ESSENSITY Color is our first permanent ammonia-free oil color with Phytolipid Technology, which delivers natural looking color results and respects the multi-tonal reflexes of the hair. It provides up to 100% white hair coverage and is free from ammonia artificial fragrances.

Benefits

Permanent ammonia-free color for maximal performance and stunning natural looking color results.

Replaces synthetic ingredients where possible with renewable naturally derived ingredients.

Free from ammonia, silicones, mineral oil, sulfates* (shampoo only) and artificial fragrances.

100% reliable results - true to nature results

Up to 100% white coverage

True-to-tuft results

Up to 30% more color intensity* (New Essensity vs. Previous Essensity Color)

Up to 50% longer color retention* (New Essensity vs. Previous Essensity Color)

Enhanced care & scalp comfort

Up to 30% more care* (New Essensity vs. Previous Essensity Color)

Significantly higher scalp comfort* (New Essensity vs. Previous Essensity Color)

Strong performance with up to 4 Levels of Lift

Directions

The Importance Of Mixing Ratio (with Essensity Oil Developers)

Mixing Ratio 1:1

• High dye, lower peroxide concentration in mixture

• Ideal to boost colors for coverage and vibrancy

• Excellent for natural and fashion shades

• To be used with 2.5%, 5.5% and 8.5% developer

Mixing Ratio 1:2

• High peroxide, lower dye concentration in the mixture

• Ideal to boost colors with high peroxide & low dyestuffs

• Excellent for highlift shades

• To be used with 11.5% developer for 10- series highlifts

PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.

. The sale and use of this product is intended for licensed professionals only. Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.