Color Balance Purple Shampoo 300ml / 10.1oz


Toning shampoo



Joico Color Balance Purple Shampoo

Gentle lather shampoo instantly neutralize unwanted yellow tones.

Keep your cool blonde vibrant, healthy and protected.

Long-lasting results for 12 washes.

2x strong hair with suppleness and shine.

Fewer salon visit, Fewer brassiness, More cool blonde.


Key Benefits

  • Immediate cooling results, plus round-the-clock healthy hair protection
  • Instantly neutralizes unwanted yellow and warm tones in blonde hair
  • Long-lasting results through 12 washes
  • Boosts shine and smoothness
  • Over 2X stronger hair*
  • Controls static
  • Paraben-free



  1. Apply to wet hair
  2. Lather
  3. Leave in 1-3 minutes
  4. Rinse
  5. Use 2-3 times a week, alternating with your daily shampoo
  6. Follow with Color Balance Purple Conditioner for best results

Recently Viewed Products