Professional Keratin Hair Straightening Treatment

$49.99 $69.99 -29% OFF

Size

100ml / 3.38oz 1L / 33.8oz
$49.99 $69.99 $20.00

MACPAUL PROFESSIONAL

Professional Keratin Hair Straightening Treatment

Size

100ml / 3.38oz 1L / 33.8oz
0 watching this item.

In store pick up available

Product description

Macpaul Professional Keratin Hair Straightening Treatment

Macpaul Professional Keratin Hair Straightening Treatment - The thermal activated volume reducer which gradually straightens the hair for much longer.

Macpaul Professional Keratin Hair Straightening Treatment prevents hair from fading and yellowing with a repairing action and hair cuticle sealing.

Macpaul Professional Keratin Hair Straightening Treatment contains exclusive technology that combines a blend of amino acids with shine and hydration agents.

Macpaul Professional Keratin Hair Straightening Treatment blends molecules and the heat of the flat iron are responsible for fixing the active ingredients into the hair.

Macpaul Professional Keratin Hair Straightening Treatment realigns the cuticles, making the hair smooth reflecting light and shine.

BENEFITS

  • One-step product that offers up to three different in-salon services.
  • Prevents yellowing and fading of the hair.
  • 100% Formaldehyde-free.
  • Easy to apply.
  • Unbeatable shine.
  • Results last for one to six months, depending on the service.
  • High profitability.

How to use?

This step-by-step will guide the hairstylist to offer three different in-salon services.

  1. If hair is dirty and greasy, shampoo and dry the hair completely before starting the treatment
  2. Perform strand test before applying the product to check the hair resistance
  3. Apply the treatment on individual sections, leaving 1.4" (6mm) distance from the scalp
  4. Comb through to ensure even distribution
  5. Leave the product in for 60 minutes for thin and sensitive hair / 90 minutes for very curly, thick and resistant hair
  6. Rinse 70% of the product from the hair with water only
  7. For thick hair, rinse only 50% of the product for better result
  8. Blow-dry in small sections
  9. Flat iron around 15 times sections by sections
  10. Temperature should be set to 446°F / 230°C

Strand test

  1. Choose a small section
  2. Perform all steps 
  3. Check for the results and any undesirable effect.

STRAIGHT

Process that realign the bonds in your hair shaft more permanently. Extended application time and heat is applied to restructure the bonds. Results last from 3 to 6 months. It reduces up to 4 levels of curl reduction.

​SMOOTHING

Most people want a natural finish without their hair looking pin straight. A temporary treatment that locks your hair in a straight position. Results last from 1 to 3 months. It reduces up to 3 levels of curl reduction.

FRIZZ REDUCTION

Reducing up to 2 levels of curls, a smart solution for damaged, stringy hair and reducing frizz. Results last for a month.

PROFESSIONAL USE ONLY. The sale and use of this product is intended for licensed professionals only.  Cosmetic World will not be held responsible by anyone who buys and/or uses this product. Chemical products may cause allergic reactions, which in rare instances can be severe. Conduct sensitivity and allergic patch test 48 hours prior to each application. These products must not be used on eyelashes or eyebrows.

FREE SHIPPING

Free shipping for CAN orders over CAD 49*

IN STORE / ONLINE

Pick up in store or get your package delivered to your door

US Shipping

FREE Shipping for orders over CAD 99*
Follow us on Social Media
Mastercard Visa American Express PayPal Apple Pay Google Pay Shop Pay