L’Oréal Vitamino Color Spectrum Purple Shampoo

Blonde but brassy? Say goodbye to yellow tones and hello to luminous, icy brilliance with the L’Oréal Professionnel Vitamino Color Spectrum Purple Shampoo. Formulated with purple dyes and powered by color-balancing technology, this professional shampoo enhances the cool tones of blonde, silver, and highlighted hair while protecting color longevity. It’s your salon toner—bottled.

Benefits & Features

• Neutralizes brassiness and yellow undertones
• Enhances brightness and clarity of blonde or silver tones
• Gently cleanses while protecting salon color
• Adds softness and shine to lightened hair
• Ideal for platinum, ash, beige, and icy blondes

What Makes It Stand Out from Other Purple Shampoos?

While many purple shampoos dry out your hair or leave patchy tones, Vitamino Color Spectrum Purple Shampoo uses a cream-based purple dye system for even pigment distribution. It balances tone while preserving hydration, making it safe for frequent use—even on lightened or fragile hair.

How It Solves the “Brassy Blonde” Problem

• Problem: Yellow and warm tones creeping into your color
• Solution: This purple shampoo directly cancels out yellow on the color wheel—restoring your cool-toned blonde brilliance
• Bonus: It also nourishes hair, unlike many drying toning shampoos

Specifications and Usage

• Hair Type: Color-treated, lightened, or naturally blonde
• Key Ingredient: Purple dye complex
• Texture: Creamy, non-drip formula
• Usage: Apply to wet hair. Leave on 1–3 minutes (or longer for more toning), then rinse thoroughly. Follow with conditioner.
• Frequency: Use 1–2x per week or as needed to maintain tone.

Don’t Let Brassiness Win—Brighten Your Blonde Today

Keep your blonde beautiful and brass-free. Whether you’re platinum, silver, or just highlighted, the L’Oréal Vitamino Color Spectrum Purple Shampoo is the low-maintenance way to keep your color cool and clean between salon visits.

Add it to your cart now and let your blonde shine the way it was meant to.