GOLDWELL - ELUMEN_Elumen NN@8_Cosmetic World
GOLDWELL - ELUMEN Elumen NN@8 $39.99
Goldwell Elumen NN@8 Goldwell Elumen is a high performance, ammonia-free, non-oxidative hair colour. Recommended for those allergic to hair dye and pregnant women, Elumen is as gentle as a demi-permanent. Elumen works exclusively with pure direct dyes, which are penetrated deep into the hair and anchored by a kind of magnetic attraction. The positively charged hair draws the negatively charged Elumen dye into the hair. This is why Elumen is longer-lasting than most conventional hair colours yet causes no damage to the hair. It works with no peroxide or ammonia, so there is no need for mixing. It works great for low-lights, multi-shading, toning and colour balancing and improves the hair's structure for a long-lasting, healthy shine.  FEATURES & BENEFITS- Outstanding vibrancy, shine and durability- Long lasting durability- No damage- Repairs the hair while colouring- No damage - as gentle as the best semi/demi hair colour available- Outstanding vibrancy, shine and durability- Works with no peroxide or ammonia- Alternative for those with allergic reactions with oxidative colour DIRECTIONS- Lighten hair to desired level- Use Elumen® Prepare after highlighting/highlighting service or as a precolour treatment for damaged hair- Let Elumen® Prepare sit in hair for a few minutes- Towel dry the hair, then apply Elumen Color- Process with heat for 20 minutes or without heat for 30 minutes.- After processing is complete, rinse with water and then shampoo two times with Elumen® Wash- Towel dry thoroughly- Evenly saturate the hair with Elumen® Lock, comb through and process for five minutes- Wash thoroughly and condition with Elumen® Care or Elumen® Treat 200ml
GOLDWELL - ELUMEN_Elumen NN@9_Cosmetic World
GOLDWELL - ELUMEN Elumen NN@9 $39.99
Goldwell Elumen NN@9 Goldwell Elumen is a high performance, ammonia-free, non-oxidative hair colour. Recommended for those allergic to hair dye and pregnant women, Elumen is as gentle as a demi-permanent. Elumen works exclusively with pure direct dyes, which are penetrated deep into the hair and anchored by a kind of magnetic attraction. The positively charged hair draws the negatively charged Elumen dye into the hair. This is why Elumen is longer-lasting than most conventional hair colours yet causes no damage to the hair. It works with no peroxide or ammonia, so there is no need for mixing. It works great for low-lights, multi-shading, toning and colour balancing and improves the hair's structure for a long-lasting, healthy shine.  FEATURES & BENEFITS- Outstanding vibrancy, shine and durability- Long lasting durability- No damage- Repairs the hair while colouring- No damage - as gentle as the best semi/demi hair colour available- Outstanding vibrancy, shine and durability- Works with no peroxide or ammonia- Alternative for those with allergic reactions with oxidative colour DIRECTIONS- Lighten hair to desired level- Use Elumen® Prepare after highlighting/highlighting service or as a precolour treatment for damaged hair- Let Elumen® Prepare sit in hair for a few minutes- Towel dry the hair, then apply Elumen Color- Process with heat for 20 minutes or without heat for 30 minutes.- After processing is complete, rinse with water and then shampoo two times with Elumen® Wash- Towel dry thoroughly- Evenly saturate the hair with Elumen® Lock, comb through and process for five minutes- Wash thoroughly and condition with Elumen® Care or Elumen® Treat 200ml
GOLDWELL - ELUMEN_Elumen NN@7_Cosmetic World
GOLDWELL - ELUMEN Elumen PB@10 $39.99
Goldwell Elumen PB@10 Goldwell Elumen is a high performance, ammonia-free, non-oxidative hair colour. Recommended for those allergic to hair dye and pregnant women, Elumen is as gentle as a demi-permanent. Elumen works exclusively with pure direct dyes, which are penetrated deep into the hair and anchored by a kind of magnetic attraction. The positively charged hair draws the negatively charged Elumen dye into the hair. This is why Elumen is longer-lasting than most conventional hair colours yet causes no damage to the hair. It works with no peroxide or ammonia, so there is no need for mixing. It works great for low-lights, multi-shading, toning and colour balancing and improves the hair's structure for a long-lasting, healthy shine.  FEATURES & BENEFITS- Outstanding vibrancy, shine and durability- Long lasting durability- No damage- Repairs the hair while colouring- No damage - as gentle as the best semi/demi hair colour available- Outstanding vibrancy, shine and durability- Works with no peroxide or ammonia- Alternative for those with allergic reactions with oxidative colour DIRECTIONS- Lighten hair to desired level- Use Elumen® Prepare after highlighting/highlighting service or as a precolour treatment for damaged hair- Let Elumen® Prepare sit in hair for a few minutes- Towel dry the hair, then apply Elumen Color- Process with heat for 20 minutes or without heat for 30 minutes.- After processing is complete, rinse with water and then shampoo two times with Elumen® Wash- Towel dry thoroughly- Evenly saturate the hair with Elumen® Lock, comb through and process for five minutes- Wash thoroughly and condition with Elumen® Care or Elumen® Treat 200ml
GOLDWELL - ELUMEN_Elumen Pk@all Pink_Cosmetic World
GOLDWELL - ELUMEN Elumen Pk@all Pink $39.99
Goldwell Elumen Pk@all WHAT IS GOLDWELL ELUMEN OXYDANT-FREE HAIR COLOR? Also known as Goldwell Elumen Pure Pk@all 3-10 Goldwell Elumen is a high performance, ammonia-free, non-oxidative hair colour. Recommended for those allergic to hair dye and pregnant women, Elumen is as gentle as a demi-permanent. Elumen works exclusively with pure direct dyes, which are penetrated deep into the hair and anchored by a kind of magnetic attraction. The positively charged hair draws the negatively charged Elumen dye into the hair. This is why Elumen is longer-lasting than most conventional hair colours yet causes no damage to the hair. It works with no peroxide or ammonia, so there is no need for mixing. It works great for low-lights, multi-shading, toning and colour balancing and improves the hair's structure for a long-lasting, healthy shine.  Net weight: 200ml / 6.7oz WHAT IS THE BENEFIT OF USING GOLDWELL ELUMEN? Outstanding vibrancy, shine and durability Long lasting durability No damage Repairs the hair while colouring No damage - as gentle as the best semi/demi hair colour available Outstanding vibrancy, shine and durability Works with no peroxide or ammonia Alternative for those with allergic reactions with oxidative colour HOW TO USE GOLDWELL ELUMEN COLOR? Complete the whole routine to enjoy the unlimited creativity of Elumen Oxidant-free Hair Color. Step 1 Lighten hair to desired level. Use Elumen® Prepare after highlighting/highlighting service or as a precolour treatment for damaged hair. Let Elumen® Prepare sit in hair for a few minutes. Step 2 Towel dry the hair, then apply Elumen Color. Process with heat for 20 minutes or without heat for 30 minutes. Step 3 After processing is complete, rinse with water and then shampoo two times with Elumen® Wash. Step 4 Towel dry thoroughly. Evenly saturate the hair with Elumen® Lock, comb through and process for five minutes.  Step 5 Wash thoroughly and condition with Elumen® Care or Elumen® Treat.
GOLDWELL - ELUMEN_Elumen Play PL Rose@10 Pastel Rose_Cosmetic World
GOLDWELL - ELUMEN Elumen PL Rose@10 Pastel Rose $38.99
Goldwell Elumen PL Rose@10 Pastel Rose High performance hair color without ammonia, peroxide, derivatives. Alternative for those allergic to oxidation color. Extraordinary luster and color intensity with excellent durability. Unique innovation lock pigments deep into hair shafts. Secure color for longer lifetime with shininess. Repair hair while coloring. Not compromising health for shades and trends. Net weight: 200ml / 6.7oz Key Benefits ·         Ammonia, peroxide and derivatives free ·         Alternative for clients with allergic reactions with oxidative color ·         Up to 37% more shine compared to intensive demi-permanent hair colors ·         Up to 76% more color intensity compared to oxidative permanent hair colors ·         Up to 20% longer durability compared to oxidative permanent color   Directions 1.     Prepare single or multi-shade formula 2.     Apply onto dry hair 3.     Let it process for 20 minutes with heat or 30 minutes without heat 4.     Rinse thoroughly until water is clear 5.     Shampoo and Condition
GOLDWELL - ELUMEN_Elumen Play Semi-Permanent PL Blue@10 Cool Pastel Blue 200ml / 6.7oz_Cosmetic World
GOLDWELL - ELUMEN Elumen Play Semi-Permanent PL Blue@10 Cool Pastel Blue 200ml / 6.7oz $38.99
Goldwell Elumen Play Semi-Permanent PL Blue@10 Cool Pastel Blue – High performance hair color without ammonia, peroxide, derivatives. Alternative for those allergic to oxidation color. Extraordinary luster and color intensity with excellent durability. Unique innovation lock pigments deep into hair shafts. Secure color for longer lifetime with shininess. Repair hair while coloring. Not compromising health for shades and trends.   Key Benefits ·         Ammonia, peroxide and derivatives free ·         Alternative for clients with allergic reactions with oxidative color ·         Up to 37% more shine compared to intensive demi-permanent hair colors ·         Up to 76% more color intensity compared to oxidative permanent hair colors ·         Up to 20% longer durability compared to oxidative permanent color   Directions 1.     Prepare single or multi-shade formula 2.     Apply onto dry hair 3.     Let it process for 20 minutes with heat or 30 minutes without heat 4.     Rinse thoroughly until water is clear 5.     Shampoo and Condition  
GOLDWELL - ELUMEN_Elumen Play Semi-Permanent PL Mint@10 Cool Mint 200ml / 6.7oz_Cosmetic World
GOLDWELL - ELUMEN Elumen Play Semi-Permanent PL Mint@10 Cool Mint 200ml / 6.7oz $38.99
Goldwell Elumen Play Semi-Permanent PL Mint@10 Cool Mint – High performance hair color without ammonia, peroxide, derivatives. Alternative for those allergic to oxidation color. Extraordinary luster and color intensity with excellent durability. Unique innovation lock pigments deep into hair shafts. Secure color for longer lifetime with shininess. Repair hair while coloring. Not compromising health for shades and trends.   Key Benefits ·         Ammonia, peroxide and derivatives free ·         Alternative for clients with allergic reactions with oxidative color ·         Up to 37% more shine compared to intensive demi-permanent hair colors ·         Up to 76% more color intensity compared to oxidative permanent hair colors ·         Up to 20% longer durability compared to oxidative permanent color   Directions 1.     Prepare single or multi-shade formula 2.     Apply onto dry hair 3.     Let it process for 20 minutes with heat or 30 minutes without heat 4.     Rinse thoroughly until water is clear 5.     Shampoo and Condition  
GOLDWELL - ELUMEN_Elumen Prepare 150ml / 5.0oz_Cosmetic World
GOLDWELL - ELUMEN Elumen Prepare $17.99
Goldwell Elumen Prepare This colour pre-treatment best prepares these types of hair structures for an Elumen colour. FEATURES- Creating optimum polarization within the hair for the subsequent Elumen treatment- Helps to better anchor the Elumen colour pigments within the hair- Improves the durability, vibrancy and intensity of the colour- Optimizes the deposit of Elumen hair colour on highlifted and highlighted hair- Can also be used immediately after bleaching. HOW TO USE- Lighten the hair to desired level- On clean, damp hair, apply Elumen Prepare evenly- Let sit for a few minutes- Towel dry the hair- Follow with Elumen colour
GOLDWELL - ELUMEN_Elumen Return_Cosmetic World
GOLDWELL - ELUMEN Elumen Return $34.99
Goldwell Elumen Return 8.4oz Designed specifically for use with Elumen Hair Color, Elumen Return reduces color. The color is reduced physically rather than chemically, and is designed to be used after coloring to reduce unwanted depth, vibrancy, or tone.  Directions Apply approximately 40 ml / 1.3 oz Return to the hair and distribute evenly. The length of processing time depends on the degree of color removal required. Leave for approximately 3-5 minutes to tone down a color and up to 30 minutes at the highest heat setting to largely reverse the color results. Rinse thoroughly and shampoo the hair to complete the treatment. PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
GOLDWELL - ELUMEN_Elumen RR@all Red_Cosmetic World
GOLDWELL - ELUMEN Elumen RR@all Red $39.99
Goldwell Elumen RR@all Red WHAT IS GOLDWELL ELUMEN OXYDANT-FREE HAIR COLOR? Also known as Goldwell Elumen Pure RR@all 3-10 Goldwell Elumen is a high performance, ammonia-free, non-oxidative hair colour. Recommended for those allergic to hair dye and pregnant women, Elumen is as gentle as a demi-permanent. Elumen works exclusively with pure direct dyes, which are penetrated deep into the hair and anchored by a kind of magnetic attraction. The positively charged hair draws the negatively charged Elumen dye into the hair. This is why Elumen is longer-lasting than most conventional hair colours yet causes no damage to the hair. It works with no peroxide or ammonia, so there is no need for mixing. It works great for low-lights, multi-shading, toning and colour balancing and improves the hair's structure for a long-lasting, healthy shine.  Net weight: 200ml / 6.7oz WHAT IS THE BENEFIT OF USING GOLDWELL ELUMEN? Outstanding vibrancy, shine and durability Long lasting durability No damage Repairs the hair while colouring No damage - as gentle as the best semi/demi hair colour available Outstanding vibrancy, shine and durability Works with no peroxide or ammonia Alternative for those with allergic reactions with oxidative colour HOW TO USE GOLDWELL ELUMEN COLOR? Complete the whole routine to enjoy the unlimited creativity of Elumen Oxidant-free Hair Color. Step 1 Lighten hair to desired level. Use Elumen® Prepare after highlighting/highlighting service or as a precolour treatment for damaged hair. Let Elumen® Prepare sit in hair for a few minutes. Step 2 Towel dry the hair, then apply Elumen Color. Process with heat for 20 minutes or without heat for 30 minutes. Step 3 After processing is complete, rinse with water and then shampoo two times with Elumen® Wash. Step 4 Towel dry thoroughly. Evenly saturate the hair with Elumen® Lock, comb through and process for five minutes.  Step 5 Wash thoroughly and condition with Elumen® Care or Elumen® Treat
GOLDWELL - ELUMEN_Elumen RV@all_Cosmetic World
GOLDWELL - ELUMEN Elumen RV@all $39.99
Goldwell Elumen RV@all Goldwell Elumen is a high performance, ammonia-free, non-oxidative hair colour. Recommended for those allergic to hair dye and pregnant women, Elumen is as gentle as a demi-permanent. Elumen works exclusively with pure direct dyes, which are penetrated deep into the hair and anchored by a kind of magnetic attraction. The positively charged hair draws the negatively charged Elumen dye into the hair. This is why Elumen is longer-lasting than most conventional hair colours yet causes no damage to the hair. It works with no peroxide or ammonia, so there is no need for mixing. It works great for low-lights, multi-shading, toning and colour balancing and improves the hair's structure for a long-lasting, healthy shine.  FEATURES & BENEFITS- Outstanding vibrancy, shine and durability- Long lasting durability- No damage- Repairs the hair while colouring- No damage - as gentle as the best semi/demi hair colour available- Outstanding vibrancy, shine and durability- Works with no peroxide or ammonia- Alternative for those with allergic reactions with oxidative colour DIRECTIONS- Lighten hair to desired level- Use Elumen® Prepare after highlighting/highlighting service or as a precolour treatment for damaged hair- Let Elumen® Prepare sit in hair for a few minutes- Towel dry the hair, then apply Elumen Color- Process with heat for 20 minutes or without heat for 30 minutes.- After processing is complete, rinse with water and then shampoo two times with Elumen® Wash- Towel dry thoroughly- Evenly saturate the hair with Elumen® Lock, comb through and process for five minutes- Wash thoroughly and condition with Elumen® Care or Elumen® Treat 200ml
GOLDWELL - ELUMEN_Elumen SB@10_Cosmetic World
GOLDWELL - ELUMEN Elumen SB@10 $39.99
Goldwell Elumen SB@10 Goldwell Elumen is a high performance, ammonia-free, non-oxidative hair colour. Recommended for those allergic to hair dye and pregnant women, Elumen is as gentle as a demi-permanent. Elumen works exclusively with pure direct dyes, which are penetrated deep into the hair and anchored by a kind of magnetic attraction. The positively charged hair draws the negatively charged Elumen dye into the hair. This is why Elumen is longer-lasting than most conventional hair colours yet causes no damage to the hair. It works with no peroxide or ammonia, so there is no need for mixing. It works great for low-lights, multi-shading, toning and colour balancing and improves the hair's structure for a long-lasting, healthy shine.  FEATURES & BENEFITS- Outstanding vibrancy, shine and durability- Long lasting durability- No damage- Repairs the hair while colouring- No damage - as gentle as the best semi/demi hair colour available- Outstanding vibrancy, shine and durability- Works with no peroxide or ammonia- Alternative for those with allergic reactions with oxidative colour DIRECTIONS- Lighten hair to desired level- Use Elumen® Prepare after highlighting/highlighting service or as a precolour treatment for damaged hair- Let Elumen® Prepare sit in hair for a few minutes- Towel dry the hair, then apply Elumen Color- Process with heat for 20 minutes or without heat for 30 minutes.- After processing is complete, rinse with water and then shampoo two times with Elumen® Wash- Towel dry thoroughly- Evenly saturate the hair with Elumen® Lock, comb through and process for five minutes- Wash thoroughly and condition with Elumen® Care or Elumen® Treat 200ml
GOLDWELL - ELUMEN_Elumen SV@10_Cosmetic World
GOLDWELL - ELUMEN Elumen SV@10 $39.99
Goldwell Elumen SV@10 Goldwell Elumen is a high performance, ammonia-free, non-oxidative hair colour. Recommended for those allergic to hair dye and pregnant women, Elumen is as gentle as a demi-permanent. Elumen works exclusively with pure direct dyes, which are penetrated deep into the hair and anchored by a kind of magnetic attraction. The positively charged hair draws the negatively charged Elumen dye into the hair. This is why Elumen is longer-lasting than most conventional hair colours yet causes no damage to the hair. It works with no peroxide or ammonia, so there is no need for mixing. It works great for low-lights, multi-shading, toning and colour balancing and improves the hair's structure for a long-lasting, healthy shine.  FEATURES & BENEFITS- Outstanding vibrancy, shine and durability- Long lasting durability- No damage- Repairs the hair while colouring- No damage - as gentle as the best semi/demi hair colour available- Outstanding vibrancy, shine and durability- Works with no peroxide or ammonia- Alternative for those with allergic reactions with oxidative colour DIRECTIONS- Lighten hair to desired level- Use Elumen® Prepare after highlighting/highlighting service or as a precolour treatment for damaged hair- Let Elumen® Prepare sit in hair for a few minutes- Towel dry the hair, then apply Elumen Color- Process with heat for 20 minutes or without heat for 30 minutes.- After processing is complete, rinse with water and then shampoo two times with Elumen® Wash- Towel dry thoroughly- Evenly saturate the hair with Elumen® Lock, comb through and process for five minutes- Wash thoroughly and condition with Elumen® Care or Elumen® Treat 200ml
GOLDWELL - ELUMEN_Elumen Thickner_Cosmetic World
GOLDWELL - ELUMEN Elumen Thickner $49.99
Goldwell Elumen Thickener Achieve unparalleled precision in your hair coloring endeavors with the Goldwell Elumen Thickener. Specifically formulated to enhance the viscosity of Elumen hair color, this thickener ensures a flawless application, making it indispensable for both professionals and at-home color enthusiasts. Key Features Enhanced Consistency: Transforms the fluidity of Elumen hair color into a thicker, more manageable consistency, facilitating meticulous application without the inconvenience of drips or spills.​ Unaltered Color Intensity: While it modifies the texture, it preserves the original vibrancy and intensity of the color, ensuring your desired shade remains true and radiant.​ Ideal for Creative Techniques: Perfect for freehand and other innovative coloring methods, allowing for seamless blending and precise placement of contrasting tones without the risk of bleeding.​ Why Choose Goldwell Elumen Thickener? Professional Results at Home: Whether you're a salon expert or a DIY enthusiast, this thickener empowers you to achieve salon-quality outcomes with ease and confidence.​ Versatility: Suitable for a wide range of creative coloring techniques, it provides the flexibility to experiment and express your unique style without compromising on quality.​ How to Use Preparation: Shake the bottle thoroughly before use to ensure the formula is well-mixed.​ Mixing: Add the thickener drop by drop to your Elumen hair color mixture, not exceeding 10% of the total color mixture. For freehand techniques, a 5% addition is typically sufficient.​ Consistency Check: Stir the mixture until you achieve your desired thickness. Avoid adding more than 10%, as excessive thickener may lead to color shifts and reduced performance.​ FAQs Can this thickener be used with other hair color brands? No, the Goldwell Elumen Thickener is specifically designed for use with Elumen hair colors and is not recommended for other brands.​ Will using the thickener affect the longevity of the hair color? When used as directed, the thickener does not impact the durability of the color. Ensure not to exceed the recommended amount to maintain optimal results. Is it safe for all hair types? Yes, this product is suitable for all hair types. However, always perform a patch test before full application to rule out any potential sensitivities.​ Caution Contains hydrogen peroxide.​ Avoid contact with eyes. In case of eye contact, rinse immediately with water.​ Keep out of reach of children.​ Use appropriate protective gloves during application.​ Store in a cool place, away from direct sunlight.​ Elevate your hair coloring experience with the Goldwell Elumen Thickener – the essential tool for achieving precise, vibrant, and long-lasting results.​
GOLDWELL - ELUMEN_Elumen TQ@all Turquoise_Cosmetic World
GOLDWELL - ELUMEN Elumen TQ@all Turquoise $39.99
Goldwell Elumen TQ@all Turquoise WHAT IS GOLDWELL ELUMEN OXYDANT-FREE HAIR COLOR? Goldwell Elumen is a high performance, ammonia-free, non-oxidative hair colour. Recommended for those allergic to hair dye and pregnant women, Elumen is as gentle as a demi-permanent. Elumen works exclusively with pure direct dyes, which are penetrated deep into the hair and anchored by a kind of magnetic attraction. The positively charged hair draws the negatively charged Elumen dye into the hair. This is why Elumen is longer-lasting than most conventional hair colours yet causes no damage to the hair. It works with no peroxide or ammonia, so there is no need for mixing. It works great for low-lights, multi-shading, toning and colour balancing and improves the hair's structure for a long-lasting, healthy shine.  Net weight: 200ml / 6.7oz WHAT IS THE BENEFIT OF USING GOLDWELL ELUMEN? Outstanding vibrancy, shine and durability Long lasting durability No damage Repairs the hair while colouring No damage - as gentle as the best semi/demi hair colour available Outstanding vibrancy, shine and durability Works with no peroxide or ammonia Alternative for those with allergic reactions with oxidative colour HOW TO USE GOLDWELL ELUMEN COLOR? Complete the whole routine to enjoy the unlimited creativity of Elumen Oxidant-free Hair Color. Step 1 Lighten hair to desired level. Use Elumen® Prepare after highlighting/highlighting service or as a precolour treatment for damaged hair. Let Elumen® Prepare sit in hair for a few minutes. Step 2 Towel dry the hair, then apply Elumen Color. Process with heat for 20 minutes or without heat for 30 minutes. Step 3 After processing is complete, rinse with water and then shampoo two times with Elumen® Wash. Step 4 Towel dry thoroughly. Evenly saturate the hair with Elumen® Lock, comb through and process for five minutes.  Step 5 Wash thoroughly and condition with Elumen® Care or Elumen® Treat.

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