Redken
Since its inception in the 1960s, Redken has led the charge in professional hair care innovation, driven by the fusion of pH science and protein technology. With a strong focus on the latest runway trends, this brand delivers cutting-edge products, techniques, and salon services to fashion-conscious individuals and hairstyling professionals. Their extensive range encompasses top-notch shampoos, conditioners, and styling treatments, meticulously designed to cater to a spectrum of hair concerns and needs. Redken's commitment to innovation and rich heritage has firmly established it as a trusted name among those seeking beautiful, healthy hair. Earning accolades from the fashion and beauty press, Redken stands tall as a regular winner of prestigious beauty awards worldwide.
Let customers speak for us
from 1171 reviewsI love all Goldwell hair products, absolute best.
Ordering Pureolgy Firm Finishing Spray was easy.
Order came quickly. I love this spray.
All cans in perfect shape.
Plan to place future orders.
I love it! I need to purchase again!
Great colour deposit to blend out greys
It was comfortable to use it, paste texture, no licking on the face. The colour is shiny and very good condition of my hair.
This product is extremely expensive for a small bottle but it works really good.
I have dyed my hair every color you can think of, using every brand to find the best. I first got Star berry at the salon, with two other Joico intense purple shades. The purple shades lasted 2 washes, but the star berry lasted vibrant and lovely for 6 months, and faded slightly over the next 2. That’s when I decided to dye my hair at home, using True lav( awful, see my review) and the great Jerome Russel purple but overwhelming Starberry. I lightened my hair much more and was OVERJOYED with the results-except for the true lav-which I waited and then colored over with starberry, and it is so gorgeous!! This dye is AMAZING, without doubt the best dye I’ve ever had in my hair -out of DOZENS of shades and brands!
As described and fast shipping!!
This is my all-time favorite shampoo. I can always see an immediate difference in the softness of my hair, even after just one wash.
The best for gray covering and long lasting extremely happy with the results exactly the color shade I was looking for
Absolutely in love with this collection. I used to bleach my hair and greys to get this vibrant blue but no more!!! It covers my greys and doesn’t fade. So happy I found this colour system. I bought the Elumen colour system for my grey hair, fully expecting it to face after two shampoos and it hasn’t! The colour, Lock, shampoo and conditioner work exactly as advertised. My grey hair still has vibrant colour.
I bought the Elumen colour system for my grey hair, fully expecting it to face after two shampoos and it hasn’t! The colour, Lock, shampoo and conditioner work exactly as advertised. My grey hair still has vibrant colour.
I bought the Elumen colour system for my grey hair, fully expecting it to face after two shampoos and it hasn’t! The colour, Lock, shampoo and conditioner work exactly as advertised. My grey hair still has vibrant colour.
I don’t know how a 20 volume developer took my level 6 hair to a level 9 in less than 45 minutes but I took the advice of a friend and trusted the process and it worked!
Works perfectly with Shades EQ toner!
The Origin Story: Fusion of Science and Fashion
Redken's roots trace back to the '60s when Paula Kent founded the brand, marrying the principles of science and fashion. Inspired by the dynamism of New York City, Redken swiftly gained recognition for pioneering hair care techniques and the use of advanced ingredients, leading to the creation of groundbreaking products that reshaped the industry.
Crafting Efficacy: Targeted Hair Care Solutions
A standout feature of Redken's offerings lies in its meticulously crafted shampoo line, each formula engineered to effectively address specific hair concerns. For instance, the Frizz Dismiss shampoo stands out for its ability to combat frizz and humidity, leaving hair smooth, manageable, and free from frizz. Complementing these shampoos are a range of conditioners that provide essential hydration and strength. Whether it's the intense moisture of the All Soft Conditioner or the repair focus of the Acidic Bonding Concentrate Conditioner, Redken's range caters comprehensively to diverse hair needs.
Beyond Basics: A Diverse Portfolio
Redken's commitment extends far beyond shampoos and conditioners, encompassing a wide array of styling products, color treatments, and comprehensive haircare systems. Among these, the Shades EQ stands out as a professional hair color line offering vibrant, enduring results while ensuring the well-being of the hair, boasting a diverse range of shades and formulas.
The company stands at the forefront of marrying scientific research with style, ensuring that their products nourish, protect, and fortify hair from within. Their product line offers an array of benefits, from nourishment and damage repair to frizz control and color protection, resulting in enhanced softness, strength, resilience, and overall hair health.
The Redken Promise: Unlocking Hair Potential with Confidence and Style
In essence, Redken's legacy intertwines science and style, delivering premium hair care solutions trusted globally. Their commitment to ongoing research and unwavering quality empowers individuals to embrace their unique style while ensuring optimal hair health. Choosing Redken means unlocking your hair's potential confidently and stylishly!
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