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Wella Invigo Nutri-Enrich Conditioner Deep Nourishing Conditioner for Dry & Stressed Hair Revive dry, tired hair with WELLA INVIGO Nutri-Enrich Conditioner, a professional nourishing conditioner designed to instantly smooth, soften, and replenish moisture. Formulated for dry or stressed hair, this rich yet lightweight conditioner helps restore hair’s natural vitality while improving manageability and shine. Infused with Nutri-Enrich Complex, including goji berry, oleic acid, panthenol, and vitamin E, this conditioner delivers deep nourishment without weighing hair down. Whether hair is dry from environmental stress, frequent styling, or chemical services, Wella Invigo Nutri-Enrich Conditioner leaves it feeling silky, healthy, and noticeably more resilient after every use. Benefits & Features Deep Nourishment: Replenishes moisture in dry and stressed hair Instant Smoothness: Helps detangle and soften hair for easy styling Lightweight Formula: Nourishes without heaviness or buildup Improves Manageability: Leaves hair smoother and easier to control Adds Natural Shine: Enhances hair’s healthy, glossy appearance Professional Salon Formula: Trusted by hairstylists worldwide This conditioner feeds hair what it’s been missing—without overdoing it. What Makes It Stand Out? What sets WELLA INVIGO Nutri-Enrich Conditioner apart is its ability to deeply nourish hair while keeping it light and bouncy. The Nutri-Enrich Complex works on multiple levels, helping protect hair from future dryness while restoring softness and strength from the inside out. Unlike heavier conditioners that can weigh hair down, this formula strikes the perfect balance between moisture and movement. The result is hair that feels healthy, looks polished, and behaves itself—most days, anyway. Key Ingredients Oleic Acid Panthenol Vitamin E Goji Berry Directions Apply to clean, damp hair and distribute evenly. Rinse thoroughly. Who Is It For? This nourishing conditioner is ideal for: Dry, stressed, or depleted hair Hair exposed to heat styling or chemical treatments Salon clients looking for professional-quality care at home Beauty enthusiasts who want soft, manageable hair every day If your hair feels rough, dull, or thirsty, this conditioner is your solution. Specifications Brand: Wella Professionals Collection: Invigo Nutri-Enrich Product Type: Nourishing Conditioner Key Ingredients: Nutri-Enrich Complex, Goji Berry, Vitamin E, Panthenol Hair Type: Dry and stressed hair Use: Professional salon & at-home care Application: Apply to clean, damp hair, leave on briefly, then rinse thoroughly Give Your Hair the Nourishment It Craves Healthy-looking hair starts with the right conditioner. WELLA INVIGO Nutri-Enrich Conditioner delivers professional nourishment, softness, and shine—without weighing hair down.

Wella Color Charm 20 Volume Clear Developer – Reliable Hair Color Developer Product Description Wella Color Charm 20 Volume Clear Developer is a versatile, professional-quality developer designed to activate permanent hair color and lightening services with consistent, dependable results. Offering moderate lift, this 20 volume developer is ideal for covering gray, lifting natural hair color, and achieving even, long-lasting color results. While it’s not a shampoo, this developer fits seamlessly into a complete hair color and shampoo care routine, helping ensure color looks vibrant and healthy when followed with a nourishing, color-safe shampoo. Benefits & Features 20 volume strength for moderate lift and gray coverage Clear formula allows precise color mixing and predictable results Smooth consistency for easy application and even saturation Ideal for permanent hair color and lightening services Helps achieve vibrant, long-lasting color results Suitable for professional salons and experienced at-home users What Makes Wella Color Charm 20 Volume Developer Stand Out? The clear developer formula ensures accurate color blending and reliable processing, making it a favorite among hairstylists. It delivers controlled lift without excessive damage and works beautifully when paired with proper aftercare, including a high-quality shampoo designed for color-treated hair. Who Is This Product For? Professional hairstylists and salon colorists Beauty enthusiasts comfortable with permanent hair color Anyone seeking reliable gray coverage or moderate lift Ideal for use with a color-safe shampoo for ongoing hair care Users looking for consistent, salon-quality color results Specifications Brand: Wella Product Name: Color Charm 20 Volume Clear Developer Strength: 20 Volume Formula: Clear liquid developer Use: Permanent hair color activation and lightening Professional Use: Yes Sizes: Available in various retail and professional sizes Get dependable, professional hair coloring results with Wella Color Charm 20 Volume Clear Developer. Add it to your cart today and enjoy salon-quality performance from the comfort of your home. 32 fl. oz. (946 ml)

Wella Invigo Nutri-Enrich with Goji Berry Deep Nourishing Mask Wella Professionals brings to you the Nutri Enrich Mask to make your hair look as good as you do. As the name suggests, this hair masque is fortified with the goodness of many natural ingredients that offer your hair with maximum nourishment, hydration, and moisturisation. Dry and lifeless hair is difficult to manage and style, thus this mask helps to tame those dry tresses with care and nourishment to make your hair breathe life again. Many professional hair experts recommend using this Wella Hair Mask that helps the hair gain its natural texture and strength. Wella Hair Mask Promises Improved Hair Health Your hair care routine must include a hair moisturisation therapy once a week or twice a week that could help your hair to gain its natural strength and texture. Wella Professional Mask with its ultra-nourishing formula instantly nourishes the stressed hair for improved health. The Invigo Nutri Rich range of hair products are infused with Nutri-Enrich Blend complex that assures deep moisture locking inside each hair follicle, making the hair look revitalized, vibrant and quenched with moisture.  Replenish your Hair with a Natural Moisturisation Therapy Nutri Enrich Conditioning Mask is specific deep care for dry and fragile hair infused with many natural ingredients like oleic acid, vitamin E, Panthenol, and Goji berry. All these ingredients collectively form a complex that works on the mechanism of providing deep hydration to the strands and protects the hair from stress. Ingredients like Goji berry adds an irresistible fragrance and offers a potent dose of vitamins, minerals, and peptide that your hair needs.

Wella Color Motion Shampoo & Conditioner Duo Size: 1L / 33.8oz Elevate your hair care routine with the Wella Professionals Color Motion Shampoo and Conditioner set. Specially formulated for color-treated hair, this dynamic duo works together to enhance color vibrancy, improve hair strength, and provide intense moisture. With Wella’s advanced Color Motion technology, your hair will not only look stunning but also feel healthier and more resilient with every wash. Features & Benefits Color Protection: Helps maintain the vibrancy of color-treated hair, keeping it looking fresh and vibrant for longer. Strengthening Formula: Fortifies hair from the inside out, reducing breakage and promoting overall hair health. Moisturizing Benefits: Provides deep hydration to keep hair soft, smooth, and manageable. Advanced Technology: Utilizes Wella’s Color Motion technology to enhance the beauty and longevity of color-treated hair. Professional Quality: Trusted by salon professionals worldwide for its high-quality performance. Long-Lasting Color: Enjoy vibrant and long-lasting color with advanced protection and care for your color-treated hair. Healthy Hair: Strengthen and nourish your hair with a formula designed to reduce breakage and improve overall hair health. Deep Hydration: Keep your hair moisturized and manageable, preventing dryness and frizz. Salon-Quality Results: Experience the same quality and care trusted by professional stylists around the world. Comprehensive Care: A complete hair care solution that addresses color protection, strength, and moisture in one convenient set.

Wella Professionals Blondorplex The Blondor you love, now pre-mixed with the active ingredient in Wellaplex No1 (malic acid).For the first time, Blondor lightening powder includes Bond Building Technology. Bond builders help to reconstruct inner hair bonds during lightening or color service. Bond stabilizers further strengthen hair bonds and rebalances the PH factor.Our new Blondorplex has easy preparation and up to 97% less breakage with the same lifting performance. Blondorplex is the perfect partner for premium lightening services.Always complete a Blondorplex service with WellaPlex N02 Bond Stabilizer. Why should I try Blondorplex?• Up to 7 levels of lift while constructing bonds inside the hair with Blondorplex technology• Multi-blonde results• Dust-free• Anti-yellow molecules• You can use Blondorplex as you would use Blondor Multi Blonde Powder Directions Step 1:For both on and off-scalp applications 1:1.5 or 1:2 mix Blondorplex with Welloxon Perfect and apply to the hair where desired lift is required. Develop for up to 50 minutes or until desired lightening in achieved. No heat.Step 2:After desired lift is achieved, rinse thoroughly and apply Wellaplex No2. After 10 minutes, rinse and follow with Blondor Seal & Care.Blondorplex Preparation: Depending on the desired degree of lightening and consistency, mix BlondorPlex powder with Wella Professionals developer in a ratio of 1:1.5 up to 1:2 in a non-metallic bowl. The lower the concentration of developer the gentler the lightening process. If there is contact with the scalp (root application) use 6% as a maximum.Application: Apply the lightener evenly to unwashed hair. The development time depends on the condition of the hair and the desired blonde result. Carefully check the hair every 5 – 10 minutes during the process. Do not proceed further if adverse reaction occurs (e.g. itching, burning or rash or any unexpected reaction). Stop and immediately rinse with lukewarm water. If necessary seek medical treatment. The maximum total development time is 50 minutes. PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.

Wella Invigo Nutri-Enrich Deep Nourishing Shampoo All that styling usually damages your hair, making it look dull and clumsy. But thanks to INVIGO Nutri-Enrich line of products, reviving the hair has become easy. The Nutri-Enrich-Blend infused formula provides moisturization and nourishment to the hair. Cleansing your hair with Wella Invigo Nutri-Enrich Shampoo revitalizes it, giving it the much-needed life and body. The hair cleanser offers hair recharging moments at the virtue of home with its high-performance components working to nourish and soften your hair. Hair Care Formula on the Go The deep nourishing shampoo is a product of advanced technology mixed with natural products. The hair care formula invigorates your hair and recharges you with new acupoint activation. Formulated using the brand’s proprietary Nutri-Enrich-Blend, the nourishing hair cleanser contains Oleic Acid and Panthenol, components that provide nourishment to the hair fibre and moisturize the locks. The hydrating formula for hair is rich in Vitamin-E which protects the hair from stress. Goji Berry Formula for Lively Hair INVIGO deep nourishing shampoo is infused with Goji Berry extract which is appreciated for its vitamins, minerals, and peptides. The enriched hair cleanser is a complete package for your dull and clumsy hair. The hair nourishing shampoo gently removes the dirt and frizz while the active components nourish the fiber. The result is bouncy and lightweight hair that shines and is smooth to touch. The deep nourishing cleanser is just what you require to revive your dry hair and make it appear livelier. Infused with Goji Berry Instantly moisturises dry or stressed hair Helps to protect against further damage Available in 250ml or 1L Directions Wet your hair and apply a small portion of the product on your hair. Gently work the lather and rinse. Repeat the process if necessary. Follow up with Wella INVIGO Nutri-enrich Conditioner.

Wella Koleston Perfect 6/ Series Permanent Hair Color Professional Level Care in Every Color Wella Koleston Perfect Permanent Hair Color brings salon-quality results straight to your chair with ultra-precise, rich, and balanced pigments—crafted with the same commitment to hair health you’d expect from a premium shampoo. Designed with breakthrough ME+ dye technology, this formula delivers long-lasting vibrancy while helping reduce the risk of developing a new hair color allergy. Expect pure color. Expect shine. Expect confidence. Benefits & Features Ultra-Precise Color Technology for pure, even color results with natural depth and gloss. Up to 100% Grey Coverage — even the most stubborn strands are no match. ME+ Dye Technology helps reduce the risk of developing a new allergy to hair color.* Formulated with Metal Purifier to prevent metal-induced hair damage and improve color consistency—no pre-treatment required. Dermatologically Tested, vegan, and globally committed to no animal testing. Up to 85% Naturally Derived Ingredients depending on shade. Simple 1:1 Mixing Ratio for easy application. Up to 5 Levels of Lift for versatile color transformations. What Makes Wella Koleston Perfect Stand Out? Wella Koleston Perfect doesn’t just color—it protects, purifies, and elevates your hair. While traditional professional color lines may struggle with metals, fading, or uneven results, Koleston Perfect integrates Metal Purifier Technology, helping neutralize the everyday metal buildup found in water. The result? More predictable color, healthier-looking hair, and improved shine—every time. Plus, with ME+ technology, Wella tackles one of the biggest concerns in hair color today: allergy risk. This advanced formula helps dramatically reduce the likelihood of developing a new allergy to hair colorants (though safety testing is still essential). Who Is This Product For? Wella Koleston Perfect Permanent Hair Color is perfect for: Professional hairstylists seeking reliable, consistent, high-performance color results. Beauty lovers looking for salon-quality vibrancy and grey coverage at home. Clients with high grey percentages needing full, uniform coverage. Those seeking enriched color care that performs like a nourishing shampoo and color treatment in one. Anyone prioritizing ingredient quality, vegan formulations, and dermatologically tested products. Specifications Brand: Wella Product Type: Permanent Hair Color Mixing Ratio: 1:1 Lift: Up to 5 levels Coverage: Up to 100% grey coverage Technology: ME+ Dye Technology, Ultra-Precision Color, Metal Purifier Testing: Dermatologically tested Ethics: Vegan; globally committed to no animal testing Naturally Derived Ingredients: 80–85% depending on shade Ready to create stunning, salon-grade color with confidence?Bring Wella Koleston Perfect Permanent Hair Color home from Cosmetic World today and give your hair the care—and color—it deserves.

Wella Color Touch 7/ Series Demi-Permanent Hair Color Your Shine-Boosting Color Partner Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades. Benefits & Features Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine. High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional. Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment. Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility. Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out. Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users. What Makes It Stand Out? Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress. The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair. Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing. The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours. Who Is This Product For? Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes. Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades. Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity. Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan. Specifications Brand: Wella Professionals Product Line: Color Touch Demi-Permanent Colour Formula Type: Demi-permanent hair colour, ammonia-free. Mixing Ratio: 1 : 2 (colour : emulsion) for standard application. Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions. Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey. Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern. Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc. Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.

Wella Blondor Permanent Liquid Toner - Pale Platinum /18 From balayage and highlights to all-over color, transform any starting level into gorgeous blonde with THE NEW TONER COLLECTION FROM BLONDOR.New Blondor Toners deliver reliable, true-to-tone results with non-progressive color that won’t over-deposit. This collection offers 5 intermixable shades plus a Brass Kicker additive to neutralize underlying pigments to achieve the perfect blonde. Intermixable shades for creating versatile, custom formulas Express toning in just 10 minutes Brass Kicker additive to remove unwanted warm tones Endless toning possibilities Net weight: 59ml / 2oz How To Use Blondor Liquid Toner Blondor Toners Directions: Use on pre-lightened hair. Mix 1 part Blonder Toner with 2 parts 1.94%(6vol) or 6%(20vol) Welloxon Perfect developer. Apply to towel-dried hair and develop up to 30 minutes, checking frequently for desired result. DO NOT USE WITH HEAT. Brass Kicker Directions: Mix 1 capful up to 3 capfuls of Brass Kicker with 1 bottle of Blondor Liquid Toner. For every 1 capful of Brass Kicker, add 2 capfuls of developer (1:2 mixing ratio). #PROTIP: One capful of Brass Kicker measures as 2g.” Then mix 1-part toner mixture with 2 parts Welloxon Perfect developer (e.g. 60g of toner + 2g Brass Kicker + 124g developer). Apply to the hair using either an applicator bottle (recommended) or bowl and brush. Develop for up to 30 minutes. DO NOT USE WITH HEAT.

Wella Professionals Ultimate Smooth Intense Hair Mask Deep Hydration & Frizz Control for Ultra-Smooth, Glossy Hair! Revive and restore your hair with the Wella Professionals Ultimate Smooth Intense Hair Mask. Enriched with Squalane & Omega-9, this deep-conditioning treatment smooths, nourishes, and strengthens hair, making it ideal for dull, dry, and frizzy hair. Designed to intensely hydrate while reducing flyaways and enhancing shine, this mask transforms your hair into a silky, frizz-free masterpiece. Features & Benefits Squalane & Omega-9 Complex – Repairs and deeply nourishes hair Intensive Hydration – Delivers long-lasting moisture and softness Frizz & Flyaway Control – Keeps hair smooth and manageable Shine-Enhancing Formula – Adds luminous, healthy-looking shine Strengthens Hair Fibers – Reduces breakage and improves hair health For All Hair Types – Perfect for frizzy, dry, and damaged hair Why You’ll Love It Salon-Quality Haircare – Get a luxurious hair treatment at home Rich & Creamy Texture – Provides intense nourishment without heaviness Smooth & Sleek Finish – Enhances manageability and softness FAQs Is this mask safe for color-treated hair?Yes! It helps maintain color vibrancy and prevents dryness. Can I use this instead of a conditioner?Yes, but for best results, use it as a weekly treatment in addition to your regular conditioner. Will it weigh my hair down?No, it provides intense moisture without leaving a heavy residue.

Wella Ultimate Repair Shampoo A rich cream shampoo with a lightweight foaming formula that gently and effectively cleanses hair with a luxurious lather. Formulated with our Metal Purifier technology, this shampoo detoxifies and rebuilds heat- and bleach-damaged hair inside and out, leaving it looking healthy, shiny and smooth. Haircare Benefits: Formulated with Metal Purifier technology to purify and detox hair from metals Gently prepares hair for further repair treatment and care routine Features: Patent-pending technology with AHA and Omega-9 to strengthen and rebuild the hair inside and out Lightweight cream formula for luxurious foaming—lavish texture and luxurious scent For all hair types and textures: medium, oily, fine, thick, straight, wavy, curly, coily Dermatologically tested Vegan / Formulated without animal derived ingredients Color safe  Committed to no animal testing

Wella Elements Renewing Holiday Trio Set Rediscover the beauty of smooth, radiant hair with the Wella Elements Renewing Holiday Trio Set, a luxurious collection crafted to renew hair’s health and natural shine without compromising moisture. This three-step system includes Wella’s Renewing Shampoo, Conditioner, and Mask, each dermatologically tested for gentle, effective care. Suitable for color-treated hair, this set brings hair back to life with essential hydration and smoothness while protecting from frizz and breakage.  Benefits & Features Renewing Shampoo: Delivers a rich, foaming cleanse that leaves hair feeling clean without stripping moisture. Designed to revive smoothness and shine, it’s perfect for daily use on colored hair. Apply a small amount to damp hair, massage, and rinse thoroughly. Renewing Conditioner: Instantly detangles and renews manageability, leaving hair smooth, frizz-free, and protected from breakage. Apply to damp hair, leave for 30 seconds, and rinse thoroughly. Renewing Mask: Intense conditioning treatment that moisturizes and renews hair, adding a layer of frizz protection. Apply to clean, damp hair, leave on for 3-5 minutes, and rinse thoroughly. What Makes It Stand Out? This Renewing Trio combines premium ingredients with Wella’s commitment to gentle, effective care, making it suitable for all hair types, including color-treated hair. Each product in this set is dermatologically tested and designed to hydrate, protect, and renew without harsh chemicals, allowing you to achieve a smooth, salon-worthy look from the comfort of home. If your hair is feeling dry, unmanageable, or prone to frizz, the Wella Elements Renewing Trio Set offers a solution that’s both gentle and effective. With this three-step system, hair becomes softer, shinier, and more resilient, with enhanced manageability and reduced breakage. Specifications Product Type: Hair care set for smoothness, hydration, and frizz protection Items Included: Renewing Shampoo – 250 ml Renewing Conditioner – 200 ml Renewing Mask – 150 ml Ideal For: All hair types, including color-treated hair in need of hydration and smoothness Bring back the smoothness, shine, and moisture your hair deserves with the Wella Elements Renewing Holiday Trio Set. Click "Add to Cart" to embrace healthier, happier hair this season!

Wella Color Touch 6/ Series Demi-Permanent Hair Color Your Shine-Boosting Color Partner Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades. Benefits & Features Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine. High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional. Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment. Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility. Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out. Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users. What Makes It Stand Out? Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress. The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair. Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing. The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours. Who Is This Product For? Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes. Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades. Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity. Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan. Specifications Brand: Wella Professionals Product Line: Color Touch Demi-Permanent Colour Formula Type: Demi-permanent hair colour, ammonia-free. Mixing Ratio: 1 : 2 (colour : emulsion) for standard application. Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions. Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey. Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern. Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc. Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.

Wella ColorCharm Powder Lightener Professional Hair Bleach Powder for Up to 7 Levels of Lift Transform your lightening services with Wella ColorCharm Powder Lightener 454g, a professional-quality hair bleach powder designed to deliver consistent, reliable lifting performance. Capable of lifting hair up to 7 levels, this versatile powder lightener is ideal for full-head bleaching, highlights, balayage, foiling, and other advanced lightening techniques. Its smooth, easy-to-mix formula helps hairstylists achieve predictable results while maintaining excellent control throughout the application process. Whether you're creating icy blondes, preparing hair for vibrant fashion colors, or lifting natural pigment, Wella ColorCharm Powder Lightener provides dependable performance for salon professionals and experienced home users. Benefits & Features Lifts hair up to 7 levels for dramatic lightening. Professional powder bleach suitable for a variety of lightening services. Smooth mixing consistency for easy application. Ideal for on-scalp and off-scalp techniques when used according to manufacturer instructions. Perfect for highlights, balayage, foils, global blonding, and color correction. Helps create a clean, even canvas for toner or fashion hair colors. Large 454g (16 oz) tub offers excellent value for frequent use. Trusted Wella ColorCharm professional formula. What Makes It Stand Out? Wella has long been recognized as one of the leading names in professional hair color, and the ColorCharm Powder Lightener continues that tradition with dependable lifting power and consistent results. Unlike many standard bleach powders, this formula is designed for predictable lightening performance while allowing professionals flexibility across multiple coloring techniques. The generous 454g container is an economical choice for salons, cosmetology students, and regular at-home users who need a reliable bleach powder for repeated applications. Whether your goal is platinum blonde, soft highlights, or preparing hair for bold color transformations, this lightener delivers the performance professionals expect. Who Is It For? This professional hair lightener is ideal for: Professional hairstylists and colorists Hair salons and beauty professionals Cosmetology students Experienced home users familiar with bleaching techniques Anyone looking to lift natural or previously colored hair before toning or applying vivid colors Specifications Brand: Wella Product Name: ColorCharm Powder Lightener Product Type: Powder Hair Lightener / Bleach Powder Lift: Up to 7 Levels Net Weight: 454g (16 oz) Application: Professional hair lightening services Suitable For: Highlights, balayage, foils, global bleaching, and color preparation Mixing: Use with a compatible cream developer according to Wella's instructions. If you're looking for a trusted professional hair bleach powder that delivers powerful lifting performance, excellent versatility, and dependable salon-quality results, Wella ColorCharm Powder Lightener 454g is an outstanding choice. Its reliable formula helps create beautiful blonde transformations while providing the consistency professionals rely on.

Wella Color Touch 8/ Series Demi-Permanent Hair Color Your Shine-Boosting Color Partner Give your hair a vibrant, luxurious shine with Wella Color Touch Demi-Permanent Color, a professional-grade, ammonia-free demi-permanent hair colour from the renowned brand Wella. Designed for beauty enthusiasts and hairstylists alike, this product delivers rich, multi-dimensional colour that effortlessly glides through your hair — offering the look of a permanent dye but with the lower commitment of a demi-permanent formula.Whether you’re enhancing your natural tone, refreshing your highlights, or providing a glossy glaze to your strands, this colour range offers a versatile palette across fashion and classic shades. Benefits & Features Ammonia-free formula: Gentle on hair and scalp, yet still delivers vibrant colour and shine. High shine finish: Leaves hair looking glossy, healthy, and multi-dimensional. Low-commitment colour: Lasts up to approximately 28 washes, allowing more frequent tone changes without long-term commitment. Versatile shade range: Over 60+ intermixable shades from natural browns/blondes to bold reds/coppers/violets — ideal for clients or stylists wanting flexibility. Grey-blending capability: In versions of the line (such as Color Touch Plus), up to approximately 70% grey blending is possible for those wanting a softer grow-out. Professional performance: Designed to match with Wella’s mixing systems and compatible with salons; ideal for career stylists but also attractive for advanced at-home users. What Makes It Stand Out? Unlike many permanent colour systems, Wella Color Touch gives you serious vibrancy without the full commitment — perfect for clients to experiment with shade, tone down brassiness, add gloss or refresh colour without root-regrowth stress. The built-in metal purifier technology (as referenced by Wella) ensures true-to-tone vibrancy even on pre-treated or porous hair. Because it is demi-permanent, the formula is kinder on hair — less lift, less damage — making it a smart retail recommendation for hair care routines that include colour-treated strands and frequent shampooing. The fade is gradual and true-to-tone, meaning the grow-out looks natural, reducing the “line of demarcation” effect typical of permanent colours. Who Is This Product For? Beauty enthusiasts who want salon-quality hair colour at home, but without the full permanence of traditional permanent dyes. Hairstylists and salons that need a dependable demi-permanent system to offer clients: glossing, tone-on-tone colour refreshes, low-maintenance root blends, or runway-inspired wearable shades. Clients with colour-treated or fragile hair who want to refresh or refresh tone while preserving hair integrity. Anyone who regularly uses shampoos, styling treatments, hair-care routines and wants the colour component to integrate seamlessly with their hair-care plan. Specifications Brand: Wella Professionals Product Line: Color Touch Demi-Permanent Colour Formula Type: Demi-permanent hair colour, ammonia-free. Mixing Ratio: 1 : 2 (colour : emulsion) for standard application. Processing Time: Typically 20 minutes on dry hair (or 15 minutes after straightening/perming) — refer to brand instructions. Coverage: Designed for colour deposit, tone adjustment, blending of grey (up to ~70% in certain formulas) — not full permanent cover if heavy grey. Fade Mechanism: Gradual fade through washes (up to ~28 washes) with true-to-tone fade pattern. Shade Range: Broad — includes tones like 4/19 Medium Brown Ash, 6/47 Dark Blonde/Red Brown, 10/05 Lightest Blonde Natural Mahogany, etc. Packaging: Typically professional size (2 oz / ~60 ml) tube for salons/advanced users.