in skincare, this exciting ingredient microscopically absorbs into the hair and scalp, delivering intense hydration. Sodium hyaluronate – also known as hyaluronic acid, adds intense hydration to hair and scalp. Organic shea butter – super rich and creamy, helps smooth and condition the hair. Coconut oil – composed of fatty acids and vitamin E, coconut oil has a low molecular weight that easily penetrates the hair cuticle, helping hair retain moisture, add shine and prevent breakage. Mango seed butter – a good source of essential fatty acids, minerals and vitamins that add moisture, luster and strength to the hair. Avocado oil – high in beta carotene, fatty acids, proteins and vitamins which seals the cuticle protecting it from moisture loss and damage. Chia seed oil – source of protein to help strengthen and seal in moisture. Carrot seed oil – anti-inflammatory to help soothe the scalp Sweet almond seed extract – contains an abundance of nutrients, including calcium, magnesium, phosphorous and vitamin E which nurture the hair cuticle, softening and adding shine. Hydrolyzed quinoa – a complete plant-based protein that contains all 8 essential amino acids. Helps hair look and feel smoother and silkier by forming a protective barrier, sealing in moisture, nourishing the hair cuticle and helping repair damage. Pea Peptide – A complete source of amino acids which help strengthen and condition the hair cuticle. Pumpkin seed oil – a lightweight oil, rich in vitamins and nutrients that help strengthen the hair. Rosemary leaf extract – conditioning agent with a natural, soothing fragrance. Directions Massage into clean, wet hair. Leave on for 5 minutes and rinse thoroughly. Leave on longer for more intense conditioning. Ingredients Aqua (Water/Eau), Cetearyl Alcohol, Caprylic/Capric Triglyceride, Cetyl Alcohol, Ethyl Macadamiate, Butyrospermum Parkii (Shea) Butter, Stearalkonium Chloride, Behentrimonium Chloride, Hydroxypropyl Starch Phosphate, Dipalmoylisopropyl Dimonium Methosulfate, Disunfloweroylethyl Dimonium Chloride, Arachidyl Alcohol, Cetearyl Glucoside, Polyquaternium-70, Arachidyl Glucoside, Behenyl Alcohol, Persea Gratissima (Avocado) Oil, Phenylpropanol, Sunflower Seed Oil Glycerides, Glyceryl Distearate, Glyceryl Monostearate, Cucurbita Pepo (Pumpkin) Seed Oil, Guar Hydroxypropyltrimonium Chloride, Lauryl Lactyl Lactate, Pisum Sativum (Pea) Peptide, Propanediol, Glycerin, Salvia Hispanica Seed Oil, Caprylyl Glycol, Dipropylene Glycol, Cocos Nucifera (Coconut) Oil, Mangifera Indica (Mango) Seed Butter, Mentha Arvensis Leaf Oil, Mentha Viridis (Spearmint) Leaf Oil, Rosmarinus Officinalis (Rosemary) Leaf Oil, Brassica Campestris (Rapeseed) Seed Oil, Linum Usitatissimum (Linseed) Seed Oil, Panthenol, Daucus Carota Sativa (Carrot) Seed Oil, Hydrolyzed Quinoa, Triethyl Citrate, Emblica Officinalis Fruit Extract, Helianthus Annuus (Sunflower) Seed Extract, Cinnamidopropyltrimonium Chloride, Lavandula Angustifolia (Lavender) Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Cymbopogon Schoenanthus Oil, Salvia Sclarea (Clary) Oil, Arnica Montana Flower Extract, Olea Europaea (Olive) Leaf Extract, Panicum Miliaceum (Millet) Seed Extract, Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract, Citric Acid, Sodium Hyaluronate, Tremella Fuciformis Sporocarp Extract, Parfum (Fragrance).

AG Peppermint Wash Invigorating Shampoo AG Peppermint Wash invigorating shampoo is enriched with cooling and refreshing menthol, this invigorating shampoo gently cleanses oily hair while stimulating and refreshing the scalp. Great for use after the gym. pH 4.5-5.5. Benefits Gently Cleanses Refreshes the Scalp Doubles as Body Wash Who is this good for? Oily Hair After-gym Use Active Ingredients - Menthol (peppermint) – increases circulation and stimulates the scalp and the senses. - Protein and amino acids – provide strength and moisture to hair. - Herbal extracts – soothe the scalp and add shine to the hair. - Coconut-derived surfactants – gentle for all hair types and colour safe. - Salt-free – most shampoos use salt as a thickener, which dries out your hair. AG shampoos have no salt, leaving your hair healthy, shiny and hydrated. 

AG Hair Care RE:COIL Curl Activator 355 ml / 12 oz Discover Your Best Curls with AG Re:coil! Are you tired of fighting with unruly curls that never seem to cooperate? Say goodbye to the frustration and hello to beautifully defined, manageable curls with AG Re:coil! Our revolutionary product is here to transform your curly hair routine, leaving you feeling confident and ready to conquer the world. Unleash the Power of AG Re:coil: Curl Creating Complex (C3): AG Re:coil is infused with our exclusive Curl Creating Complex, a magical blend designed to breathe life into your curls. Say goodbye to limp and lifeless locks and hello to vibrant, bouncy curls that stand out. Define and Maintain: Say farewell to the days of frizz and fuzz! AG Re:coil not only defines your curls but also maintains their shape throughout the day. No more worrying about your curls losing their charm. Moisture is Key: Dry and brittle curls? Not anymore! AG Re:coil is enriched with moisture-locking properties that keep your curls hydrated and looking their best, no matter the weather. No Stiffness or Stickiness: Unlike other products, AG Re:coil offers a firm hold without the stiffness or stickiness. Feel the freedom of natural movement while still keeping your curls intact. Defy Humidity: High humidity can be a curly hair nightmare, but not with AG Re:coil. Your curls will remain frizz-free and fabulous, even in the most challenging weather conditions. How AG Re:coil Will Make You Feel: Imagine waking up every day to flawless, envy-inducing curls that radiate confidence. With AG Re:coil, you'll experience: Confidence: Embrace your curls with confidence, knowing they will look fantastic from morning to night. Elegance: Your curls will exude elegance and sophistication, making you the center of attention wherever you go. Ease: Enjoy the ease of styling your hair effortlessly. AG Re:coil does the hard work for you. Join the Curls Revolution! Don't miss out on the chance to transform your curly hair into a stunning masterpiece. Join the curls revolution with AG Re:coil and unlock the secret to perfect curls that turn heads. Make every day a good hair day – try AG Re:coil now! Embrace your curls. Try AG Re:coil today and experience the transformation for yourself! Order now and take the first step towards the curls of your dreams. Your hair deserves the best, and AG Re:coil delivers it. Say hello to curls that make you feel fabulous every day! Curl Factor 3/5 Available in 178 ml / 6 oz Check out our BLOG on how to dry curly hair: Your ultimate guide to perfect curls

AG Refuel sulphate-free strengthening shampoo 296 ml / 10 oz. AG Refuel Keratin Repair Shampoo: Your Hair's Ultimate Revival Is your hair in need of a rescue mission? Say hello to AG Refuel Keratin Repair Shampoo, your hair's lifeline to restoration and rejuvenation. Our sulfate-free formula gently but effectively cleanses, nourishes, and breathes life back into your dry, damaged locks. Experience the transformation as keratin amino acids infuse your hair with enduring strength and a touchable softness that feels absolutely luxurious. The AG Refuel Difference: Sulfate-Free Care: Bid farewell to harsh chemicals that strip your hair of its natural beauty. AG Refuel is sulfate-free, ensuring a gentle cleanse that respects your hair's integrity. Nourishment Beyond Compare: Your hair deserves more than just a clean slate. AG Refuel goes the extra mile to nourish your strands, leaving them feeling supple, hydrated, and deeply cared for. Restoration for Damaged Hair: Whether it's from heat styling, environmental stressors, or chemical treatments, damaged hair meets its match with AG Refuel. Watch as your hair regains its vitality and luster. Keratin Amino Acids - Your Hair's Best Friend: AG Refuel Keratin Repair Shampoo is powered by keratin amino acids, nature's building blocks for hair. They provide: Long-Lasting Strength: Weak, brittle hair is no match for the strengthening prowess of keratin amino acids. Your locks will stand strong against the rigors of daily life. Touchable Softness: Revel in the luxurious softness that only AG Refuel can deliver. Your hair will feel silky-smooth to the touch, making you fall in love with it all over again. Embrace the Beauty of Healthy Hair: Imagine stepping out into the world with hair that looks and feels amazing. AG Refuel Keratin Repair Shampoo makes it a reality, offering: Confidence: Feel confident in your hair's health and appearance, ready to conquer the day with a radiant mane. Simplicity: Your haircare routine just got simpler and more effective. AG Refuel takes care of the hard work, so you can enjoy beautiful hair effortlessly. Restore Your Hair's Beauty Today! Don't let dry and damaged hair hold you back from feeling your best. Experience the transformative power of AG Refuel Keratin Repair Shampoo and rediscover the beauty of your hair. Make every day a good hair day – try AG Refuel now! Revive your hair. Try AG Refuel Keratin Repair Shampoo today and experience the ultimate hair revival for yourself! Order now and take the first step toward hair that's healthy, vibrant, and irresistibly beautiful. Your hair deserves the best, and AG Refuel delivers it. Say hello to a new era of hair confidence and radiance every day! Check out our BLOG: Why is my hair so dry? 16 causes and 16 treatments

Renew Clarifying Shampoo AG HAIR Renew Shampoo - Product build-up, chlorine and damaging mineral deposits are a thing of the past with AG Hair's Therapy Renew Clarifying Shampoo's gentle, colour-safe revitalizing formulation. The ideal swimmer's shampoo, AG Renew gently removes chlorine and product build-up and leaves hair with renewed manageability. Benefits Remove excess buildup or residue on your hair or scalp Provide color-safe revitalizing formulation Ingredients EDTA – effectively removes chlorine, metals and trace minerals from hair. Magnesium sulfate – neutralizes and combats the effects of chlorine. Coconut-derived surfactants – gentle for all hair types and colour safe. Silk and keratin proteins – add moisture, strength, elasticity and shine.  Herbal extracts – soothe the scalp and add shine to hair.