Wella

Koleston Perfect Innosense 7/18 Unleash your inner stylist with Wella Koleston Perfect Innosense, a revolutionary hair color formulation designed to provide vibrant color performance while reducing the risk of developing allergies*. Whether you're aiming for a sophisticated blonde, a bold black, or a daring red, this multiple award-winning permanent hair color opens doors to endless possibilities. Experience the difference with Wella Koleston Perfect Innosense, formulated with the innovative molecule dye ME+ as an alternative to traditional ingredients. This groundbreaking formula maintains the exceptional performance and results you expect from Koleston Perfect while minimizing the risk of allergic reactions*. Benefits & Features Advanced Formulation: Wella Koleston Perfect Innosense utilizes ME+ as a safer alternative to traditional dye components, providing peace of mind without compromising on quality. Reduced Allergy Risk: Designed to lower the risk of developing allergies*, making it suitable for a wider range of users. Versatile Color Range: From sophisticated blondes to bold blacks and everything in between, achieve stunning results for any desired look. Full Coverage: Achieve up to 100% coverage of white hair with just 3 levels of lift, ensuring consistent and uniform color distribution. ECARF Endorsement: Proudly displaying the ECARF logo, Wella Koleston Perfect Innosense stands as the first permanent coloration endorsed for its coverage and lift capabilities. Stand Out, Stay Safe In a market flooded with hair color options, Wella Koleston Perfect Innosense rises above the rest with its unique blend of vibrant color performance and allergy reduction. Unlike traditional formulas that may pose risks to sensitive users, our innovative formulation prioritizes safety without sacrificing results. With Wella Koleston Perfect Innosense, you can color confidently, knowing that your hair is in good hands. Beauty without Compromise Say goodbye to the dilemma of choosing between vibrant hair color and sensitive skin. Wella Koleston Perfect Innosense offers a solution that bridges the gap, providing stunning results while minimizing the risk of allergic reactions*. Whether you're a professional stylist or a DIY enthusiast, our advanced formula ensures that you can unleash your creativity without compromise. Specifications Mixing Ratio: Combine 1 part KP Innosense with an equal part of Welloxon Perfect 20 volume (1+1) for optimal results. Development Time: 30 to 35 minutes, offering quick and efficient application for busy lifestyles. Ready to elevate your hair color game? Purchase Wella Koleston Perfect Innosense today and unlock a world of vibrant possibilities!

Color Fresh Create is an ammonia-free hair color with a complete semi-permanent expressive color palette. Features • With 12 specially crafted pure vibrant shades and 3 additives. • Full intermixability and beautiful pastelization and tonal results. • Fading true to tone and lasting up to 20 washes, depending on shade used and hair condition. Directions DIRECT APPLICATION     Apply directly on naturally light blonde, white or pre-lightened hair. Wear gloves and stay off the skin. Intense shades may stain. PASTELIZATION     For a bold result use pure or dilute with Color Fresh CREATE Tomorrow Clear to desired intensitiy e.g. 1:1 – 1:30, then apply evenly to clean, dry or pre-shampooed, towel-dried hair. Comb color evenly through the hair to achieve an even color result. MIXING     Mix desired amount into a bowl and apply directly to the hair. Avoid direct contact to the scalp area. NO DEVELOPER NEEDED! FULLY INTERMIXABLE! DEVELOPMENT TIME     Develop for 20 minutes. For more pastelization or softer hues, develop for 5- 10 minutes. For more vibrancy and intensity extend the development time to max. 30 minutes. REMOVAL     Rinse thoroughly until water runs clear. For optimum color results, do not shampoo the hair after coloring. LASTINGNESS     True-to-tone fading, lasts up to 20 washes*. *Depending on shade used and hair condition.PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows

Wella Color Touch 8/40 Irish Ginger Enhance your hair color with Wella Professionals Color Touch Pure Naturals demi-permanent hair color, delivering real, natural results. This innovative formula blends seamlessly with your existing hair shade, offering a quick and low-maintenance solution for vibrant color changes. Benefits & Features High Shine Brilliance: Achieve stunning high-fashion results with a radiant shine that captivates. Low Maintenance: Enjoy virtually invisible root re-growth for a seamless transition between color changes. Vibrant Color: Experience rich and vibrant demi-permanent color that lasts up to 24 shampoos. Ammonia-Free Formula: Gentle on your hair, this ammonia-free formula is enriched with keratin for added strength and vitality. What Sets Color Touch Apart Wella Color Touch stands out from the competition due to its commitment to providing a multi-dimensional hair color solution that offers both versatility and brilliance. Unlike other products, Color Touch delivers high-shine, natural-looking results without the harshness of ammonia, ensuring your hair retains its health and vibrancy. Solving Hair Dilemmas, One Shade at a Time For those seeking a hair color solution that offers flexibility, vibrancy, and ease of maintenance, Wella Color Touch is the answer. Whether you're looking to refresh your current shade or experiment with a new tone, this demi-permanent color formula provides long-lasting results without the commitment of permanent color treatments. Say goodbye to dull hair days and hello to a vibrant, natural-looking mane. Specifications Usage: Professional use only Development Times: Without heat: 20 minutes (or 15 minutes post-perm or straightening service) With added heat: 15 minutes (or 10 minutes post-perm or straightening service) Mixing Ratio: 1 part Color Touch Cream + 2 parts Color Touch Emulsion (1.9% or 4%) Ready to experience the brilliance of Wella Color Touch? Elevate your hair color game today!

Wella Liquid Hair Straight Ahead Gel Straightener 142g / 5oz Wella Liquid Hair Straight Ahead Gel Straightener is a hair styling product that is designed to straighten naturally curly or permed hair. It is effective in humid environments and does not weigh the hair down. The formula includes pro-vitamins that penetrate the hair shaft to promote healthy-looking, shiny hair. It also includes UV filters to protect the hair from color fade and environmental damage. Features & Benefits Straightens naturally curly or permed hair until the next shampoo Ideal for use in humid environments Does not weigh hair down Contains pro-vitamins to promote healthy-looking, shiny hair Includes UV filters to protect the hair from color fade and environmental damage Directions Shampoo, towel-dry, comb through hair. Apply Straight Ahead Gel Straightener from root to tip and comb through again. Blow-dry straight, ideally with a large flat or round brush

Wella Koleston Perfect 0/33 Gold Color and craftmanship is the core of Wella Professionals: Innovating since the 1950's with Koleston Perfect - the industry's first creme color, we continusously strive to push the boundaries in the hairdressing industry. Trusted daily in over 100,000 salons worldwide to deliver predictable colour results and supreme hair care thanks to our highest quality ingredients. Up to 100% grey coverage with root to tip evenness. Contains 25% conditioning agents and lipids for care and gentle-on-hair results. Up to 66% more shine compared to untreated hair. A mixing ratio of 1:1. ME+ technology is a scientific breakthrough designed to replace extreme sensitizers, PPD and PTD, reducing the risk of up to 60x less likely to develop a new allergy to hair color*. First patented in the 19th century, PPD and PTD had been the leading ingredients in permanent hair color for over 130 years. NEW KOLESTON PERFECT with ME+ is about to change that, offering salon clients our most meaningful change in hair color innovation in over a century. The new formula also delivers color that is significantly more even, balanced and true to tone from root to tip** offering better balance of tone and control of depth** with up to 100% grey coverage. The vibrant color portfolio spans naturals, brunettes, reds and blondes, plus a special mixing range to make a wide array of shades possible. NEW KOLESTON PERFECT with ME+ also requires no habit change for stylists as it features the same mixing ratio, the same development time and the same grey coverage, all enhanced with easier mixing, more precise application and an improved fragrance that offers a better experience for colorists and clients. Features- Rich, saturated permanent color- Up to 100% gray coverage- Up to 3-5 levels of lift Mixing guidelinesMixing pure naturals, rich naturals, vibrant reds, deep brownsMix 1:1 Special Blonde1:2

Wella Nutricurls Cleansing Conditioner Gentle Cleanser for Waves & Curls The Wella Professionals Nutricurls Cleansing Conditioner is a 2-in-1 gentle cleanser and conditioner designed specifically for waves and curls. Formulated with the Nutricurls Nourish-In Complex, featuring jojoba oil and wheat bran extract, this co-wash provides the perfect balance of cleansing and hydration. It removes impurities while leaving curls soft, defined, and frizz-free — without stripping natural oils. Perfect for those who want to maintain healthy, bouncy curls with a low-foam, sulfate-free formula. Benefits & Features Gently cleanses while conditioning in one step Provides medium nourishment for waves and curls Leaves hair soft, manageable, and frizz-controlled Helps define curl pattern without weighing hair down Enriched with jojoba oil and wheat bran extract Low-foam, sulfate-free formula suitable for frequent use Ideal for naturally textured hair that needs gentle care What Makes It Stand Out? Unlike traditional shampoos that can strip away natural oils, the Nutricurls Cleansing Conditioner is specially crafted to respect the natural moisture balance of textured hair. It combines the cleansing benefits of a shampoo with the hydration of a conditioner, making it a time-saving and curl-friendly choice. Cleanse & Nourish in One Step Struggling with dryness? It conditions while it cleanses. Frizz taking over? The nourishing formula tames and smooths. Curls losing shape? It enhances natural curl definition with every wash. With this cleansing conditioner, your curls stay healthy, hydrated, and beautifully defined. Specifications Brand: Wella Professionals Product: Nutricurls Cleansing Conditioner Size: 250 ml / 8.4 fl. oz. Key Ingredients: Jojoba oil, Wheat bran extract Hair Type: Wavy & curly hair Nourishment Level: Medium Sulfate-free: Yes Simplify your routine with the Wella Nutricurls Cleansing Conditioner — the perfect solution for waves and curls that need gentle care, hydration, and definition. Order today and enjoy soft, clean, and beautifully defined curls!

Wella Color Motion+ Shampoo 1L / 33.8oz Revitalize your color-treated hair with the Wella Professionals Color Motion Shampoo. This color-protecting shampoo is expertly formulated to enhance the vibrancy and longevity of your hair color while providing deep nourishment and strength. With Wella’s innovative Color Motion technology, this shampoo not only keeps your hair looking beautiful but also improves its health and resilience with every wash. Features & Benefits Color Protection: Specifically designed to maintain and protect the brilliance of color-treated hair. Nourishing Formula: Enriched with ingredients that deeply nourish and hydrate hair, keeping it soft and smooth. Strengthening Benefits: Helps to fortify hair, reducing breakage and improving overall hair strength. Advanced Technology: Utilizes Wella’s Color Motion technology to enhance the beauty and durability of your hair color. Professional Quality: Trusted by salon professionals for delivering superior results and maintaining hair health. Vibrant Color: Keep your hair color looking fresh and vibrant for longer periods. Deep Hydration: Enjoy the benefits of deeply hydrated and moisturized hair, free from dryness. Stronger Hair: Strengthen your hair to reduce breakage and enhance its overall health. Salon-Quality Results: Achieve professional-quality results at home with a shampoo trusted by stylists. Complete Care: A comprehensive solution for color-treated hair, addressing both color protection and nourishment.

Wella Liquid Hair Color Preserver After Color Treatment 145g / 5.1oz The Wella Liquid Hair Color Preserver After Color Treatment is a hair care solution tailored for color-treated hair. Crafted to maintain vibrant hair color while safeguarding against fading, this treatment is an essential addition to your hair care routine. Benefits & Features Intensive Care: Provides deep nourishment for color-treated hair, keeping it healthy and radiant. Color Preservation: Helps retain the brilliance of hair color, ensuring long-lasting vibrancy. Multi-Active Protection: Formulated with a complex to shield hair from environmental stressors like sun exposure, chlorine, and heat styling. Easy to Use: Simply massage into hair after shampooing with Liquid Hair Color Preserver Shampoo, leave on for 3-5 minutes, then rinse. Optimal Results: For best results, use weekly in conjunction with Liquid Hair styling and finishing products. Standing Tall in a Crowded Market Advanced Formulation: The Multi-Active Protector complex sets this treatment apart, offering comprehensive defense against various environmental factors. Proven Effectiveness: Backed by Wella's reputation for quality, this treatment delivers noticeable results, ensuring your hair looks its best. Trusted Brand: Wella is a leading name in hair care, trusted by professionals and consumers alike for its innovative products. Your Solution, Our Promise Whether you're struggling with dullness, fading color, or damage from environmental factors, the Wella Liquid Hair Color Preserver After Color Treatment provides a solution. Its nourishing formula restores vitality to color-treated hair, ensuring it remains vibrant and healthy. Specifications Size: 145g / 5.1oz For Use: Suitable for all hair types, especially color-treated hair. This treatment is a must-have for anyone looking to maintain the vibrancy of their color-treated hair. Say goodbye to dullness and hello to radiant locks with Wella Liquid Hair Color Preserver After Color Treatment!

Wella Professionals Ilumina Color is a premium brand that introduces the wonder of light to the Wella Professionals portfolio. You get sheer, permanent color that's luminous in every kind of light with up to 70% more Light Reflection. Illumina Color provides superior hair protection and up to 100% grey/white coverage with a sheer result. The color line was created to complement Wella's current hair color offerings. With a range of multiple shades, Illumina Color may be used with any developer, and introduces MICROLIGHT technology, whereby "micro-particles encapsulate the metals left on hair to protect the cuticle and maintain clarity. See color in a new light with Wella Professionals Illumina Color. Color service revenues increase by 5.6% on average due to Illumina Color. Based on survey with 67 hairdressers using Illumina Color in the USA, fielded in July 2013.   Features and Benefits Introduces the wonder of light to the Wella Professionals portfolio. Sheer, permanent color that's luminous in every kind of light with up to 70% more Light Reflection Provides superior hair protection and up to 100% grey/white coverage with a sheer result Color line was created to complement Wella's current hair color offerings Introduces MICROLIGHT technology, whereby "micro-particles encapsulate the metals left on hair to protect the cuticle and maintain clarity PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.

Wella Professionals Ilumina Color is a premium brand that introduces the wonder of light to the Wella Professionals portfolio. You get sheer, permanent color that's luminous in every kind of light with up to 70% more Light Reflection. Illumina Color provides superior hair protection and up to 100% grey/white coverage with a sheer result. The color line was created to complement Wella's current hair color offerings. With a range of multiple shades, Illumina Color may be used with any developer, and introduces MICROLIGHT technology, whereby "micro-particles encapsulate the metals left on hair to protect the cuticle and maintain clarity. See color in a new light with Wella Professionals Illumina Color. Color service revenues increase by 5.6% on average due to Illumina Color. Based on survey with 67 hairdressers using Illumina Color in the USA, fielded in July 2013.   Features and Benefits Introduces the wonder of light to the Wella Professionals portfolio. Sheer, permanent color that's luminous in every kind of light with up to 70% more Light Reflection Provides superior hair protection and up to 100% grey/white coverage with a sheer result Color line was created to complement Wella's current hair color offerings Introduces MICROLIGHT technology, whereby "micro-particles encapsulate the metals left on hair to protect the cuticle and maintain clarity PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.

Koleston Perfect Innosense 0/65 Unleash your inner stylist with Wella Koleston Perfect Innosense, a revolutionary hair color formulation designed to provide vibrant color performance while reducing the risk of developing allergies*. Whether you're aiming for a sophisticated blonde, a bold black, or a daring red, this multiple award-winning permanent hair color opens doors to endless possibilities. Experience the difference with Wella Koleston Perfect Innosense, formulated with the innovative molecule dye ME+ as an alternative to traditional ingredients. This groundbreaking formula maintains the exceptional performance and results you expect from Koleston Perfect while minimizing the risk of allergic reactions*. Benefits & Features Advanced Formulation: Wella Koleston Perfect Innosense utilizes ME+ as a safer alternative to traditional dye components, providing peace of mind without compromising on quality. Reduced Allergy Risk: Designed to lower the risk of developing allergies*, making it suitable for a wider range of users. Versatile Color Range: From sophisticated blondes to bold blacks and everything in between, achieve stunning results for any desired look. Full Coverage: Achieve up to 100% coverage of white hair with just 3 levels of lift, ensuring consistent and uniform color distribution. ECARF Endorsement: Proudly displaying the ECARF logo, Wella Koleston Perfect Innosense stands as the first permanent coloration endorsed for its coverage and lift capabilities. Stand Out, Stay Safe In a market flooded with hair color options, Wella Koleston Perfect Innosense rises above the rest with its unique blend of vibrant color performance and allergy reduction. Unlike traditional formulas that may pose risks to sensitive users, our innovative formulation prioritizes safety without sacrificing results. With Wella Koleston Perfect Innosense, you can color confidently, knowing that your hair is in good hands. Beauty without Compromise Say goodbye to the dilemma of choosing between vibrant hair color and sensitive skin. Wella Koleston Perfect Innosense offers a solution that bridges the gap, providing stunning results while minimizing the risk of allergic reactions*. Whether you're a professional stylist or a DIY enthusiast, our advanced formula ensures that you can unleash your creativity without compromise. Specifications Mixing Ratio: Combine 1 part KP Innosense with an equal part of Welloxon Perfect 20 volume (1+1) for optimal results. Development Time: 30 to 35 minutes, offering quick and efficient application for busy lifestyles. Ready to elevate your hair color game? Purchase Wella Koleston Perfect Innosense today and unlock a world of vibrant possibilities!

Wella EIMI Thermal Image Heat Protection Spray Shield Your Hair from Heat Damage The Wella Professionals EIMI Thermal Image Heat Protection Spray is a must-have styling essential for anyone who uses heat tools. Designed to protect hair from heat damage while adding smoothness and shine, this two-phase spray ensures your locks stay healthy, frizz-free, and manageable. Whether you’re blow-drying, straightening, or curling, it creates a protective shield that keeps your hair strong and glossy. Benefits & Features Heat Protection up to 220°C (428°F) – safeguards hair against damage from styling tools. 2-Phase Formula – phase 1 protects against heat, phase 2 smooths and adds shine. Frizz Control – tames flyaways for sleek, polished styles. Lightweight & Non-Greasy – won’t weigh hair down or leave sticky residue. Professional Salon Quality – trusted by stylists worldwide. What Makes It Stand Out? Unlike ordinary heat sprays that simply coat the hair, the Wella EIMI Thermal Image Spray uses a dual-action formula that not only shields against heat but also conditions for a silky finish. This means you can style with confidence while maintaining soft, touchable hair instead of stiff, brittle strands. Who Is It For? Heat styling often leaves hair dry, damaged, or frizzy. This spray solves that by forming a barrier between your hair and the heat, reducing breakage and moisture loss. It also smooths the cuticle for a glossy finish, so your styles look healthier and last longer. Specifications Brand: Wella Professionals Line: EIMI Styling Product Type: Heat protection spray Protection: Up to 220°C / 428°F Formula: Lightweight, dual-phase spray Use: Suitable for all hair types Protect your hair every time you style with the Wella EIMI Thermal Image Heat Protection Spray. Order today and enjoy smooth, shiny, heat-safe results that keep your hair looking its best.

Wella Color Nutrition Reflex Shampoo For Brown Hair – Nourishing Care for Rich, Vibrant Color The Wella Color Nutrition Reflex Shampoo For Brown Hair is specially formulated to protect, enhance, and revive the natural beauty of brown tones. This premium shampoo delivers a gentle cleansing action while infusing your hair with nutrients that help maintain color depth and shine. Whether you have warm chestnut, deep chocolate, or cool espresso shades, this shampoo ensures your brown hair looks refreshed and full of life. Benefits & Features of Wella Color Nutrition Reflex Shampoo For Brown Hair Color Enhancement: Keeps brown shades radiant and prevents dullness. Nourishing Formula: Packed with ingredients designed to strengthen and hydrate. Gentle Cleansing: Removes impurities without stripping natural oils. Shine Boosting: Adds noticeable luster for a salon-fresh look. Daily Use Friendly: Safe enough for everyday washing while protecting your color. What Makes Wella Color Nutrition Reflex Shampoo For Brown Hair Stand Out? Unlike generic shampoos, this one is crafted with brown hair in mind. Its unique reflex-enhancing formula helps neutralize unwanted tones, while amplifying the richness of your natural or colored hair. Many shampoos focus on blondes or color-treated reds, but Wella designed this line to ensure brunettes receive equal attention and lasting results. How Wella Color Nutrition Reflex Shampoo For Brown Hair Solves Your Problem Brown hair often fades into dullness, losing that glossy, healthy look. This shampoo: Restores vibrancy so your brown tones don’t look flat. Helps reduce dryness and breakage with consistent hydration. Maintains salon results longer, meaning fewer expensive touch-ups. Gives confidence back with a shine that catches the light effortlessly. Wella Color Nutrition Reflex Shampoo For Brown Hair Specifications & Information Size: 250ml / 8.4oz Hair Type: Best for natural or color-treated brown hair. Use: Apply to wet hair, lather, and rinse thoroughly. For optimal results, follow with Wella conditioner. Formulation: Free from harsh sulfates that strip color. Made by: Wella Professionals, a global leader in salon-quality haircare. Ready to Transform Your Brown Hair? Keep your rich tones vibrant, your strands nourished, and your confidence high with the Wella Color Nutrition Reflex Shampoo For Brown Hair. Add it to your routine today and see the difference from the very first wash. Order your bottle now and give your brown hair the care it deserves!