JOICO
Smooth & Bounce Curl Hydrating Foam
$19.99
Joico Curls Like Us Smooth & Bounce Curl Hydrating Foam – Lightweight, Hydrating Curl Perfection
Size: 200ml / 6.7oz
Achieve effortless curls with Joico's Curls Like Us Smooth & Bounce Curl Hydrating Foam. This innovative foam formula hydrates and defines curls, leaving them soft, bouncy, and touchable. Perfect for curly-haired individuals who crave a lightweight styling solution that delivers moisture, frizz control, and long-lasting curl support.
Key Features
Weightless Hydration: Infuses your curls with moisture without weighing them down.
Enhanced Curl Definition: Shapes and refines your natural curls for a smooth, bouncy finish.
Frizz Control: Keeps flyaways and frizz in check for a polished look.
Soft, Touchable Texture: Delivers curls that look and feel natural, not stiff or crunchy.
Versatile Styling: Ideal for both air-drying and blow-drying with a diffuser.
Suitable for All Curl Types: Great for wavy, curly, and coily textures.
Why You'll Love It
Lightweight formula makes it perfect for daily styling without buildup.
Keeps curls manageable and healthy-looking all day.
Adds a layer of hydration for smoother, more defined curls.
Ideal for on-the-go touch-ups with its easy-to-use pump design.
Lifestyle Integration
Simplify your curl routine with Joico's Smooth & Bounce Curl Hydrating Foam! Whether you’re heading to work, out with friends, or enjoying a relaxing day at home, this foam ensures your curls look flawless and feel fantastic. Use it as a quick styling solution or layer it with other Joico curl products for enhanced results.
JOICO
Define & Seal Curl Defining Gelee
$17.99
Joico Curls Like Us Define & Seal Curl Defining Gelée – Perfectly Shaped, Long-Lasting Curls
Size: 250ml / 8.5oz
Transform your curls with Joico's Curls Like Us Define & Seal Curl Defining Gelée! This unique gelée enhances your natural curls with impeccable definition while locking in moisture and shine. Lightweight yet strong, it provides a touchable hold that keeps your curls in place all day long. Say goodbye to frizz and hello to smooth, bouncy curls that turn heads.
Key Features
Ultimate Curl Definition: Shapes and enhances your curls for a refined, salon-quality look.
Frizz-Free Finish: Tames flyaways and smoothens curls for all-day sleekness.
Lightweight Hold: Delivers flexible, long-lasting hold without stiffness or crunch.
Shiny, Hydrated Hair: Infuses your curls with moisture and a radiant, healthy shine.
Perfect for All Curl Types: Works beautifully on wavy, curly, and coily hair textures.
Why You'll Love It
Provides a polished, professional finish to your curls.
Keeps your hair looking fresh, smooth, and manageable in any weather.
Easy to use with a mess-free, squeezable tube for on-the-go styling.
Perfect for enhancing your natural curl pattern or adding definition to styled curls.
Lifestyle Integration
Whether you’re preparing for a busy day or glamming up for a special event, Joico Curls Like Us Define & Seal Curl Defining Gelée is your go-to product for perfectly styled curls. Use it as part of your everyday routine or as a finishing touch for big occasions. It’s the versatile styling essential you’ve been waiting for!
JOICO
Hydrate & Define Curl Creme Styler
$18.99
Joico Curls Like Us Hydrate & Define Curl Crème Styler – Perfect for Bouncy, Hydrated Curls
Say hello to beautifully defined, hydrated curls with Joico's Curls Like Us Hydrate & Define Curl Crème Styler! Designed for curly-haired enthusiasts, this crème styler enhances your natural curls, delivering moisture, bounce, and definition in every strand. Lightweight yet powerful, this product keeps frizz at bay, giving you salon-quality results at home. Perfect for all curl types!
Key Features
Hydration Boost: Locks in moisture for soft, healthy-looking curls.
Defines & Shapes: Enhances natural curl patterns with a smooth, frizz-free finish.
Lightweight Formula: Won't weigh down your hair, ensuring natural movement and bounce.
Anti-Frizz Protection: Keeps curls sleek and manageable, even in humid conditions.
All-Day Hold: Long-lasting definition without the crunch or stickiness.
Suitable for All Curl Types: Works wonderfully on wavy, curly, and coily hair.
Why You'll Love It
Get gorgeous, touchable curls with minimal effort.
Adds a professional finish to your hair routine, whether air-dried or styled.
Infused with nourishing ingredients for healthy, damage-free hair.
Easy-to-use pump design ensures mess-free application.
Lifestyle Integration
Whether you're styling for a casual day out, a special occasion, or simply embracing your natural beauty, Joico's Curls Like Us Curl Crème is your secret weapon for flawless curls. Pair it with your favorite diffuser or leave it to air-dry for a quick and effortless look. Perfect for busy mornings or touch-ups on the go!
JOICO
Blonde Life Lightening powder On/Off Scalp 1.5oz
$5.99
Joico Blonde Life On/ Off Scalp Lightening Powder
Ultra high lift formula kicks up your hair up to 9+ level in a record short time. Powerful conditioning formula reduce breakage, look healthier & feel nourished. No more hassles of additives. Keep your blonde bright and on-tone for up to 8 weeks. Use with or without foil. Safe, handy, fast lightener you have been looking for.
Benefits
Up to 9+ levels of fast-acting lift
Proven to keep blondes bright and on-tone for up to 8 weeks
Healthy-looking results without additives
Blondes that look healthier & feel nourished
Strengthens hair, reducing breakage by over 54%*** in just one treatment
Arginine: Instantly replenishes, strengthening lightened strands to help reduce breakage.
Natural lipid & Flora Extract: Nourishes and protects each strand, working from the inside out to replace essential moisture and help preserve hairs softness and elasticity.
Tamanu Oil: Packed with essential fatty acids and Omega-6 and -9, this rare oil from Southeast Asia helps protect hair and bump up shine.
Directions
On-scalp: Mix (1:2) 1 scoop of Blonde Life Lightening Powder with 2 oz of 10 (3%)
Off-scalp: Mix (1:1 or 1:2) 1 scoop of Blonde Life Lightening Powder with 1 or 2 oz of 10 (3%), 20 (6%), 30 (9%) or 40 (12%) Developer
Process on dry hair up to 60 minutes without heat
Check frequently for desired result
Rinse thoroughly and
Shampoo & Condition with Blonde Life Brightening Shampoo & Conditioner
Size: 42.5g/1.5 oz satchet
JOICO - COLOR INTENSITY
Color Intensity Eraser
from $6.99
$29.99
Joico Color Intensity Eraser
Erase with ease.
Take away your custom color and get you ready for your next shade in less than 30 mins.
Leaving locks gleaming in healthy condition while erasing.
K-PAK® Keratin-enriched formula lifts direct dyes.
If you are a color-obsessed, don’t skip on this and always get you ready for the next transformation.
Directions
Mix 1:2 with Vero Glaze Developer
Apply ONLY to hair that has been pre-lightened and treated with direct dyes or semi-permanent hair color
Process for up to 30 minutes at room temperature, checking every 5 minutes until desired results is achieved
Rinse thoroughly until water is clear.
Shampoo and condition with K-PAK Color Therapy Shampoo & Conditioner
JOICO
K-PAK Reconstructing Conditioner
from $19.99
$29.00
Joico K-PAK Reconstructing Conditioner
Repair thermal and chemical damaged hair. Replenish dry, brittle, weakened hair. Inject lipid, Keratin, Arginine with SmartRelease Technology. Precisely and effectively restore each and every damaged hair. Detangle, moisturize, smoothen hair with a shiny and healthy look.
Directions
1. Apply on clean, damp hair evenly
2. Leave in for 1 minute
3. Rinse thoroughly
JOICO - COLOR INTENSITY
Color Intensity Amethyst Purple
$12.95
Joico Color Intensity Amethyst Purple
Joico Color Intensity Color System gives haircolor pros the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades ?Red, Yellow and Orange ?plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possible to create any hue and shade.
What is it?
Extremely concentrated pigments allow for exceptionally vibrant haircolor results. Reconstructs as you color with Joico's exclusive Quadramine Complex to leave hair in superb, shiny condition.
JOICO
Blonde Life Creme Lightener on-off scalp 8.5oz
$19.99
$39.99
Joico Blonde Life Creme Lightener on-off scalp 240g/8.5oz
Joico Blonde Life Lightening Powderis perfect for highlights, on-scalp lightening, for extreme lifting and quick lift.- Up to 9+ levels of fast-acting lift- The quickest* way to brighten and lighten hair!- Blondes that look healthier and feel nourished
PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.
JOICO
Blonde Life On/ Off Scalp Lightening Powder
$34.99
$49.99
Joico Blonde Life On/ Off Scalp Lightening Powder 454g / 16oz
Ultra high lift formula kicks up your hair up to 9+ level in a record short time.
Powerful conditioning formula reduce breakage, look healthier & feel nourished. No more hassles of additives.
Keep your blonde bright and on-tone for up to 8 weeks.
Use with or without foil. Safe, handy, fast lightener you have been looking for.
Benefits & Features
Up to 9+ levels of fast-acting lift
Proven to keep blondes bright and on-tone for up to 8 weeks
Healthy-looking results without additives
Blondes that look healthier & feel nourished
Strengthens hair, reducing breakage by over 54%*** in just one treatment
Arginine: Instantly replenishes, strengthening lightened strands to help reduce breakage.
Natural lipid & Flora Extract: Nourishes and protects each strand, working from the inside out to replace essential moisture and help preserve hairs softness and elasticity.
Tamanu Oil: Packed with essential fatty acids and Omega-6 and -9, this rare oil from Southeast Asia helps protect hair and bump up shine.
Directions
On-scalp: Mix (1:2) 1 scoop of Blonde Life Lightening Powder with 2 oz of 10 (3%)
Off-scalp: Mix (1:1 or 1:2) 1 scoop of Blonde Life Lightening Powder with 1 or 2 oz of 10 (3%), 20 (6%), 30 (9%) or 40 (12%) Developer
Process on dry hair up to 60 minutes without heat
Check frequently for desired result
Rinse thoroughly and
Shampoo & Condition with Blonde Life Brightening Shampoo & Conditioner
Available in larger size (907g / 32oz)
JOICO
K-PAK Deep-Penetrating Reconstructor Treatment
from $24.99
$34.99
Joico K-PAK Reconstructor Deep Penetrating Treatment5-minute treatment with smart Keratin technology and powerful amino acid.
Rebuild and strengthen weakened strands.
Precisely target stressed hair structure and transform damaged hair back to healthy, smooth, shiny hair.
Peptide complex with natural lipid replenish and protect hair from future damage.
Keep your color vibrant while restoring hair structure.
Award winning intensive protein reconstructor.
Directions
Apply to damp hair
Leave in for 5 minutes
Rinse thoroughly
JOICO
K-PAK Reconstructing Shampoo
$19.99
Joico K-PAK Reconstructing Shampoo
Your knight in shining armor for distressed locks. A potent blend of Bio-Advanced Peptide and Quadramine complexes meticulously repairs and fortifies weakened strands. Crafted to combat thermal or chemical hair damage, it indulges your mane with Keratin Silicone complex and Vitamin E, quenching its thirst for nourishment and hydration. Embrace resilient, vibrant hair while reclaiming elasticity, strength, and luminosity.
The Enchantment of K-PAK Reconstructing Shampoo
A dynamic formula featuring Bio-Advanced Peptide and Quadramine complexes
Tailored to address thermal or chemical hair damage
Infused with Keratin Silicone complex and Vitamin E for deep restoration
Safeguards hair color integrity while enhancing resilience and shine
Unraveling the Uniqueness
Precision rejuvenation: Targets weakened strands with scientific precision
Versatility at its peak: Suitable for all hair types, regardless of damage source
Nourishing elixir: Enriched with Keratin Silicone complex and Vitamin E for profound hydration and revitalization
Guardian of vibrancy: Preserves hair color vibrancy while elevating strength and flexibility
Unlock the Mysteries
Bid farewell to hair woes as Joico K-PAK Reconstructing Shampoo comes to your rescue. Whether your locks are plagued by the rigors of styling tools or chemical treatments, this elixir promises a transformative experience. Say hello to lustrous, resilient tresses that exude vitality and radiance.
Specifications
Sizes: 300ml / 10.1Oz (Also Available in 1L)
Compatibility: Suitable for all hair types and conditions
Usage: Regular application recommended for optimal results
Eager to embark on your hair transformation journey? Acquire Joico K-PAK Reconstructing Shampoo today and witness the resurrection of your locks!
JOICO - COLOR INTENSITY
Color Intensity Limelight
$6.99
$16.00
Joico Color Intensity Limelight
Joico Color Intensity Color System gives haircolor pros the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades Red, Yellow and Orange plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possible to create any hue and shade.
What is it?
Extremely concentrated pigments allow for exceptionally vibrant haircolor results. Reconstructs as you color with Joico's exclusive Quadramine Complex to leave hair in superb, shiny condition.
Directions
NO DEVELOPER REQUIRED Do not mix with Vero K-PAK Color or Vero K-PAK Chrome. Wear gloves to avoid staining Apply neatly to clean, dry hair¼-inch (½ cm) from scalp. For maximum vibrancy, pre-lighten hair prior to application. Process for 20 minutes
JOICO - DEFY DAMAGE
Defy Damage Pro Series Intro Kit
$24.99
$50.00
Joico Defy Damage Pro Series Intro Kit
The Bond Protecting & Color Perfecting treatment kit.
With easy two steps, protect and strengthen hair bonds every time you chemical-treat your hair.
No color adjustment. No color compromised. No extra time needed.
Step 1 instantly shields your hair from chemical service damage, improve color deposit, provide greater lift when lightening with the Ultra-dry Bond Protector.
Step 2 strengthens and rehydrates treated hair for damage resistant, healthy-looking, color retaining hair in just one use with the Intense Treatment.
Joico Defy Damage Pro 1 Series Bond-Protecting Color Optimizer Spray
Spray and go high concentration Smart Release technology. Ultra-dry bond protector strengthens hair structure. Improve color and lift when bleaching. 80% less breakage with 5x stronger hair. Keep 90% color vibrancy until your next salon visit.
Just spray and go—no messy, complicated mixing or measuring!
Higher concentration of SmartRelease Technology
Net weight: 57ml / 1.34oz
Joico Defy Damage Pro 2 Series Bond-Strengthening Color Treatment
Intensive treatment for strengthening hair bonds after color and bleaching process. Hydrate and restore mechanical, thermal, chemical damaged hair to healthy and 5x stronger hair. Keep 90% of color vibrancy before your next salon visit.
Regenerates bonds & strengthens hair
Protects hair from mechanical, thermal, and environmental damage
Higher concentration of SmartRelease Technology
Net weight: 50ml / 1.7oz
How to use?
All coloring & lightening treatment
Shake Pro Series 1 vigorously before use
Spray on dry hair before chemical service in short busrt
Start from the back of the head, 3-6 inches away from hair
Cover the whole head and re-apply if needed on severely damaged hair
Comb through and perform your coloring or lightening
After shampooing and conditioning your treated hair, apply Pro Series 2 to damp hair
Leave in for 5 minutes
Rinse well
Perming Smoothing & Keratin treatment / Perming
Shampoo with Defy Damage Protective Shampoo
Shake Pro Series 1 vigorously before use
Spray on damp hair before chemical service in short busrt
Start from the back of the head, 3-6 inches away from hair
Cover the whole head and re-apply if needed on severely damaged hair
Comb through and perform your treatments / perm
After shampooing and conditioning your treated hair, apply Pro Series 2 to damp hair
Leave in for 5 minutes
Rinse well
JOICO
Blonde Life Brightening Masque 30ml / 1oz
$2.99
Joico Blonde Life Brightening Masque –
Instant hydrating treatment formulated for bleached, double-processed, high-lift blonde.
Softens and add shine to pale strands.
Neutralise trace minerals that lead to dullness, brassiness and yellowness.
Lightweight, non-greasy texture.
Enjoy salon-grade treatment at home.
More brilliant color, fewer salon visits.
Key Benefits
Neutralizes chlorine and removes trace minerals to detox hair
Instantly hydration and softness
Lightweight
Non-greasy
Directions
Apply a generous amount to damp, freshly cleansed hair
Leave on for 3-5 minutes
Rinse thoroughly
Use 1-2 times weekly
JOICO - COLOR INTENSITY
Color Intensity Love Aura Passion Berry
$9.99
$17.00
Joico Color Intensity Love Aura Passion Berry
Joico Color Intensity Color System gives haircolor pros the power to create vivid, on-trend, insanely intense shades. This intermixable palette of semi-permanents includes the three new shades ?Red, Yellow and Orange ?plus supporting shades of Blue, Magenta, Purple, Green, along with a Clear Mixer, so that it's possible to create any hue and shade.
What is it?
Extremely concentrated pigments allow for exceptionally vibrant haircolor results. Reconstructs as you color with Joico's exclusive Quadramine Complex to leave hair in superb, shiny condition.
Directions
NO DEVELOPER REQUIRED Do not mix with Vero K-PAK® Color or Vero K-PAK Chrome. Wear gloves to avoid staining Apply neatly to clean, dry hair¼-inch (½ cm) from scalp. For maximum vibrancy, pre-lighten hair prior to application. Process for 20 minutes
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